As a team member and former Chief Strategy Officer to Adore Agency, I bring 25+ years in Marketing to provide support, counsel, and guidance to the team, and I step in as a hands-on strategist where needed.Over the years, my career has taken several twists. As a novice Marketer, I worked with a large team, collaborating on many large agency accounts, including Healthy Choice and American Girl.When the opportunity arose to develop Best Buy’s e-commerce channel and loyalty program, I enthusiastically accepted the challenge, believing digital consumerism was about to change how consumers worldwide made purchasing decisions. I was right. From there, I took on a more entrepreneurial approach that included the launch of Urban Junket, a successful brand of women’s laptop-handbags, followed by Tracy Arnold Ltd., a strategic marketing and communications consultancy.Joining forces with Tammy Goldsworthy to build Adore Agency was a natural transition. At its core, Adore helps its client brands discover their purpose, values, and most importantly, their beliefs. Belief is more powerful than facts, features, and benefits. It is an emotional connection that runs deeper than rational thinking. It’s the shared denominator of what it means to be human.Adore has helped companies build successful brands and loyal followers through belief. These include:✅ A startup real estate investment firm – Business and marketing launch.✅ A suburban community bank – Brand positioning and activation.✅ A higher education, biotech training services institution – Go to market strategy.✅ A medical tech pioneer – Market insights, digital strategy, and execution.Belief is Adore’s promise. Let us make a believer out of you.Check out our website at: https://adoreagency.com to learn more.