Travis Francis

Travis Francis Email and Phone Number

Sr Product Designer at Sysco LABS | Mentor at ADPList @ Sysco LABS
Travis Francis's Location
Austin, Texas Metropolitan Area, United States, United States
Travis Francis's Contact Details

Travis Francis personal email

n/a

Travis Francis phone numbers

About Travis Francis

User Experience | Product Design Strategy | Art DirectionCollaborative design professional with over 10 years of industry experience in agency and in-house settings. Exceptional interpersonal skills with well-developed written and verbal communication. Expertise includes process development, storyboarding and journey mapping for digital experiences, initiative to improve existing systems, foster positive working relationships between teams and business orgs, and expanding design system standards to bolster brand governance.

Travis Francis's Current Company Details
Sysco LABS

Sysco Labs

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Sr Product Designer at Sysco LABS | Mentor at ADPList
Travis Francis Work Experience Details
  • Sysco Labs
    Senior Product Designer
    Sysco Labs Sep 2022 - Present
    Austin, Texas, Us
  • Sysco Labs
    Product Designer
    Sysco Labs Jul 2021 - Sep 2022
    Austin, Texas, Us
    Sysco LABS is the innovation office behind Sysco, the No. 1 foodservice provider in the world. With $51 billion in revenue, Sysco has been supplying local restaurants, cafes, national restaurant chains, hotels, university cafeterias, and even hospitals with fresh ingredients and international flavors for over 50 years. My responsibilities include:• Lead product design for experimentation initiatives; generate an additional ~$10m in revenue and increase add-to-cart by 22% over a 30 day period through product recommendation experiments• Lead initiatives for Sysco Shop app’s product discovery features for 600,000+ customers and internal users: search results and filtering, product details, recommendations, and personalized promotions• Presenting to executive leadership teams and C-suite executives, driving product design direction for net-new feature rebate program as part of major FY24 and FY25 KPIs• Proxy and stand-in for product design director in feature and strategy planning; mentor, onboard, and leading product design team when necessary• Design the user journey and experience for direct to consumer offers, increasing customer conversion rate by 4%; increase in average spending from converted users by ~10% (data per consulting group)• Partner with data and research teams to restructure product category taxonomy to encourage discoverability and exploration of new products• Initiate an illustration system to help visualize new feature functions and reinforce messaging• Unify content, strategy, and design systems between marketing channels and app to create a seamless omnichannel experience
  • Gartner
    Senior Designer
    Gartner Feb 2019 - Jul 2021
    Stamford, Ct, Us
  • Gartner
    Visual Designer
    Gartner Aug 2016 - Feb 2019
    Stamford, Ct, Us
    Gartner Digital Markets (GDM) combines the trusted expertise and objectivity of Gartner with today’s digital marketing capabilities to help small businesses grow. Spanning across the US, Europe, and India, GDM is comprised of the three leading B2B software search brands — Capterra, GetApp and Software Advice.My responsibilities include:• Designing day-to-day content pieces that range from infographics, UI mockups, social media art, advertisements, video assets, and various branded templates for other departments• Evolve and develop the individual visual brands of the three sites (Capterra, GetApp and Software Advice), which in turn also defines our unique differentiation from Gartner• Creative direction and story boarding for photo shoots, video development, email campaigns, and various design initiatives• Product design consulting and collaboration with our in-house engineering team and UX designers• Host workshops and info sessions for neighboring departments that teaches the fundamentals and methodology of design, as well as some technical skills for certain programs (ie. the Adobe Creative Cloud and leveraging other tools for Data Visualization)• Producing visual representations of Gartner's methodologies and research (ie. Software Advice's FrontRunners, Capterra's Shortlist)• Develop and evolve best practices for visual standards, as well as establish workflows for design requests and creative briefs
  • Sage Quick Technologies
    Visual Designer
    Sage Quick Technologies Jan 2016 - Jul 2016
    Plano, Texas, Us
    SAGE is the leading provider of research and marketing solutions to the promotional products industry, providing product research tools, digital/marketing solutions, tradeshows, and event services. My responsibilities include:• Uphold current brand standards, while expanding the brand and creative direction• Develop marketing collateral such as campaigns, email blasts, blog posts, landing pages, social media artwork, print pieces, and tradeshow signage• Collaborate with department on corporate products (web, app and mobile)
• Coordinating and management of artwork projects for customer-facing designers
  • Teladoc Health
    User Experience Designer
    Teladoc Health Nov 2015 - Jan 2016
    Purchase, Ny, Us
    • Contribute to overhaul of investor-facing site to improve experience in congruence with Teladoc’s rebrand• Design and code email blasts and templates• Create marketing infographics for Teladoc’s rebrand campaign
  • Lifeblue
    Interactive Designer
    Lifeblue Apr 2015 - Oct 2015
    Plano, Tx, Us
    • Participate in client hearings to record problems and develop solutions• Increase engagement on Heifer International donation pages with gamification concepts• Streamline Perot Museum’s reservation experience to lower cognitive load and reduce user dropoff rate• Execute design direction, from production to launch, alongside project producers and ux developers
  • Ellipse Communications, Inc.
    Lead Creative Designer
    Ellipse Communications, Inc. Jan 2014 - Apr 2015
    • Overhaul flagship product, Apartment Toolbox, to restructure information architecture and improve user experience• Facilitate client meetings with project managers to highlight business needs and objectives• Redesign Bell Partners template site to scale across 100+ properties• Lead 2 designers in Ellipse’s rebrand campaign by redesigning the logo, business collateral, and the corporate website• Document design best practices and workflows
  • Reliable Reports
    Underwriter
    Reliable Reports Jan 2012 - Jan 2014
    Lewisville, Tx, Us
  • New Life Fellowship
    Graphic Designer
    New Life Fellowship May 2013 - Dec 2013
    I began as an intern for New Life, in which I established the branding and identity, designed marketing materials and signage, and managed the website.
  • Ati Enterprises
    Director Of First Impressions
    Ati Enterprises Mar 2011 - Nov 2011
    North Richland Hills, Tx, Us
  • American Eagle Outfitters
    Sales Associate
    American Eagle Outfitters Jul 2008 - Apr 2011
    Pittsburgh, Pa, Us

