Tracy Hall Email & Phone Number

Experienced and energetic Digital Marketing Manager with over 8 years in Retail Media Network, and overall 20 years of experience within the digital marketing space on all sides of the industry: Publisher, Agency, and Brand. Retail Media Network experience: Macy’s Media Network and Walmart Media Group. Managing some of the largest retailers such as L’Oreal, Ralph Lauren, Chanel and many more. Extensive experience in Campaign Management, Project Management and Media Planning and Buying.My specialties include the following:- Leadership/Management- Extremely Detail Oriented- Proactive Problem Solver- Drive Revenue Growth- Cross-functional Team Coordination- Tactical Implementation and Technical Troubleshooting- Project lead management- All things Campaign Management - Contract Management, Budget Management, Project Management, Daily Reporting, Optimizations and more- All things Ad Operations - knowledge of tags/pixels, trafficking creative and troubleshooting - All things Media Planning/Buying- Client/Vendor Management- Having fun and making sure others are having fun too while we get the job done!Experience with Google Ad Manager, Sizmek, FatTail(AdBook), Live Intent, Boostr, Appian(BPM), MOAT, Nielsen, IAS, Dynamic Logic, Google Adwords, Google Analytics, AdRelevance, @Plan, Comscore, Quantcast and Affiliate Programs. Knowledge of Display, Social, Mobile, Mobile App, SEM, and SEO.

Listed skills include Digital Marketing, Online Marketing, Media Buying, Online Advertising, and 35 others.