Tracy Waters Email & Phone Number

Salt Lake City, Ut, Us

United States

Project Manager | Platinum Sponsor On-Site Activation – March 2025 Event● Overseeing Activation: Leading on-site presence for a top tech company (BuiltIn Top 100 Best Company) as the platinum sponsor for a 15,000-attendee event.● Event Strategy: Managing all aspects, including budget, booth design, activation, and implementation across multiple trade show spaces.● Integrated Campaigns: Coordinating a multi-channel approach with a social media campaign, supporting webinars, and a virtual booth.● Engagement Activities: Planning seminars, activities, and mainstage addresses to maximize brand impact and audience engagement.● Virtual booth

In this role, I worked to champion Equity + Access initiatives, nurture partnerships, and lead projects that resonated with the company's core values of education, equity, empowerment, and entrepreneurship.● Strategically enhance access for underrepresented groups, influencing sectors such as higher education and women's empowerment.● Collaborate with partners to boost operational and media strategies, directly impacting outreach and community success.

I led a creative team through a startup-like environment, innovating in design and media project management.● Developed a new podcast series, setting new standards for content strategy and expanding our organization's digital footprint.● Consulted on team structuring and resource management, significantly enhancing operational efficiencies and strategic alignment.

United States

Tasked with leading a critical project for a major national cancer foundation, I pivoted to develop a new fundraising program amidst the pandemic, showcasing adaptability and strategic acumen.● Spearheaded a change management initiative that preserved project momentum and stakeholder engagement during the unprecedented challenges of the pandemic.● Designed and executed fundraising events, adapting strategies in response to COVID-19, while maintaining strong relationships with third parties and vendors.

Salt Lake City

I revitalized community engagement and trust through strategic development and execution of corporate giving programs and fundraising events, which significantly enhanced the organization's public profile and support.● Engineered a formal corporate giving program, building vital local relationships and securing essential support.● Directed volunteer programs and special event initiatives, aligning with the organization's core missions and financial objectives.

Salt Lake City Metropolitan Area

My role involved conceptualizing and implementing major event strategies and recognition programs, ensuring exceptional delivery and budget adherence for global conventions and elite incentive trips.● Oversaw strategic planning and execution of biannual international conventions with 50,000 attendees, managing budgets of $5-7M.● Managed exclusive incentive trips, maintaining logistics and expenditures within $1-2M budgets.

As a Senior Events Manager, I managed the end-to-end execution of large-scale events, ensuring significant cost savings while delivering seamless experiences for an international audience.● Negotiated with international venues, secured contracts that met stringent event specifications, and managed significant budgets to maximize ROI and guest experience.● Collaborated with various departments to ensure cohesive event branding, marketing, and logistics, handling events across multiple languages.