Tracy Rasoul Email and Phone Number

Responsible for the development and expansion of new business opportunities within established accounts and prospective clients by providing leadership for overall business planning. Identifies and develops sales leads and liaises with Proposals and Contracts in managing the sales process through contract closure. Prepares and conducts project-specific client presentations in collaboration with the functional departments related to Veristat’s core services and capabilities. Liaises between the client and Company on all sales activities and requirements; expands the Company’s visibility, name recognition, and professional credibility in the market and assists with the development of promotional material to promote the Company’s recognition in the industry. Internally, works closely with Project Management and Finance to establish key strategic partnerships with new and existing clients as well as with all functional groups within Veristat to enhance Company performance and client relations.

Developed and managed strong relationships with key national and regional medical providers. Prospected and cultivated vendors who treat personal injury victims for accident-related injuries: imaging centers, physical therapists, pain management clinics, orthopedics, ASCs, and hospitals. Negotiated payer rates and executed contracts to C-level administrators to improve net margin.

Partnered with emerging BioPharma, Medical Device, and Rare Disease-focused companies to connect with customers and distributors, grow their business and realize their vision by leveraging DLSS infrastructure, best practice expertise and broad set of services to bring new drugs and devices from concept through FDA approval to market. Utilized strategic sales initiatives to identify growth opportunities leading to increased sales and meeting sales revenue target. Managed a portfolio of national accounts to solidify relationships and increase partnership and growth through business to business sales and integration of additional services offered by DLSS through upsell and cross-sell opportunities

Dohmen Life Science Services is the leading business process outsourcing partner to biopharma and medical device companies. With the broadest suite of services in the industry, DLSS has helped more than 600 companies strengthen and simplify their relationships with customers, grow their business and realize their vision. Whether it’s navigating regulatory requirements during development, commercializing products, managing daily operations or providing patient-centric care for the rare disease community, DLSS helps our clients advance with speed, scale and certainty.

Medical Device DistributorshipSales and Marketing DirectorNon-Exclusive Medical Device Distributorship• Spine, Orthopedic, Neuro, Biologics, DME• Responsible for driving sales and sales training efforts in conjunction with sales management team, on a national level, to meet sales forecasts and goals.• Sales Manager and Director of team of 7 reps • Increased sales from $5 million to $10 million.• Doubled sales per representative from $5 million to $10 million.• Suggested new products that increased earnings by 42%.• Sales forecasts and reports• Worked directly with each corporate representative from the 20 plus companies represented on a daily/weekly basis.

Spinal Surgery Products & Devices• Responsible for driving sales, on a national level, to meet sales forecasts and goals.• Accelerated Area and National revenue and market penetration • Surgeon Relationship Management – Established and maintained key surgeon relationships through field visits, dinners, events, and meetings

Non-Fusion Spinal Implants & TechnologiesNational Sales Representative• Responsible for driving sales and sales training efforts in conjunction with sales management team, on a national level, to meet sales forecasts and goals.• Accelerated Area and National revenue and market penetration of Paradigm Spine products• Surgeon Relationship Management – Established and maintained key surgeon relationships through field visits, dinners, events, and meetings• Key Opinion Leader Development – Worked in conjunction with VP/ASDs to establish a National and Area Key Accounts program• Sales Training – Conducted initial and advanced distributor and sales representative training• 522 Study Project Lead• Case Coverage – Provided technical support in operating room as needed• Personally responsible for > 90% of all new business growth during tenure• Consistently exceeded quarterly and yearly sales MBOs

Medical ConsultingDirector, Global Marketing • Responsible for client relationship management, sales and marketing, and the development of new business opportunities • Partnered with executive team members of >150 emerging and established biomedical and orthopedic medical device companies, world-wide, to discover and obtain new business opportunities for the consultants of MCRA• Developed and implemented marketing strategies to increase visibility of MCRAs consultants and services• Responsible for identifying clinical sites and selecting Principal Investigators for MCRA clients involved in the PMA process and clinical studies

Product Manager, Marketing • Responsible for client relationship management, sales and marketing, and the development of new business opportunities • Managed DIAM™ Interspinous device with two Randomized, Controlled, IDE studies• Established key surgeon relationships through field visit, dinners, events, and meetings• Organized patient recruitment and referral events or investigative sites• Coordinated the development and distribution of new patient recruitment and referral materials• Trained Principle and Co-Investigators on Surgical Techniques for each study• Routinely attended spine surgical cases to observe and act as resource for investigative surgeons• Represented IPD products at key orthopedic and neurosurgical spine conferences and meetings• Presented to and trained visiting surgeons in Balloon Kyphoplasty™ and XStop™ procedures

Senior Clinical Research Specialist • Managed post-market, clinical outcomes studies for product development and marketing support• Led clinical outcomes research publication strategy to ensure the impactful use of data generated from studies• Educated surgeons on outcomes measurement tools, prospective data collection, an overall requirements for research to potentially be submitted and published in peer-reviewed journals• Developed and maintained relationships with key surgeons and their staff• Created and developed secure research agreement database with reporting capabilities• Received all externally submitted proposals for post-market clinical research study support, performed initial review, and made recommendations for decision Clinical Research Specialist • Responsible for developing, planning, and implementing the overall direction of clinical research projects for Maverick™ and A-Mav™ lumbar disc replacement IDE studies• Created case report forms and controlled study files and inventory• Performed study initiation, interim, and close-out visits• Trained investigators and clinical site personnel• Generated and reviewed Monitoring Reports• Obtained FDA approvals and prepared progress reports for clinical studies as mandated by the FDA• Prepared Annual Reports• Reviewed and graded adverse events, including writing case histories

Research Analyst • Responsible for the creation and maintenance of a research database to house data collected per clinical research protocols• Provided continual customer support to Hematology/Oncology Principal Investigators, CRAs, and other clinical staff users of database• Ensured adherence to the guidelines mandated by the FDA on research databases• Assessed the protocol and business needs of the users• Developed system specifications• Communicated the specifications to the technical development team• Designed and developed the research application• Lead system testing, system implementation, and maintenance efforts post-delivery• Designed and developed reports and reporting capabilities • Trained users and maintained relationships through customer serviceClinical Research Associate - Lead • Responsible for the management and monitoring of assigned clinical trials within the Hematology/Oncology Department of SJCRH• Monitored the clinical course of patients enrolled in research protocols at SJCRH and affiliated institutions• Coordinated, Abstracted, and Organized research data• Reported Adverse Events as per FDA, NCI, COG and drug company requirements• Coordinated, prepared for, and participated in audits and protocol renewal requests• Ensured compliance with Good Clinical Practices Guidelines, IRB review/reporting requirements, SOPs, and government regulations Coder/Analyst• Responsible for coding the diagnoses and procedures for reimbursement and research purposes, as well as abstracting pertinent clinical information from inpatient and outpatient records to enter into a study related database• Assigned codes to diagnoses and procedures using current ICD-9-CM, SNOMED, SNODO, CPT-4, and ICD-O coding systems, as well as 3M software• Ensured that all diseases and surgical procedures were coded and indexed for ease of retrieval for research and statistical purposes and provided information required by authorized third-party payers

Coding Specialist• Responsible for coding the diagnoses and procedures for reimbursement and research purposes, as well as abstracting pertinent clinical information from inpatient, outpatient clinic, and emergency room records to enter into a study related database• Assigned codes to diagnoses and procedures using current ICD-9-CM, SNOMED, SNODO, CPT-4, and ICD-O coding systems, as well as WinCoder software• Retained as a contract employee on a PRN basis