Tracy Rex Email and Phone Number

In 2023, Tracy Rex founded T-Rex Specs, LLC, and leads territory management including sales, service, marketing and business development for Safilo Group within Georgia. Priority is cultivating new business and increasing market share with current clients by understanding customer’s strategic priorities and fostering trusted customer relationships with decision makers including Ophthalmologists, Optometrists, Opticians and Business Owners.Safilo Group, headquartered in Italy, is the second largest optical frame designer, manufacturer and distributor in the world. Safilo brands include Tommy Hilfiger, Marc Jacobs, Hugo Boss/Boss, Smith, Missoni, Banana Republic, Kate Spade, Rag & Bone, Fossil, Carrera, Carolina Herrera and Liz Claiborne.

Transformed employee communications strategy in advance of multiple multi-national acquisitions and launched Salesforce.com’s Chatter social enterprise platform for a Verizon entity of fleet management and connected car services with 3000 employees and 40+ global offices. Led a team of 7 global business operations managers.+ Delivered continuous operations and process improvements for Global Business Operations, Real Estate, Facilities and Business Continuity and Emergency Management organizations; prioritized and delegated competing demands and tasks to optimize performance during roll tenure and achieve a record 92% early adoption rate for Salesforce.com Chatter rollout.+ Spearheaded, led and disseminated critical budget analysis and strategic planning for annual +$50MM Operating Expense and +$20MM Capital Expenditure budgets, streamlining processes to create efficiencies and reducing operating costs by +20% for a measured savings of $10MM.+ Awarded Verizon’s Rock Star Award for business continuity and emergency management leadership and communications efforts during concurrent inclement weather and environmental crises.+ Nominated for the 25-person inaugural Executive Leadership Development Program cohort, a 60-hour learning intensive for emerging executive leadership talent.

+ Awarded Verizon’s highest honor, Credo Award, on August 24, 2015 for leading $100MM Emergency Work Assignment Training for 20,000 employees in four months.+ Led global training operations and budgets, business analysis and planning, strategy, process improvement, and business development supporting all lines of business for Verizon’s award-winning 900 employee Learning and Development organization.+ Created innovative, world class learning experiences by supporting the design, development and delivery of all programs and tools for a 100,000-employee population. + Managed new program implementation and identified opportunities to leverage technology and other innovative, best-in-class learning approaches while working with cross-functional organizations, executive stakeholders, subject matter experts, and vendor partners.+ Conducted benchmarking and research while spearheading training program evaluation and measurement for business impact studies and return on investment (ROI) analyses.

+ Awarded ELearning! Magazine’s Learning 100 Award (#13 of 100) for Salesforce.com Hero Experience and presented ‘Learning 100: Impacting Sales Performance’ at Enterprise Learning Conference and Expo in Anaheim, CA August 2013.+ Led Verizon’s Global Sales Training efforts to better utilize Salesforce.com and Chatter, Q MINDshare and social business/media platforms to deploy creative learning solutions and targeted modular training and reinforcement to support revenue and profitability growth plans.+ Developed Salesforce.com Customer Relationship Management (CRM) sales system training roadmap for 28,000 users in over 50 countries and continually educated Verizon’s Salesforce.com Hero Leader Community to support over 1 million Chatter contributions and 400,000 opportunities created since January 2012 launch.+ Orchestrated Learning and Development cross-functional team strategy to drive social learning and Q MINDshare training reinforcement for Verizon’s 4,000-employee Global Sales Organization.

+ Led strategic planning, project implementation, marketing strategy and complex global operations for successful launch of new Customer Relationship Management (CRM) solution, Salesforce.com, to Verizon’s global sales force. + Developed strategic partner relationships with Salesforce.com, Accenture and Baker Communications; as well as, Verizon’s Legal, IT, Training and Development, Sales and Marketing organizations to ensure successful launch and adoption.+ Orchestrated corporate strategy and communications via Chatter Social Enterprise platform to 12,000+ global user community to drive and reinforce adoption, promote end user training, and share best practices.+ Spearheaded three day Salesforce.com Hero Training event for 250 global sales experts and Verizon’s participation at Salesforce.com’s annual cloud computing event, Dreamforce.

+ Managed Global Branding website, including overseeing site updates, authorizing internal and external access rights and corporate font requests, and analyzing usage reports. + Served as liaison between Global Teams and U.S.-based Design Group to ensure projects adhered to corporate standards, branding requirements, and Editing and Legal approval processes. + Communicated with National Art Directors and Global Teams on project details, Graphic Designer assignment, and negotiated realistic timelines.

+ Led team of Two Marketing Specialists and One Administrative Assistant; as well as, Fifteen Merchandising teams across North America.+ Developed and coordinated information flow between Creative Retail Services, The Home Depot, The Home Depot Canada, and clients; including pricing strategies, event information, competitive analysis and intelligence, and sales reports.+ Partnered with client’s Account Management teams, offering recommendations regarding field training and development, use and quantity needs of point-of-purchase materials, product packaging and suggested marketing techniques and tools.+ Supervised execution of clients’ special events and marketing programs in The Home Depot such as Millennium Event, Daylight Savings Event, Earth Day, and October Fire Safety Month, as well as corporate special events.