Tracie Troha Email & Phone Number

Dunwoody, Georgia, United States

Primary copyeditor for internal and external marketing collateral. Collaborates with all levels of the organization in reviewing print and digital materials. Develops new and informative content with a commitment to Alliant brand standards.• Assists with editorial project management by maintains workflows in Microsoft Teams and Smartsheets.• Ensures Alliant’s website content to accurate and current. • Provides comprehensive content revisions and prepares documents for distribution.

Atlanta Metropolitan Area

Play key role in development and publication of internal and external communications. Translate complex topics into easily understandable language to improve quality and readability for diverse audiences.• Wrote, edited and recorded a podcast training series for publication on company intranet. Researched topics, developed scripts, and conducted interviews.• Expanded skills to include writing on corporate and state tax topics. Partnered with Subject Matter Experts (SMEs) to research, write, and edit factual, relevant articles.• Created and managed content on products, projects, and resources for multiple SharePoint libraries.

Greater Atlanta Area

Edited and formatted technical manuals and how-to guides to ensure concision, clarity, and accuracy. Supported communications planning for external events and workshops.• Partnered with IT SMEs to update software manual content. Independently edited and formatted manuals to ensure alignment with brand standards.• Provided six-month, interim direction of technical writing operations. Retained as backup for future absences.• Wrote and edited articles on diverse topics, including public speaking and employee interest stories.• Spearheaded development and publication of company’s first monthly newsletter, which improved internal communications and boosted morale. Created concepts, researched topics, conducted interviews, and wrote and edited content. Generated significant interest, leading to newsletter inclusion on company intranet.

Americus, Ga

Conceptualized, wrote, and edited articles, blogs, and social media content for publication across print and digital mediums. Developed communications strategy to drive the success of the signature Lowe’s/HFHI’s National Women Build Week event.• Generated $2.5M in donations over one year – significant growth from historical $1M average – through writing, editing, and publication of digital marketing content across website and social media platforms.• Grew volunteer base from 10K to 25K through development of engaging, compelling social media content.• Ensured consistent, branded messaging through planning and delivery of social media training across 1K locations.• Collaborated with cross-functional teams of designers, photographers, celebrities, marketing professionals, and community partners to write and create infographics, blog posts, and social media content.

Americus, Georgia, United States

Contributed to copywriting, editing, and communications activities to support achievement of fundraising objectives.• Wrote, edited, and trained team members on call and fundraising scripts to ensure consistent messaging and voice.• Increased funding by 15% through standardized communications to enhance responsiveness and donor satisfaction.• Earned promotion to Program Communications Writer and Editor for demonstrated quality and effectiveness.

Victorville, California

Covered the San Bernardino Board of Supervisors and the city councils of Hesperia and Apple Valley. Reported on high-profile criminal court cases. • Provided the public with accurate, fair and unbiased reports on local politics.• Wrote breaking news articles that increased newspaper sales.• Created a popular weekly Ask the Clergy column.

Selma, Alabama

Covered local law enforcement, school boards and the Dallas County Commission. Regularly assisted with photography, copy editing and newspaper layout. • Kept the public informed on the police department’s activities.• Provided full coverage and photos of all major local events.• Designed eye-catching front pages that resulted in increased newspaper sales.