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Leadership executive with a history of establishing, growing and selling early stage businesses. Tracie is a dynamic, versatile GM and leader with 20+ years of experience in the consumer, tech, and telecom sector. An entrepreneur known for successfully launching new businesses and an intrapreneur focused on ushering new markets in mid-to-large size companies. Exceptional business skills combined with proven ability to drive business strategy, deliver business growth, manage and nurture talent, and successfully implement and oversee complex initiatives. Distinguished for proven leadership, team-building skills, and driving change within an organization and society. An active columnist, speaker and board member.Core competencies include:- Product and customer experience innovation- Strategic enterprise and people leadership- Relationship building and stakeholder management- Influential communication - P&L management- Digital transformation- Omni-channel strategy- Disruptive technology
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Chief Executive OfficerColdvest Sep 2023 - PresentOur mission at ColdVest is to safeguard lives against the rising threat of heat-related illnesses. We are dedicated to providing innovative, reliable, and easily accessible emergency heat stroke treatment solutions. By combining advanced cooling technology with portability and simplicity, we empower individuals and organizations to rapidly respond to heat stroke emergencies, ensuring safety and well-being, protection from liability and compliance with health and safety regulations and heat protocols. We are committed to raising awareness, educating our communities, and continually enhancing our products to meet the evolving needs of a warming world -
Strategic Business Consultant - Cxo-In-ResidenceColumbia Technology Ventures Jan 2023 - Jan 2024New York, Ny, Us• Provided brand and marketing programs for seed and Series A startups, specializing in developing business strategy, insights, and organizational development.• Successfully closed Series A funding for a stealth SAAS startup through strategic business insights and market positioning.• Strategically identified and onboarded agencies and teams for product development and content creation.• Developed brand and marketing strategies for web3-based platforms and mobile social payment apps connecting artists and fans. -
Strategic Business ConsultantØpus United Jan 2021 - Dec 2022Beverly Hills, California, UsLaunched a SAAS software tool for agencies and talent. -
Vice President MarketingLoop Commerce, A Synchrony Solution Mar 2019 - Jan 2021Mountain View, California, UsLoop Commerce, a Synchrony Solution, has transformed the retail experience with GiftNow® by allowing retailers to offer gift givers enhanced choices at check out and gives gift recipients personalized options. Lead the first ever Loop Commerce marketing efforts with retail and brand partners developing integrated marketing plans that optimize the use of the Loop Commerce suite of gifting solutions. Created and executed upon shared financial growth goals that align with both the Loop Commerce and retailer business strategies. Worked on first ever award winning B2B and B2B2C internet campaign to drive sales. -
CeoTwrl Jan 2018 - Dec 2020A mobile platform to share content privately with groups of friends. • Developed the concept and created the application on iOS – a platform where instagram meets group chat: a private chat app to easily and safely share content with friends.• Created the launch plan, public relations campaign, marketing program and events the US, garnering 10,000 downloads in 3 months and best new app in the US App Store.• Developed programs with key influencers and stylists to increase usage and developed ambassador program across high schools and colleges in the US
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Founder & CeoPin & Tucker 2015 - 2018Merged into TWRL. Pin & Tucker connects retailers to shoppers in their fitting rooms. For the consumer, Pin & Tucker is a mobile platform for shoppers to crowdsource opinions and unlock exclusive offers in the fitting room. Retailers and brands can reach these shoppers at a critical moment in the buying process, through real-time dynamic content that guides and influences the shopper. Pin & Tucker also retargets customers after they leave the store. Pin & Tucker's power is its ability to increase conversions, increase basket size and increase loyalty through the network effects. - Won 50,000 Euro grant from the French Tech Ticket. - Created the launch plan, public relations campaign, marketing program and events across Paris, New York, and Los Angeles, earning the title of “The Fashion App Every It Girl Needs” from WhoWhatWear, Women's Wear Daily and the New York Observer.- Established relationships with top retailers (Forever 21, Saks Fifth Avenue, DASH), top fashion schools such as Parsons Paris, OTIS, Atelier de Paris, and fashion influencers in Paris and New York.
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President And PublisherHelp We'Ve Got Kids 2009 - 2016Toronto, Ontario, CaCanada’s first comprehensive online directory for parents and caregivers. Sold to Ideon Media in 2016.Recognizing its significant potential, purchased Help We’ve Got Kids in 2009. Led team of 10+ designers, developers and sales to rebuild all product functions (web, social, UX, design); rebrand universally, including redesign of proprietary CRM and consumer-facing web site; and to develop and manage all marketing channels, including SEO, SEM, email and display. Grew brand’s digital footprint 30% YOY, growing traffic to 100,000 monthly unique visitors. -
Co-President, PistachioIndigo Mar 2005 - Mar 2009Toronto, Ontario, CaRetail concept featuring sustainably designed and produced Kids, Home and Green Beauty products. • Launched a chain of eco-friendly stationery and apothecary stores. Hired and managed architect and design team to custom build store fixtures and Pistachio branding, New York-based creative team to manage Private Label line with 500+ products, and retail operations team. • Successfully sold Pistachio line into 120 Barnes & Noble stores in the United States. -
Director Marketing, Small BusinessBell 2004 - 2005Montreal, Quebec, CaManaged national team of 10+ with responsibility for $800M P&L. -
Director Of Consumer Marketing, Sprint CanadaRogers Communications 2000 - 2004Toronto, Ontario, Ca -
Marketing DirectorWilliam Grant & Sons 1999 - 2000Bellshill, Lanarkshire, GbConceived, developed and launched Hendrick's Gin.
Tracie Wagman Skills
Tracie Wagman Education Details
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Ivey Business School At Western UniversityBusiness -
Concordia UniversityLiberal Arts And Sciences/Liberal Studies
Frequently Asked Questions about Tracie Wagman
What company does Tracie Wagman work for?
Tracie Wagman works for Coldvest
What is Tracie Wagman's role at the current company?
Tracie Wagman's current role is CEO, ColdVentures LLC.
What is Tracie Wagman's email address?
Tracie Wagman's email address is tr****@****ids.com
What is Tracie Wagman's direct phone number?
Tracie Wagman's direct phone number is +141644*****
What schools did Tracie Wagman attend?
Tracie Wagman attended Ivey Business School At Western University, Concordia University.
What skills is Tracie Wagman known for?
Tracie Wagman has skills like Marketing, Telecommunications, Retail, Blogging, New Media, Business Development, Social Media, Facebook, Advertising, Digital Marketing, Social Media Marketing, Publishing.
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