Passionate about leveraging innovative marketing techniques to drive sustainable business growth and create impactful brand experiences.Areas of expertise:- Digital Marketing- Brand Management- New Business Development- Omni-Channel MarketingIn my current as Global Business Partner in Marketing Communications at Clariant, I dedicate my expertise to crafting Marketing strategies that bolster business growth and market expansion. With a foundation in omni-channel marketing and my international work experience, I thrive on aligning communications with our core objectives, ensuring our message resonates across diverse platforms and audiences.With over 12 years in developing and executing strategic marketing campaigns across diverse industries, I've got proven track record in driving business growth, enhancing brand visibility, and leading cross-functional teams. I'm also skilled in digital transformation, new business development, and omni-channel marketing.When it comes to my hobby, I apply my marketing knowledge to a private chef service called N'Joy! Food as a Co-Founder, where I create a unique e-commerce experience for culinary enthusiasts in the Basel area. This dual-path career reflects my commitment to innovation and excellence in both the corporate and entrepreneurial landscapes, always seeking to meet and exceed customer expectations through strategic thinking and digital savvy.