Focusing on what I love best, creating memorable experiences for our customers and prospects.

• Create high-quality, engaging experiences that surprise and delight customers through unique interactions with CareerBuilder’s brand at 30+ trade shows and customer events annually.• Manage annual budget, including estimating, tracking, and reconciliation of final expenses.• Lead all event logistics, including but not limited to: pre/post show communication, staff training, booth layout and design, creative and messaging, and marketing material.• Invented new data collection process at trade shows to optimize ROI, increasing leads by over 50% per show.• Collaborate with internal creative teams to produce trade show exhibits and collateral that stand out and expertly promote products and services to conference attendees.• Provide onsite execution and management at key trade shows and events.

• Managed the relationship between marketing and the field sales organization in assigned territory.• Trained sales force on marketing initiatives. • Created and managed nationwide B2B marketing campaigns to increase brand awareness.• Planned and executed 20+ local events, managed budget, and monitored ROI.

• Devised and successfully launched new B2B event strategy for CareerBuilder's Top 30 Newspaper Partners• Coordinated, planned, and executed over 25 events in a six month launch period of a new program.• Developed marketing strategy and tactics to support inside/outside sales force.

• Developed sales presentations and sell sheets• Designed and executed an innovative e-mail marketing program.

• Sold recruiting services to C-Level executives within the Fortune 500 scope; consulted with executives to construct competitive recruitment strategies.• Consistently exceeded quota, within the top 5 sales reps for 6 straight months.