Traci Ruether Email and Phone Number
Traci Ruether work email
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Traci Ruether personal email
With 10+ years of experience leading content strategy, I specialize in SEO marketing for tech brands. Clients benefit from my metrics-driven approach to storytelling. Whether you need guidance on content strategy, a multichannel campaign, or a 10,000-word report, I'll make it happen. My expertise lies in translating dense concepts into engaging fodder, driving traffic to digital properties, and nurturing leads at every step of the buyer's journey.🔍 Each month, 20,000+ people land on blogs I’ve created — predominately through organic search.📈 I more than tripled blog traffic and conversions during my tenure leading Wowza's content strategy.🏈 My taglines have been displayed at Lumen Field and my radio ads have played at Raymond James Stadium. 📝 I’m published in Streaming Media Magazine, AIThority.com, the IoT Magazine, and more.If you’re looking to increase inbound traffic for your SaaS business, let’s talk. You can also visit traci-writes.com to view my digital portfolio.
Tr Content Marketing
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Marketing ConsultantTr Content Marketing Feb 2023 - Present• Providing content strategy and execution for B2B tech brands.• Clients include Bitmovin, HackerOne, Jobble, JumpCloud, Mux, and Strategus.
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Head Of Content And CreativeWowza Feb 2022 - Feb 2023Lakewood, Colorado, Us• Led a team of full-time employees and contractors managing the blog, social, email, PR, thought leadership, webinars, videos, and sales collateral.• Owned inbound organic content strategy, driving 60% of traffic to Wowza’s website (which attracts ~500k monthly visitors).• Increased blog conversions by 320% and grew monthly blog entrances from 12k to 38k over a four-year period. • Developed and project managed integrated campaigns targeting buyer personas at each stage of the funnel in support of product launches, lead nurturing, and premium content offerings. -
Content Marketing ManagerWowza Nov 2018 - Feb 2022Lakewood, Colorado, UsAchievements:• Increased blog traffic by 200% through a process of researching, writing, and publishing weekly content (articles, videos, case studies, infographics, and long-form guides).• Defined messaging, style guidelines, and the Wowza brand voice across all channels.Ongoing Responsibilities:• Owned editorial calendar and non-technical SEO strategy.• Managed freelance writers, designers, budget, and PR agency.• Created integrated campaigns for varying verticals and initiatives with persona-targeted content at every step of the buyer's journey.• Concepted, researched, wrote and/or edited, project-managed, and published all written content.
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Senior CopywriterLevel 3 Communications Oct 2016 - Nov 2018Broomfield, Colorado, Us• Facilitated post-merger integration of Level 3 Communications and CenturyLink by working with the Internal Creative Services team to rebrand ~500 pieces of collateral. • Created level3isnowcenturylink.com microsite and other integration-focused assets to communicate growth into second largest U.S. enterprise telecom provider.• Supported rollout of net-new campaigns from ideation and testing to delivery and dissemination. -
CopywriterLevel 3 Communications Jul 2015 - Oct 2016Broomfield, Colorado, Us• Overhauled writing style guide to align with current AP guidelines and evolved brand messaging• Managed and executed ~400 projects annually by working with designers, internal requestors, and the Legal team.• Converted bigger spenders and nurtured existing customers with hyper-targeted messaging and proactive life-cycle management — resulting in a 7x return on marketing investment.• Created integrated campaigns and facilitated translations of marketing material to foster a globally seamless customer experience.
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Freelance CopywriterDomoto Brands, Llc Feb 2017 - Dec 2017Denver, Co, Us• Created web and blog content to support rebranding efforts and content marketing initiatives. • Clients: AvidMax, Hiratsuka & Associates. -
Freelance CopywriterGoddess Garden Feb 2015 - Dec 2016Achievements:• Assisted with new product launch during which the company’s portfolio expanded by over 700% and became globally available.• Produced 300+ pages synthesized research highlighting ingredient benefits and verifying product claims.• Facilitated company-wide rebranding via customer communications and content development.Ongoing Responsibilities:Researched and created content centered on consumer education and brand storytelling. Composed blogs, white papers, product profiles, and internal research. Brainstormed new topics as needed.
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Communications CoordinatorVibo Associates Mar 2014 - Aug 2015Achievements:• Established foundational web presence of fresh-to-market vacation rental with focus on SEO best practices.• Led crisis communications following strongest know hurricane to hit peninsula, resulting in full recovery of tourist traffic.Ongoing Responsibilities:Generated and edited content to be used as promotional material. Facilitated communications between internal and external clients. Aided with management of finances by providing quotes, composing invoices, processing payments and negotiating discounts.
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Substitute Teacher'S AideHoward Park Center May 2014 - Aug 2014Ellisville, Mo, UsServed as assistant to head teachers by facilitating classroom instruction to meet the educational goals for children with varied developmental needs. Acted as an intermediary between head teachers and parents when necessary. Implemented a variety of education and therapy methods, including Relationship Development Intervention and Applied Behavior Analysis. -
Teaching AssistantUniversity At Buffalo Jan 2014 - May 2014Buffalo, Ny, UsManaged and solicited teaching materials for composition instructors. Collected and formatted students’ portfolios and instructors’ syllabi for program-wide assessment. Served as a liaison between administrators and students requesting transfer course evaluation. Compiled data and proposed transfer articulation equivalencies. Advised students on graduation requirements. -
German TutorLanguage Trainers 2012 - 2013New York, Ny, UsProvided one-on-two German language instruction. Determined appropriate books and materials. Organized sessions according to clients’ goals,. Assigned homework and study materials to improve students’ understanding. Helped students through difficult concepts. -
Head EditorGarden Level: A Literary Journal, Colorado State University Aug 2011 - May 2012Fort Collins, Co, UsOversaw and delegated responsibilities among staff and provided final approval of all submissions. Worked with typesetter to format, edit, and proofread copy. Organized events for fundraising and advertised to solicit submissions and increase awareness of the journal. Promoted the publication and events through social media, community outreach, and direct marketing. Managed donations and publication sales. Oversaw typesetting and graphic design using InDesign. -
Associate Poetry EditorA Literary Journal, Colorado State University Aug 2010 - May 2011Fort Collins, Co, UsSolicited submissions, advertised for journal, and aided with event planning. Reviewed poetry submissions to determine which texts were publishable and revisions to be requested. Participated in extensive editing of submissions from all genres.
Traci Ruether Skills
Traci Ruether Education Details
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University Of Colorado DenverGeneral -
University At BuffaloEnglish Language And Literature/Letters
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Colorado State UniversityDouble Major: English (Creative Writing Concentration) And German
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Colorado State UniversityMajor In International Studies; Minor In History
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Otto-Friedrich-Universität BambergGerman Language And Literature
Frequently Asked Questions about Traci Ruether
What company does Traci Ruether work for?
Traci Ruether works for Tr Content Marketing
What is Traci Ruether's role at the current company?
Traci Ruether's current role is Content marketing consultant for B2B tech brands ✍ Expertise in video streaming and ad tech 🖥️.
What is Traci Ruether's email address?
Traci Ruether's email address is tr****@****wza.com
What schools did Traci Ruether attend?
Traci Ruether attended University Of Colorado Denver, University At Buffalo, Colorado State University, Colorado State University, Otto-Friedrich-Universität Bamberg.
What skills is Traci Ruether known for?
Traci Ruether has skills like Editing, Creative Writing, Social Media, Blogging, Microsoft Office, Research, Marketing, Event Planning, Copy Editing, Writing, Copywriting, Social Media Marketing.
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