Who is Tracy Ma? Overview
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Tracy Ma is listed as Programmatic Associate at WPP Media, based in Brooklyn, New York, United States. AeroLeads shows a matched LinkedIn profile for Tracy Ma.
Tracy Ma previously worked as Data Analyst at Coop Careers Fellowship and Food Runner at Din Tai Fung North America. Tracy Ma holds Marketing Management, International Marketing from Baruch College.
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About Tracy Ma
I’m a Data Analytics Fellow at COOP Careers, where I’m building on my passion for data and storytelling. As a first-generation Chinese American, I’ve always been curious about identity and the stories that shape who we are. This curiosity led me to study International Marketing, where I explored different cultures and perspectives. Over time, I realized that data analytics is a powerful way to tell these stories. I love how data uncovers patterns and insights that help businesses make smarter decisions and connect better with their customers. For me, data isn’t just about numbers—it’s about understanding people and the story behind the numbers.
Tracy Ma's current company
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Tracy Ma work experience
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Data Analyst
• Engaged in a 16-week fellowship program, acquiring expertise in data cleaning, transformation, analysis, and visualization using SQL, and Tableau, alongside continuous professional development.• 200+ hours of instruction time with a hands-on mastery of data tools, communication training, networking, and creating deliverables for real clients.
Food Runner
• Trained new team members by guiding them through a shadowing process, giving helpful feedback, and creating a positive environment to build their confidence and encourage growth.• Improved the takeout department by updating the visual guide to match the company’s standards.• Reduced customer complaints by 90% through proactive communication and collaboration with all departments to address cold food complaints.
Sales And Marketing Intern
• Led a team of four to analyze demographic data and trends using the Shopify analytics platform for the annual Demographic Presentation.• Managed email marketing campaigns through Klaviyo, enhancing customer engagement and expanding brand reach.• Conducted regular product demonstrations in public spaces and pop-up events, driving increased product inquiries and boosting sales conversions.
Analytics Team Member
• Leveraged Meta Business Suite and analytical tools to support decision-making for the club's marketing strategies, while creating customized reports to present key performance indicators (KPIs) and metrics to other teams.• Coordinated trend analysis, forecasting, and regression modeling, enabling informed decision-making across different social media platforms.• Collaborated across cross-functional teams, utilizing data-driven insights to optimize campaign performance, resulted in a 15% increase in viewership.
Children Program Assistant
• Oversaw lesson plans and provided support to colleagues during group instruction and hands-on activities.• Facilitated daily closing meetings and promoted open communication among team members.• Mentored and guided a group of four apprentices, creating a positive and inclusive learning environment by encouraging teamwork, communication, and respect.• Fostered open communication and collaboration among team members.
Tracy Ma education
Marketing Management, International Marketing
Business Administration And Management, General
Education record
Frequently asked questions about Tracy Ma
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What company does Tracy Ma work for?
Tracy Ma works for WPP Media.
What is Tracy Ma's role at WPP Media?
Tracy Ma is listed as Programmatic Associate at WPP Media.
Where is Tracy Ma based?
Tracy Ma is based in Brooklyn, New York, United States while working with WPP Media.
What companies has Tracy Ma worked for?
Tracy Ma has worked for Wpp Media, Coop Careers Fellowship, Din Tai Fung North America, Clip, and Ama At Baruch College.
How can I contact Tracy Ma?
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What schools did Tracy Ma attend?
Tracy Ma holds Marketing Management, International Marketing from Baruch College.
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