Traci Conroy Email & Phone Number

Roswell, Georgia, United States

Waterbury, Ct

Danbury, Ct

• Regularly met and interfaced with partners to develop and maintain a strategic marketing plan. • Oversaw all aspects of projects; delivering every project on time and within budget. • Managed the organizations day-to-day marketing activities, including advertising, creative, editorial, public relations, website, email campaigns, direct mail, promotions, vendor relations, campaigns and events. • Designed and created marketing collateral to reflect our services being offered and to… Show more • Regularly met and interfaced with partners to develop and maintain a strategic marketing plan. • Oversaw all aspects of projects; delivering every project on time and within budget. • Managed the organizations day-to-day marketing activities, including advertising, creative, editorial, public relations, website, email campaigns, direct mail, promotions, vendor relations, campaigns and events. • Designed and created marketing collateral to reflect our services being offered and to drive new growth, revenue and customer satisfaction. • Created design and content for company website and maintaining updates through a content management system (CMS). • Wrote blog articles on relevant news. • Organized and oversaw lunch & learn programs in order to motivate employees, educate staff and enhance team communication. • Conducted market research to identify and evaluate the competition, products and services to stay ahead of industry trends. • Prepared marketing reports by collecting, analyzing, and summarizing data.• Developed relationships with referring physicians, surgeons, office managers, vendors and drug representatives. • Tracked and updated online reputation with Yelp reviews, Google, YP and other online listings.• Monitored SEO strategies to increase search visibility through Google Analytics and Organic Searches. • Tracked budgets and verified invoices and purchases. Show less

Newtown, Ct

• Managing Editor of the online external newsletter, MARKET ACCESS. Responsible for the planning, layout and design of each issue. Writes articles, edits and proofreads within a deadline. Secures necessary approvals, develops electronic newsletter template for each issue, posts newsletter on website and maintains email distribution list.• Managing Editor of the online internal newsletter, TUV CONNECTIONS. Responsible for the planning, creative writing, editing and proofreading of each… Show more • Managing Editor of the online external newsletter, MARKET ACCESS. Responsible for the planning, layout and design of each issue. Writes articles, edits and proofreads within a deadline. Secures necessary approvals, develops electronic newsletter template for each issue, posts newsletter on website and maintains email distribution list.• Managing Editor of the online internal newsletter, TUV CONNECTIONS. Responsible for the planning, creative writing, editing and proofreading of each issue.• Plans and coordinates 40 tradeshows per year including the design of tradeshow graphics for three active tradeshow booths, tabletop displays and bannerstands.• Researches new quality promotional ideas that will be used as give-aways for tradeshows, seminars, open houses and customer visits • Performs company website updates and managed four website rollouts.• Updates company intranet website that hosts internal information.• Assists in search engine optimization (SEO) online program by optimizing keyword placement, monitoring ad-words, providing updates and running reports.• Assists in creating and administering printed and electronic collateral including brochures, datasheets, newsletters, direct mail and other similar tools.• Interfaces regularly with vendors such as Advertising Agency, printer, mail house, exhibit house and designers working within a budget.• Primary Marketing contact that oversees the marketing team and projects when the Director of Marketing is away.• Works closely with internal customers including Sales, Division Managers, Regional Managers and Business Field Managersin order to reach corporate goals.• Handles customer service inquiries.• Manages corporate design and printing of all business cards, letterhead, envelopes, company shirts, signage, labels and special order requests while working from a corporate style guide.• Plans special events, open houses, seminars, workshops, hospitality suites, holiday and sponsored events. Show less

Brookfield, Ct

• Coordinated classified advertising in PLASTICS ENGINNERING Magazine, typing classified advertising copy, estimating space requirements and billing all advertisers.• Traffic display advertising, including: recording insertion orders, collecting artwork, distributing tear sheets, preparing monthly ad list and advertising index.• Provide support to the Advertising Director and Advertising Reps.• Coordinate and edit classified advertising pages with Production Department.• Proof… Show more • Coordinated classified advertising in PLASTICS ENGINNERING Magazine, typing classified advertising copy, estimating space requirements and billing all advertisers.• Traffic display advertising, including: recording insertion orders, collecting artwork, distributing tear sheets, preparing monthly ad list and advertising index.• Provide support to the Advertising Director and Advertising Reps.• Coordinate and edit classified advertising pages with Production Department.• Proof color keys and blue lines.• Update monthly reader service program with magazine.• Coordinate and maintain complimentary prospect mailing list.• Send out media kits as requested to potential advertisers.• Prepare display and classified advertising logs for record-keeping, sales and billing purposes. Show less

Danbury, Ct

• Oversee a staff for market research projects that evaluates product packaging and advertising testing.• Interact with clients regularly, giving daily reports.• Handle heavy phone interface, mostly pre-recruiting of respondents from a database for focus groups and one-on-one interviews.• Set up projects, follow quotas and meet deadlines.• Edit, produce and ship interviews on a weekly basis.• Host client visits.

Ba, Marketing

Activities and Societies: DECA (Distributive Education Clubs of America)

High School Diploma, Business, Management, Marketing, And Related Support Services

Activities and Societies: DECA