Tracy Sutton

Tracy Sutton Email and Phone Number

Senior Director Global Marketing Procurement and Agency Relations @ The Coca-Cola Company
Atlanta, GA, US
Tracy Sutton's Location
Fayetteville, Georgia, United States, United States
Tracy Sutton's Contact Details

Tracy Sutton personal email

n/a

Tracy Sutton phone numbers

About Tracy Sutton

Marketing Procurement and Agency Operations SME with 16+ years' experience specializing in contract negotiations, relationship management, project management, and influencing and driving change. Currently as Senior Director Global Marketing Procurement, I partner with senior leaders to drive effectiveness and efficiency of marketing spend, identifying best fit for purpose agency partnerships to support the business strategy.

Tracy Sutton's Current Company Details
The Coca-Cola Company

The Coca-Cola Company

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Senior Director Global Marketing Procurement and Agency Relations
Atlanta, GA, US
Employees:
60098
Tracy Sutton Work Experience Details
  • The Coca-Cola Company
    Senior Director Global Marketing Procurement And Agency Relations
    The Coca-Cola Company
    Atlanta, Ga, Us
  • The Coca-Cola Company
    Senior Director Global Marketing Procurement & Agency Relations
    The Coca-Cola Company Nov 2021 - Present
    Atlanta, Ga, Us
    Partner with Marketing and other key stakeholders to identify the best fit for purpose agency partners to support the business strategy, maximizing marketing effectiveness & efficiency through relationship management, contract negotiation, agency management, and influencing & driving change.
  • The Coca-Cola Company
    Director Agency Operations, Contracting, & Auditing
    The Coca-Cola Company Apr 2021 - Jan 2022
    Atlanta, Ga, Us
    Lead the identification, selection, contracting, evaluation, and ongoing monitoring and auditing of current and future agency partners. Own and influence agency governance, establishing an agency review process, monitoring spend and identifying opportunities for cost savings.
  • The Coca-Cola Company
    Marketing And Agency Platform (Map) Global Deployment Lead
    The Coca-Cola Company May 2018 - Apr 2021
    Atlanta, Ga, Us
    Lead the global deployment of the Marketing & Agency Platform (MAP), which is the digitization of the Agency Management Framework, to enable improvements to marketing processes. Provide intuitive, user-friendly tools and processes, driving marketing effectiveness and efficiency.
  • The Coca-Cola Company
    Sr. Manager Marketing Procurement
    The Coca-Cola Company Jul 2017 - May 2018
    Atlanta, Ga, Us
    Partner and align with Worldwide Agency Operations, North America Agency Operations, Brands and IMC to guide and support best practice Agency Management, identify sourcing opportunities and process efficiencies.
  • The Coca-Cola Company
    Worldwide Agency Operations Manager
    The Coca-Cola Company Oct 2014 - Jul 2017
    Atlanta, Ga, Us
    Deliver strategic thought leadership, develop tools and guidance, and build capabilities to operate with a consistent, disciplined approach to manage agency partnerships to drive business growth.
  • The Coca-Cola Company
    Partnership Manager/Digital Marketing Consultant
    The Coca-Cola Company Apr 2008 - Sep 2014
    Atlanta, Ga, Us
    Management and leadership of digital campaign strategies that integrate brands, customers and consumers to deliver brand KPIs and company goals. Build brand love and loyalty with customers and consumers using digital capabilities.
  • Smt Productions
    Project Manager
    Smt Productions Feb 2007 - Apr 2008
    Responsible for developing and implementing marketing plans and programs. Established strategic marketing relationships with customers, agencies and vendors. Managed strategy, operational, and tactical execution of marketing campaigns.

Tracy Sutton Skills

Strategic Planning Project Management Digital Marketing Integrated Marketing Customer Insight Business Development Cross Functional Team Leadership Fmcg Agency Management Voice Of The Customer Contract Negotiation Loyalty Marketing

Tracy Sutton Education Details

  • Kennesaw State University
    Kennesaw State University

Frequently Asked Questions about Tracy Sutton

What company does Tracy Sutton work for?

Tracy Sutton works for The Coca-Cola Company

What is Tracy Sutton's role at the current company?

Tracy Sutton's current role is Senior Director Global Marketing Procurement and Agency Relations.

What is Tracy Sutton's email address?

Tracy Sutton's email address is tr****@****ola.com

What is Tracy Sutton's direct phone number?

Tracy Sutton's direct phone number is +140467*****

What schools did Tracy Sutton attend?

Tracy Sutton attended Kennesaw State University.

What skills is Tracy Sutton known for?

Tracy Sutton has skills like Strategic Planning, Project Management, Digital Marketing, Integrated Marketing, Customer Insight, Business Development, Cross Functional Team Leadership, Fmcg, Agency Management, Voice Of The Customer, Contract Negotiation, Loyalty Marketing.

Who are Tracy Sutton's colleagues?

Tracy Sutton's colleagues are Hillary Okeyo, Sony Estrada González, Lenin Victorino Villanueva Cueva, Jorge Olea Olea, Ehnaz Hossenbux, Hasan Shameem, Rodrigo Bu.

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