Acted as primary corporate liaison fostering relationship between Hydrafacial and Sephora in the US and Canada, negotiated strategies for business growth and training objectives. Recruited, trained, and led day to day operations/budget for field sale and education team of 10 supporting Sephora North America doors. Analyzed business & implemented strategies/corporate training programs to increase sell-through. Collaborated cross-functionally with marketing team to develop and deliver assets. Worked closely with VP of Global Partnerships and Global Retail Director to build 360-degree strategy for channel. Board initiated restructure Nov. 2023.• Achieved +117% growth YoY in 2023 by negotiating store service goals and designating said goals as pre-qualifier for non-exempt leadership L5 bonus.• Created customized initiatives that drove greater consumable utilization for Sephora and increased installation base to all US & Canada Sephora new store openings, Canada rollout and Global expansion (Singapore, Australia, Middle East).• Developed educational content and programs for Hydrafacial Retail Division which were adopted by My Sephora Learning Platform and implemented in Hydrafacial global retail expansion.

Educated store beauty advisors on product and selling techniques. Planned and executed events. Managed T&E budget. Oversaw the scheduling and execution store visits, and development of call cycles. Promoted to Senior Retail Manager.• Consistently led division by exceeding sell-through targets.• Used innovation and creativity to drive sales for brand in stores with gamification

Led Southeast US regional field sales and education team of 3. Educated store beauty advisors on product and selling techniques. Planned and executed events. Managed teams’ T&E budget. Oversaw the scheduling and execution store visits, and development of call cycles.• Consistently led division by exceeding sell-through targets.• Used innovation and creativity to drive sales for brand in stores with gamification.

Sales and education- Educated store beauty advisors on product and selling techniques. Planned and executed events. Managed T&E budget. Oversaw the scheduling and execution store visits, and development of call cycles.

Trained US Sephora stores on product. Developed training content to deliver to stores. Created and worked on production of training video. Managed all T&E, travel details and reporting.

Led Southeast US regional field sales and education freelance team. Educated store beauty advisors on product and selling techniques. Planned and executed events. Managed teams’ T&E budget. Oversaw the scheduling and execution store visits, and development of call cycles.