Tracy Wilks Email & Phone Number

Binfield, GB

Reading, England, United Kingdom

I am the channel marketing expert supporting the Medium acquisition sales channels.I develop and implement sales toolkits and other initiatives to support brand awareness, lead generation and closing new business. Activities include: on/offline sales collateral, event organisation, product launch packs and LinkedIn Sales Navigator support.

Remote

I was the European sales community Champion for our Social Selling programme. I drove adoption and use of B2B social media including LinkedIn and launch of our employee advocacy tool called Sociabble. This focus ensured we were recognised for the first time as finalists at the 2019 Employee Engagement Awards. I produced an internal playbook for sales that.

Remote

I delivered and managed the UK&I marketing plan to support the sales and marketing strategy for acquisition and retention. I executed events, ABM, local PR and social media activities. I also engaged with strategic partners (including Cisco) to define and implement joint marketing initiatives.I supported strategic lead generation campaigns with content.

Heathrow

I led the delivery of the SITA marketing plan for the Heathrow Airport account, focused on growing the customer base, improving data quality and driving new leads.I developed an iPad sales toolkit app with an external agency that presented the SITA portfolio, enabled order placement and conducted service reviews with prospects and customers.I implemented a.

Wokingham, UK

I was brought into review the current EU partner programme and recommend changes.A major assessment was undertaken of engagement by partners and the return on investment that was generated. As a result I recommended a new programme structure, process and rules of engagement that would encompass small to large vendors to take advantage of working with.

Homeworker

I owned the B2B Partner Programme in UK which included managing external manufacturers, partners, online agencies and lead generation companies to support marketing campaigns.As part of the programme I fully automated the online end to end joint marketing process for partners which ensured all campaign plans were submitted, approved and claims paid to.

Homeworker

I delivered a new lead generation scheme that led to improved collaboration between retail stores and B2B account management. This involved creating an online end to end process that increased sales conversion and high return on investment. As a result I was recognised and rewarded at the 2005 internal marketing conference.Working closely with the account.

Slough, United Kingdom

I co-ordinated and managed launch of new O2 brand with key B2B dealers in UK. The project involved delivering 4 O2 launch events at key dealer call centres that involved over 1000 staff. As a result I was recognised and rewarded at 2002 O2 sales conference.A major responsibility was managing the joint marketing fund allocation and measurement process for.

Paddington

I delivered the marketing plan to increase use of audio and video conferencing within corporate accounts through targeted marketing. Activities included direct mail, inter-company promotions and telemarketing campaigns.

Holborn, London

I managed all acquisition promotions, incentives and telemarketing campaigns through regional BT UK call centres.

Bracknell, Berkshire

I collated and published the weekly sales reports, prepared review presentations and managed quarterly sales meetings and the annual group conference.

Reading, United Kingdom

I managed the BT southern events small business events.