• Develop and execute marketing plans to increase engagement through social media platforms. • Maintain website using Squarespace, and manage all social sites.• Create and deliver communication plans in a clear and concise manner that builds awareness and achieves business goals.• Presents quarterly success metrics to executives ensuring messaging and branding is aligned and consistent with business communications.

• Actively participate in networking opportunities, including local chamber meetings, to cultivate and develop business relationships.• Collaborate with business owners to leverage graphic design, web design, and social media content development using Adobe Creative Suite. This results in the creation of visually compelling and effective marketing materials while providing value and benefits to the stakeholder.

• Hired and supervised direct reports including scheduling, quarterly reviews, and established performance expectations. • Supervised and oversaw multiple departments utilizing Trello as a project management tool to clearly assess business drivers, objectives, and metrics. • Developed sales materials to promote business events and increase awareness. • Participated in team collaborations to craft marketing campaigns that fostered connections and engagement across various social and web platforms for multiple audiences.

• Collaborated with design agency and internal cross-functional teams in generating creative strategy and scope for marketing campaigns. • Handled multiple projects and priorities while overseeing all communication material including web, social and print content. Assured alignment with brand guidelines for the agency.• Responsible for all processes, systems, and tools pertaining to creative project production. Including in house collateral and asset management.

• Lead creative design initiatives by conceptualizing and executing innovative design solutions, oversaw a team of contract designers to ensure consistency and excellence in visual assets.• Strategic collaboration: Worked closely with cross-functional teams, including marketing, product development, and brand management, to align design strategies with business goals and market trends.• Collaborated with clients and internal stakeholders to understand project requirements, objectives, and brand guidelines, ensured the delivery of creative solutions that met and exceeded expectations.

• Managed the creative process designing multiple projects simultaneously while focusing on building awareness and engaging target audiences. • Collaborated with subject matter experts to create successful strategic communication projects to inform stakeholders of agency activities and goals.

Created designs, and accurately built ad pages and graphic collateral, including:signs, brochures, and banners, using InDesign, Photoshop and Illustrator.• Prepared and edited ads after final buyer proofing, which included price, copy, and image corrections.• Ensured all pages and collateral are proofed for accuracy by the Proofing Editor, Ad Managers, and Art Directors• Ensured all files linked to the InDesign document, including pre-flight for fonts prior to releasing the document to printers and outside vendors.