Tracy Thomas Email & Phone Number

New Orleans, Louisiana, United States

Greater New Orleans Area

• Responsibility for global IT communications and engagement for GE Gas Power.
• Set communications strategy for global Gas Power IT/technology teams: executive leadership, media and community outlets
• Set community outreach and corporate sponsorship strategy for Greater New Orleans area
• Partner with HR and business leaders to develop programs aimed at attracting and retaining the best talent
• Serve as key spokesperson and community liaison for all media and crisis events

Greater New Orleans Area

• Responsible for setting internal and external communications strategy for the GE Digital in New Orleans, spearheading GE Digital’s community outreach across the Greater New Orleans area, and leading communications for.
• Set strategy and develop communications for global audiences: executive leadership, IT/technology employees, the local media and community outlets
• Strategic counsel for senior leaders on effective communication practices helping identify the best methods to meet employees where they are – different audiences require different approaches
• Develop and/or serve as lead writer for a broad range of communications such as executive briefs, publications, media briefings, presentations, announcements, etc. for internal and external audiences
• Serve as key spokesperson and community liaison for GE Digital New Orleans

Greater New Orleans Area

• Lead, manage, and execute the Technology Center's communication strategy with key audiences: executive leadership, IT/technology employees, the local media and community outlets
• Advise and counsel leaders on effective communication programs and identify the best tools to communicate to employees and demonstrate measures of success for such programs and tools
• Develop and serve as lead writer for a broad range of communications such as publications, briefings, presentations, announcements etc. for use with both internal and external audiences
• Continuously monitor, measure, and evaluate the effectiveness of communication efforts
• Serve as spokesperson and key liaison for the technology center as it relates to core IT operations
• Lead local diversity efforts and service as the volunteer council leader for the New Orleans area.

Greater Atlanta Area

• Collaborated with IT project teams to develop and implement communications strategies.
• Owned the process for incident/crisis communications as they arise.
• Planned and execute all Energy IT events including all hands, Telepresence events, moderated webchats, etc.
• Owned the process for communications around major software rollouts and other IT-initiated changes.
• Owned the communications for all Energy IT learning/training initiatives.
• Managed the quality of content for IT Communications related online web portals and tools.

Sarasota, Florida Area

• Leveraged digital communications resources - Developed and launched media housing all security communications, drafted/created all docs making them applicable and available for digital communication and utilization.
• Improved communications planning – Developed ongoing communication tools for user friendly messaging. Encouraged consistency in communication working with all leaders to improve planning for frequent delivery and.
• Educated employees on “one vision one team concept” – Reinforced vision through all leadership communications, awards, pitches, and verbal interfaces.
• Standardized and streamlined communication processes – Consistently consolidated messages into key communications, measured impact with employees and adjusted accordingly.
• Reinforced and emphasized the importance of the community relations program, organized and led a team, created a process for tracking requests, reported volunteer hours and tracked donations

Greater Atlanta Area

• Primary point of contact for GE personnel - field and HQ, and GE facilities for OTR (Order to Remittance) issues relating to total Order Processing including cash collection activities.
• Responsible for total ownership of Order documents with regard to accuracy, clarity, quality, and timelines.
• Provided factory/sourcing commitments with regard to short cycle demands and documentation to customers and GE representatives.
• Understood all customer requirements, communicated with those responsible for complete and accurate fulfillment.
• Managed and administered all fulfillment related exporting activities including document creation, shipment tracking, sales recognition, and document archiving.

San Francisco Bay Area

• Owned all customer events, maintained budgets, managed vendors and internal staff.
• Created and maintained all product collateral, websites, data sheets, white papers, etc.
• Reviewed literature for marketing projects and gathered materials for competitive analysis.
• Owned brand integrity ensured all company branded assets adhered to specific brand standards.
• Developed scripts and selected film producers to manage video assignments on and off location.