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Tracy Hansen Email & Phone Number
Partner
at
SBI, The Growth Advisory
1 work email found
@comcast.net
7 phones found area 715, 608, 203, 408, 858, 800, and 888
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 86%
Who is Tracy Hansen? Overview
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Quick answer
Tracy Hansen is listed as Partner at SBI, The Growth Advisory, based in Greater Boston, United States. AeroLeads shows a work email signal at comcast.net, phone signal with area code 715, 608, 203, 408, 858, 800, 888, and a matched LinkedIn profile for Tracy Hansen.
Tracy Hansen previously worked as Managing Director at Sbi, The Growth Advisory and Advisory Board Member at Sbi, The Growth Advisory. Tracy Hansen holds Master, Writing from Northeastern University.
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Email format at SBI, The Growth Advisory
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*@comcast.net
68% confidence
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Profile bio
About Tracy Hansen
🔑 Unlocking Growth Through Go-to-Market Transformation 🔑As a growth advisor and practice lead at SBI Growth Advisory, I specialize in designing and executing go-to-market (GTM) strategies that drive measurable results. I partner with CEOs, CROs, and executive teams to optimize every aspect of GTM—from defining the ideal customer, to aligning sales and marketing, to scaling operations for growth.📈 What I DoDevelop Winning GTM Strategies: Build frameworks that align sales, marketing, product, and customer success teams around a shared vision for growth.Optimize Revenue Engines: Identify and eliminate inefficiencies in the GTM process to maximize productivity and ROI.Achieve Customer-Centricity: Define and prioritize customer segments based on value, pain points, and buying behavior.Scale Globally: Tailor strategies to different geographies, ensuring consistency in execution while respecting local market dynamics.🧩 Why Executives Work With MeCross-functional expertise: I understand the interplay between sales, marketing, product, and customer success, ensuring cohesive execution across the GTM strategy.Data-Driven Results: I combine deep analytics with strategic insight to uncover growth opportunities and measure success at every execution stage.Award-Winning, Trusted Advisor: I help leaders break down silos, align their teams, and turn bold visions into actionable plans.💡 My PhilosophyGreat GTM strategies are customer-focused, data-backed, and execution-ready. Sustainable growth isn’t just about expanding market share; it’s about delivering value to customers, aligning internal teams, and creating a repeatable, scalable playbook for success.🌍 A Global PerspectiveWith experience working across diverse industries and markets, I understand the challenges of scaling a business globally. Whether it’s navigating competitive markets, integrating acquisitions, or optimizing resource allocation, I help companies find clarity in complexity.🌟 A Bit More About MeBeyond my work at SBI Growth Advisory, I’m passionate about empowering teams to achieve their potential. Whether it’s presenting on the main stage, facilitating executive workshops, or mentoring future leaders, I’m driven by the idea that great businesses are built on aligned teams, clear strategies, and a relentless focus on execution.📩 Let’s ConnectLet's start a conversation if you’re ready to rethink your GTM strategy, align your leadership team, and unlock sustainable growth. DM me here or email me at tracy.hansen@sbigrowth.com.
Current workplace
Tracy Hansen's current company
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12 roles · 16 years
Tracy Hansen work experience
A career timeline built from the work history available for this profile.
Partner
Current
Mar 2022 - Present
Partner
Current
Sep 2021 - Present
Managing Director
Current
2021 - Present
~5 yrs 7 mos
Advisory Board Member
2018 - 2021
~3 yrs
President, North America
Oct 2019 - Jun 2021
Chief Marketing Officer
Bento For Business
Bento for Business is reinventing how businesses manage cashless workflows and virtual payments in a digital world. Bento’s mission is to provide businesses with a powerful financial operating platform so they can further their vision, empower their employees and create value for their customers. Bento also offers open APIs, virtual payments and white-label solutions to broader audiences in strategic partnerships with banks, payment networks and processors. Co-located in Chicago and San Francisco, Bento is led by veteran financial services executives and backed by leading fintech investors.
