Traci Miller Email & Phone Number

Anchorage, AK, US

Seattle, WA, US

• Responsible for providing the technology, marketing tools and resources to global sales team and travel advisor partners to effectively sell Seabourn.
• Develop and manage the creation and execution of trade focused collateral and marketing tools for sales team and travel partners
• Manage trade media plan with agency partners and oversee all creative executions
• Develop engaging content for training platform and trade facing website
• Build power point presentations for all trade events and to support sales team
• Manage, create and execute trade email program

Fort Worth, TX, US

• Manage client accounts and the creative development of printed and digital marketing collateral for distribution to Virtuoso members and their consumers.
• Execute all aspects of marketing campaigns including content development, design and final delivery
• Manage multiple projects including content research, copywriting, art direction, editing and proofing
• Manage the review and approval process for both internal and external stakeholders
• Select and manage freelance copywriters and designers
• Responsible for meeting deadlines within budget, and for the accuracy and integrity of campaigns

Kirkland, WA, US

• Contract position with Savers, managing a collateral/sign audit and refresh across 200 stores in the U.S.
• Provide content direction to design vendors and manage review process
• Proof and ensure brand accuracy and legal compliance in collateral and signage
• Maintain project schedule and inform stakeholders of progress and challenges
• Develop and communicate action plans for stores
• Work collaboratively with multiple internal departments

I took 2 years off with my husband to travel around North America. We visited 48 US states and 3 Canadian provinces. It was a great opportunity for us to spend time together, meet tons of interesting people, see the country and really just get a fresh perspective on life. Our mantra was "Today is our Someday."

Anchorage, AK, US

• Marketing for Princess Lodges, Gray Line of Alaska and Westmark Hotels
• Develop and implement strategic marketing plan for three brands to drive demand and increase sales
• Oversee all creative execution and ensure appropriate trade and brand messaging
• Drive content for three websites, online campaigns and email marketing program
• Manage and oversee multiple vendor relationships
• Develop and manage 1.6 million advertising budget and maintain accurate monthly forecasting

Santa Clarita, California, US

• Manage product accuracy and communication of Alaska and worldwide land programs.
• Provide content direction and ultimate approval of all Alaska-related communications
• Manage review process between team members and business owners for product accuracy
• Maintain reports and analyze marketing programs for future planning
• Collaborate with various departments to organize concepts into a plan for execution
• Develop Alaska product training for internal and external sales force

Seattle, Washington, US

• Manage all communications for the Alaska cruise and tour product.
• Develop and administer all consumer and trade direct marketing campaigns
• Identify and manage suppliers and maintain cost estimates and schedules to meet budget expectations
• Provide content and layout for Alaska portion of website
• Produce all sales collateral and manage distribution
• Collaborate with marketing and sales team to ensure a consistent brand message

Anchorage, AK, US

• Manage all marketing functions for the Alaska land product.
• Manage collateral design, print production, direct marketing campaigns and website content
• Develop product and determine pricing
• Plan, implement and communicate product promotions and strategies for achievement of revenue goals
• Direct public relations firm, including strategic planning and organizing press trips
• Process all invoices and ensure an accurate monthly expense report

Bachelor’S Degree, English/Business

Semester At Sea