Tracy Cook Email & Phone Number

New York, United States

Independent Contractor for a select group of clients with a focus on shorter-term special projects that require experienced pioneering.

Bellevue, Wa, Us

• Launched a new affiliate program using Impact Radius, developing niche affiliate channels for photographers and photo managers. • Served as media buyer and planner for various marketing campaigns. • Coordinated and supported trade shows, online events, webinars, and meetings. • Developed a certification program and community for photo managers to enhance brand loyalty and user engagement. • Created content for marketing and promotional purposes.

New York, Us

• Managed affiliate programs to increase brand awareness and drive sales. • Developed and maintained relationships with key affiliate partners. • Monitored and analyzed affiliate performance to optimize strategies and increase ROI. • Collaborated with marketing and product teams to create effective promotional materials and campaigns.

• Managed all aspects of digital marketing focusing on SEM, PPC, affiliate, and email marketing. • Incorporated new revenue• generating strategies to significantly increase online sales. • Created multi• channel online brand and product campaigns, managing messaging, strategy, budget, and execution. • Coordinated and supported trade shows, online events, webinars, and meetings. • Developed content including product images, videos, messaging, and landing pages. • Planned and executed social media strategies using both paid and organic methods.

Oldsmar, Fl, Us

• Developed and coordinated all online marketing and promotional efforts with a primary emphasis on e-commerce sales and lead generation. • Oversaw marketing team performance, including campaign messaging, strategy, management, budget, and execution. • Managed partner relations, email marketing, list management, and media buying. • Developed sales channels to ensure continued growth of the Photoshop World event. • Conceived strategies to raise consumer awareness around hundreds of Kelby Live events. • Managed affiliate program development, relations, communication, and recruitment.

Grand Island, Ny, Us

• Oversaw daily operations for an affiliate marketing hub and search engine, including management of advertisers, publishers, website/hosting clients, and sales team. • Developed upstream partner syndication of XML feeds with Tier 1 and 2 search engines. • Managed sales of advertiser, publisher, and XML clients. • Controlled traffic quality and technical backend functions for XML syndication. • Managed databases for direct mail, email, customer retention, and sales prospecting. • Coordinated all promotional efforts, including trade shows, events, blogs, and social media.