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I've spent my 14+ year career on operations and customer facing to provide solutions in online digital advertising. Currently, I'm the country head of Global Customer Success at Amazon Ad Server. I lead several teams under operations to deliver results to customer: trafficking, creative and Customer Success team. I'm in charge of China (both domestic and export business), Hongkong, Taiwan and South East Asia markets. I successfully launched APAC MBR (Monthly Business Review) in 2023, and be responsible for APAC MBR till now. I have strong capability to work with different team in APAC to gather monthly high/low lights and finish the document with high quality and efficiency. Each month, I host the meeting with global leader and stakeholders to present each month business situations to them. In daily business, I lead the team to contact with our end customers, agencies, creative agencies, publishers and external vendors making sure that they receive the professional service of Amazon Ad server - product guidance, campaign management assistance, account management as well as up-selling. Cost efficiency is what I always focus on, I lead the team to invent and simplify project process frequently. For the issues happening, I build new mechanism to our customer for providing them long-term solutions rather than solving the problem only once.I care about my team and make sure they have a pleasant work routine, training and growth opportunities on their career path. Math major and sensitive in data, be good at diving deep data to get different insights. Rich team management experience: 8+ years in leading 15+ team members.
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Business Ops Team LeadAmazon Global Selling -
Business Ops Team LeadAmazon Global Selling Apr 2024 - PresentShanghai, China -
Manager, Customer Success CnAmazon Jun 2019 - Present上海Manage multiple teams - customer success, creative and trafficking to serve customer in APAC (China, HK, TW and SEA), be responsible for 50+ managed service and self service customers, yearly tracking revenue $1M+. Providing on-boarding training, troubleshooting, data insights and business review. Make sure our customer receive the highest level of Amazon Ad server usage experience. Have rich experience to work with China export customer cross team ADSP and AMC, support customer solving technical issues, proving product guidance, campaign management as well as account management. Working closely with Sales team to forecast, negotiate, up-sell, and sell products for new and existing clients. Pay attention to Voice of Customer, collaborate with global team to identify, develop, and execute measurable opportunities to customer. Optimize services towards efficiency with data driven approach. Be good at balance speed and quality to satisfy customer needs while managing expectations.Run weekly, monthly, quarterly and yearly business reviews to audit performance and operational metrics to gain business insights for APAC market. -
Director, Ad OperationSizmek Aug 2012 - Jun 2019Shanghai City, ChinaIn charge of Sizmek China Operation team: Client Service team, Trafficking team and QA team.Closely work with Sales team to win potential clients and give extra support to upsell clients.Support on publisher certification.Export business support: clients management and performance optimise.Regular communication with Sizmek Global. -
Senior Account ExecutiveAgenda Apr 2010 - Feb 2012ChinaWorked as SAE in account department to serve HKDL client. Before the campaign: Mainly responsible for ePR plan/brief, social media plan, banner creative idea communication and so on. Then to do the iBoard and timeline after client confirm the proposal. During the development: Communicate with internal and Client about demand and so on to ensure the campaign launch on time. After campaign launch: Provide weekly report and monitoring campaign effective. To do some improvement to get a better performance. -
Project AssistantProtime Aug 2009 - Apr 2010Shanghai City, ChinaCause I have a good performance during the internship in Walt Disney IT department, IT director recommended me to the vendor company as the Disney project assistant. I'm responsible for the new system test (including writing test documentation, creating test case and testing). And I need to update Disney User Guide (system user instructions). I also do some Helpdesk technical support. At the same time I do the client executive, understanding customer's needs, properly conveyed to the technical staff. -
InternThe Walt Disney Company Jan 2009 - Jul 2009Shanghai City, ChinaI've worked as an intern in the famous Walt Disney Company IT department. I mainly be responsibled for system testing (including writing test documentation, test case creation, etc.), do some helpdesk technical support. At the same time, I worked with United States Glendale area distribution sector to edit, translate and publish the latest content to the official website. I also helped VP and Marketing departments to make some flash and images to finish sales presentation.
Tracy He Skills
Tracy He Education Details
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Shanghai Second Polytechnic UniversityInformation And Computing Sciences
Frequently Asked Questions about Tracy He
What company does Tracy He work for?
Tracy He works for Amazon Global Selling
What is Tracy He's role at the current company?
Tracy He's current role is Business Ops Team Lead.
What is Tracy He's email address?
Tracy He's email address is tr****@****mek.com
What schools did Tracy He attend?
Tracy He attended Shanghai Second Polytechnic University.
What skills is Tracy He known for?
Tracy He has skills like Epr, Microsoft Office, Digital Marketing.
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