Travis Francis Skills

Adobe Creative Suite Indesign Typography Photoshop Layout Illustrator Graphic Design Advertising Branding And Identity Logo Design Illustration Photography Visual Communication Mac Web Design Art Direction Interaction Design Adobe Acrobat Corporate Identity Image Editing Brand Development Art Microsoft Office Customer Service Painting Concept Development Social Media Css Drawing User Interface Design Wordpress Creative Direction User Experience Product Design Marketing Wireframing Data Visualization Leadership Public Speaking A/b Testing Design Workshops User Research Prototyping Ad Designing Posters Fine Art Digital Photography Flyers Graphics Digital Illustration Dreamweaver Business Cards Vector Illustration Brochures Image Manipulation Multimedia Banners Corporate Branding Microsoft Word Microsoft Excel Powerpoint

Travis Francis Education Details

  • Texas Woman'S University
    Texas Woman'S University
    Graphic Design
  • General Assembly
    General Assembly
    Ux Bootcamp

Frequently Asked Questions about Travis Francis

What company does Travis Francis work for?

Travis Francis works for Sysco Labs

What is Travis Francis's role at the current company?

Travis Francis's current role is Sr Product Designer at Sysco LABS | Mentor at ADPList.

What is Travis Francis's email address?

Travis Francis's email address is tr****@****ner.com

What is Travis Francis's direct phone number?

Travis Francis's direct phone number is +121056*****

What schools did Travis Francis attend?

Travis Francis attended Texas Woman's University, General Assembly.

What skills is Travis Francis known for?

Travis Francis has skills like Adobe Creative Suite, Indesign, Typography, Photoshop, Layout, Illustrator, Graphic Design, Advertising, Branding And Identity, Logo Design, Illustration, Photography.

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