Tracey Pelton Email & Phone Number

Manchester, NH, US

PROCON is an award winning fully Integrated Design Builder with architecture, engineering and construction expertise under one roof. PROCON’s Mission is to earn lasting partnerships by designing and building exceptional projects as if they were our own. At PROCON, every solution is just down the hall.

Manchester, NH, US

As the Executive Director of Business Development and Marketing for Stebbins Companies, PROCON and supporting XSS Hotels and Monarch Communities, I help set the strategic direction by fostering relationships with developers, owners & stakeholders. My team is the best in the industry and delivers exceptional client relations, branding, public relations.

Burlington, Massachusetts, US

• Responsible for establishing, implementing and executing the strategy and tactics for campaigns and processes associated with branding, promoting, selling and servicing products and customers to achieve ClickSafety’s.
• Continuously analyze market to determine target industries and market segments, including performing competitive market analyses
• Utilize technology to automate, connect and measure marketing and sales processes (ex: CRM, marketing automation applications). This includes marketing ROI & sales pipeline reporting
• Assess performance of websites and redesign for usability, SEO and lead generation utilizing web analytics tools
• Develop, execute, measure and improve ROI based campaigns using all marketing channels to build brand awareness and sales lead generation
• Develop, execute, measure and improve ROI based campaigns using all marketing channels to retain and grow incremental revenue with existing customers

Fort Lauderdale, FL, US

• Responsible for sales, client relationships, marketing, branding, advertising, public relations and communications initiatives. Key Accomplishments:
• Successfully built relationships with key clients, winning over $350 M in new business
• Rebranded: New proposals and presentations, website, logo, business cards, letterhead, online store, jobsite signage, office décor, Corporate Capabilities brochures, Booth for tradeshows
• Created and managed tracking of all Project Pursuits. Worked with Executive team on Research and Strategy to Win
• Created High Quality Proposals and Presentations to stand out in a highly competitive market winning the first 12 pursuits in a row.
• Awards, Recognition and Public Relations: 3 ABC Excellence In Construction Awards and 1 National Associated Builders and Contractors EIC Award

Boston, Massachusetts, US

• Established and managed a successful department responsible for all marketing, branding, advertising, public relations and communications initiatives for Suffolk’s Southeast operations. Strengths in formulating.
• Honored with 2006 Most Valuable Employee “Core Value Award” out of 260 employees for setting standards with my Passion, Integrity, Professionalism and Hard Work.
• Led the effort to brand and market Suffolk’s Florida Division, the 15th largest Construction Management firm in the nation, as a leading construction manager breaking into the Educational, Institutional, Biomedical.
• Led all of the company's initiatives in the Marketing department
• Provided leadership, guidance and day-to-day management of the marketing team
• Executive Strategy Committee Member on Multiple Committees 2002-2007

Business Management; International Marketing Majors And A Minor In Sociology, Marketing And Business Management Double Major

Bachelor'S Degree, International Marketing

High School Diploma, Weston, Ma

Hero'S Journey 21St Leadership Course, 21St Century Leadership - Becoming A Modern Leader

Leadership