Dec 2018 - Oct 2019
Chief Marketing Officer (Cmo) – Championing Customer Success And Driving Revenue
Renaissance was acquired by Francisco Partners in 2018Collaborated on development of vision and strategy as company rebuilt the product portfolio, introduced a category defining cloud-based solution and expanded internationally. Led the marketing organization, managed external agencies, and administered multimillion–dollar budget.✦ Restructured the marketing organization, upskilling team, modernizing the entire technology stack, and creating a new methodology for measuring effectiveness.✦ Boosted lead acceptance rate from <10 to almost 90% by leading cross-functional sales and marketing team developing end-to-end lead management strategy.
Sep 2015 - Jul 2018
Chief Marketing Officer (Cmo) – Building Demand Generation Center Of Excellence
Recruited to lead the global marketing organization, build brand awareness, and deliver on aggressive growth goals as company launched new product and expanded into highly competitive technology sector. ✦ Defined brand and message platform to transform company from single product vendor into a solutions provider leveraging both traditional and digital/online channels to execute marketing strategy.✦ Delivered 4X increase in marketing generated/influenced revenue YoY.✦ Increased digital engagement 10X and grew online conversations 56% using Tealium’s new technology.
Jan 2014 - Sep 2015
Senior Vice President, Ca Technologies – Extending Brand, Building Awareness And Creating Demand
Oversaw global marketing functions, including brand awareness, sales enablement, demand generation, thought leadership and events for complex portfolio of technology products across Europe, Asia, the US, and UK.✦ Drove change and help company expand beyond the traditional mainframe business into Software-as-a-Service (SaaS) solutions.✦ Conceived and launched robust marketing plan focused on building loyalty and growing software business through new and existing customers while retaining multibillion-dollar renewal business.
Sep 2012 - Jan 2014
Vice President, Marketing – Designing Global Integrated Marketing Strategies
Promoted through operational and marketing roles leading up to Vice President of Marketing for the global organization; developing and directing execution of marketing strategies, leading team in the US and India, and optimizing multimillion-dollar budget.✦ Built an integrated global marketing organization serving as partner and vital influencer in setting business direction and achieving business growth.
2011 - 2012
~1 yr
Various Role
Senior Director of Interactive Marketing (2008-2011); Director of Web & New Media (2005-2008); Director of Marketing Operations (2005); Director of Information Technology & Web Services (2002-2005); Senior Manager, Internal Communications-Digital (2000-2002); Project Manager, Customer Support (1996-1998) Built the marketing department in India as company globalized and doubled annually, creating an effective, geographically dispersed team. ✦ Collaborated with IT to create marketing technical infrastructure and lead integration of caching technology that increased speed of information delivery across the globe. ADDITIONAL EXPERIENCE: Program Manager: USWEB/CKS, San Francisco CA; Technical Writer: DATAWARE TECHNOLOGIES, Cambridge MA; Marketing Associate: DYNAMIC GRAPHICS, Alameda CA Founder: “Miles to Go” a foundation to provide support and resources to primary caregivers and their families.
Sep 1996 - 2011
3 education records
Tracy Hansen education
Master, Writing
Northeastern University
Ba, Communications
Mills College
Education record
Mills College
FAQ
Frequently asked questions about Tracy Hansen
Quick answers generated from the profile data available on this page.
What company does Tracy Hansen work for?
Tracy Hansen works for SBI, The Growth Advisory.
What is Tracy Hansen's role at SBI, The Growth Advisory?
Tracy Hansen is listed as Partner at SBI, The Growth Advisory.
What is Tracy Hansen's email address?
AeroLeads has found 1 work email signal at @comcast.net for Tracy Hansen at SBI, The Growth Advisory.
What is Tracy Hansen's phone number?
AeroLeads has found 7 phone signal(s) with area code 715, 608, 203, 408, 858, 800, 888 for Tracy Hansen at SBI, The Growth Advisory.
Where is Tracy Hansen based?
Tracy Hansen is based in Greater Boston, United States while working with SBI, The Growth Advisory.
What companies has Tracy Hansen worked for?
Tracy Hansen has worked for Sbi, The Growth Advisory, Proglove, Bento For Business, Renaissance Learning, and Tealium.
How can I contact Tracy Hansen?
You can use AeroLeads to view verified contact signals for Tracy Hansen at SBI, The Growth Advisory, including work email, phone, and LinkedIn data when available.
What schools did Tracy Hansen attend?
Tracy Hansen holds Master, Writing from Northeastern University.
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