Travin Cain Email & Phone Number

Waterloo, Ontario, Canada

Magnet Forensics is a global leader in the development of digital investigative software.Recruited to drive digital growth strategies.Responsibilities include:• Strategizing and managing paid media campaigns, including planning, overseeing, and optimizing all aspects of paid media and native advertising on platforms.• Leading end-to-end digital campaigns, including top-of-funnel awareness campaigns and customer retargeting initiatives, with a focus on conversion optimization and always-on account-based marketing programs.• Measuring and reporting results of all paid media campaigns, with an emphasis on driving lead conversion and contributing to the sales pipeline.

Mississauga, Ontario, Canada

SOTI is a global leader in mobile and IoT device management solutions.Recruited to join a world-class marketing team as an individual contributor to Global Demand Generation. Responsibilities include:• Assisting in the development of SOTI's global paid marketing strategy.• Day to day administration of SOTI's search engine marketing ads and campaigns.• Regularly monitoring and reporting on the results of all paid digital marketing activities.• Measuring and reporting by tracking, compiling, and analyzing results to ensure campaigns are meeting objectives.

Guelph, Ontario

Search Warrant Online Marketing is a boutique digital marketing agency.Responsibilities included:• Setting up, managing and reporting on pay per click advertising and native promotion on social and search platforms• Establishing, managing and reporting on Google Analytics and Google Console profiles in a thorough and standardized manner• Auditing existing Analytics, SEO, SEM, SMM setups and reporting on findings• Responding to peer and client requests in a timely and professional manner• Setting and communicating expectations for peers and clients• Learning and using a variety of software tools related to measuring, monitoring and reporting on digital marketing tactics

Guelph, Ontario

Concourse Media is one of North America’s fastest-growing digital publishers.Responsibilities included:• Implementation and ongoing management of social media marketing campaigns for various properties• Ongoing assessment and reporting of key performance indicators associated with campaign activities• Contribution to the overall marketing strategy based on key learnings driven by campaign activities• Creation of marketing ad copy to optimize campaign scale and reach through increased engagement

Master Of Business Administration (Mba), Business Administration And Management, General

Bachelor Of Science (Bs), Specialized Studies : Business

Associate Degree, Sports Marketing And Management

Ontario College Diploma, Business