Tracey Shirtcliff work email
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Tracey Shirtcliff personal email
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Tracey has always been passionate about business and bringing ideas to life; she is entrepreneurial to her core. A native New Zealander, Tracey has a First Class Master’s Degree in Marketing & Management. With Creative Services as her focus, she went on to work for iconic brands including RBS, British Gas and Forte Hotels, before setting up her own agency.In 2004, Tracey founded her first software company, Sohnar, opening offices internationally. Its Traffic software was used by agencies across the globe and received multiple awards, before being purchased by an American corporation in 2014. Not one to rest on her laurels, Tracey couldn't pass on the opportunity to improve pricing and scoping, not just in agencies but for all professional services businesses: thus, SCOPE and The Virtu Group were born. SCOPE is a CPQ (configure, price, quote) tool that is digitally transforming pricing and scope management, focalising on margin management, consistency, and connectedness. It removes the manual processes that exist today, and connects to other tools. Speeding up the opportunity to cash chain significantly. SCOPE has already won an award for The Virtu Group. The trailblazing platform is being used by Ogilvy, MediaMonks and Syneos Health, to name a few.Tracey is a passionate advocate of smarter business practices and connected process. She’s an industry champion for easy-to-use products that solve everyday business challenges and believes that great products and award-winning service are an invaluable combination for any business; it is at the heart of what she strives for.Some of the Awards that she's achieved so far:2020: Short-listed CreativePool Influencer of the Year 2017: Bronze Winner: Campaign Creative Tech Awards for SCOPE2017: Short-listed Campaign Digital Maverick Award2008: Winner of the Queens Award for Enterprise & Innovation2008: Business Driver of the Year in Europe2006: Short-listed: MacWorld Editor's Choice Award 2005: 5/5 review from MacWorld for Traffic2004: MacWorld Developer of the Year Award2004: 5/5 review from MacUser for Traffic Software
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Founder And CeoScope BetterRichmond, Gb
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Founder & CeoScopebetter Jun 2015 - PresentLondon, GbSCOPE™ is an award-winning CPQ platform for Professional Services Businesses, including Advertising & Media Agencies, Management Consultants, A&E firms who all in turn can benefit from using this leading edge tool.SCOPE™ focuses on streamlining your pricing & proposal process. Making it faster, more consistent, and accurate. Its superpower is margin management & improvement. SCOPE™ also integrates with leading ERP, BI, PMO and CRM tools to remove manual links and data entry of that process today.With SCOPE™ your quote builds as you plan your unique solution for clients. It’s fast, accurate, repeatable and tracked. Scoping just got better. Our cloud-based tools are designed to empower your business, helping you make better decisions using the power of big data. Think intelligent software designed to streamline and optimise processes, solving live business challenges in real time.
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Shareholder & Executive Board MemberCommversion May 2019 - Dec 2020London, England, GbCommVersion's live chat service helps convert website marketing leads with stellar results. The tool takes website visitors and turns them time and time again into real tangible business. This has resulted in sales conversions increasing up to 86%. CommVersion is trusted by some of the best UK and US brands like JLL, CBRE, Douglas & Gordon, and Marsh & Parsons (and that’s just the list in Real Estate. CommVersions offering is also successful in Travel, Events, Automotive, Insurance, Financial, and recruitment. So if you have high web traffic and want to enhance your digital ROI and improve your customer journey and most importantly convert sales direct from your website, you need to get in touch with CommVersion. -
Founder Traffic Live And Agency Practice SpecialistDeltek Mar 2014 - Dec 2014Herndon, Va, UsHelping Deltek to integrate Traffic LIVE into their business, and within their key markets. Doing what I do best in engaging with agencies to share the business principles of Traffic LIVE. Helping to grow the Traffic LIVE brand to continue its global success. -
Founder / CeoSohnar Mar 2003 - Mar 2014London, GbFounded and led Sohnar from Start-up to successful acquisition by Deltek. Proud to be the Creators of the Award winning Traffic and Traffic LIVE products. Sohnar won a number of awards from the coveted Queens award, to Developer of the year, to 5 out of 5 reviews from both MacUser and Macworld. Sohnar's principle was simple; make easy to use software that is a pleasure to use. Put the customer first, and deliver on your promises. We understood agencies and knew how to deliver what they need.I wore multiple hats at Sohnar, from new Business, to implementation, customer success, and product development. This included developing a global presence with offices in London, Sydney and New York, as well as developing a globally recognised brand in the creative sector. With Clients such as McCann, Isobar, Wunderman, JWT, and Ogilvy.Sohnar and Traffic LIVE was acquired by Deltek in March 2014. -
Head Of MarketingRbs Oct 2001 - Apr 2003Gogarburn, GbWas the Head of Marketing responsible for launcing FastPay and TrustAssured, and working with the online team, and a bucket full of agencies - a very large bucket. -
Managing DirectorContent Generators 1999 - 2001Content Generators was a unique Agency, we worked with Large clients, Loot.com, BSkyB, and Forte Hotels. We also worked with agencies too generating content. We focused on generating smart engaging content that worked. We were talking sticky well before it was the buzz word. Imagine that.
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Head Of Electronic MarketingForte Hotels Mar 1997 - Mar 1999GbResponsible for websites, brands and marketing on the web.
Tracey Shirtcliff Skills
Tracey Shirtcliff Education Details
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University Of CanterburyManagement
Frequently Asked Questions about Tracey Shirtcliff
What company does Tracey Shirtcliff work for?
Tracey Shirtcliff works for Scope Better
What is Tracey Shirtcliff's role at the current company?
Tracey Shirtcliff's current role is Founder and CEO.
What is Tracey Shirtcliff's email address?
Tracey Shirtcliff's email address is ts****@****nar.com
What is Tracey Shirtcliff's direct phone number?
Tracey Shirtcliff's direct phone number is (796)-820*****
What schools did Tracey Shirtcliff attend?
Tracey Shirtcliff attended University Of Canterbury.
What are some of Tracey Shirtcliff's interests?
Tracey Shirtcliff has interest in Good Music, Which Include But Not Mutually Exclusive, Fine Food And Enlightening Conversation, All Things Fun And Interesting.
What skills is Tracey Shirtcliff known for?
Tracey Shirtcliff has skills like Digital Marketing, Digital Strategy, Strategy, Online Advertising, Crm, Digital Media, Integrated Marketing, Management, Marketing, Advertising, Online Marketing, Marketing Strategy.
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