Travis Brannon Email and Phone Number
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Travis Brannon personal email
Recent MBA graduate involved in a leadership development program at America's most awarded airline. 6+ years of full-time experience in agency and client-side marketing strategy/analytics roles. Former university-level instructor.
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Mba Associate - Commercial StrategyDelta Air Lines Jun 2024 - PresentAtlanta Metropolitan Area -
Instructor - Advertising StrategyAuburn University Jan 2024 - May 2024Auburn, Alabama, United States -
Mba Graduate StudentAuburn University Aug 2022 - Dec 2023Auburn, Alabama, United States
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Mba Intern - Commercial StrategyDelta Air Lines May 2023 - Aug 2023Atlanta, Georgia, United StatesDeveloped a comprehensive recommendation to track consumer engagement within a net new loyalty program and leverage collected data to drive efficiency in the organization’s ongoing acquisition efforts
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Associate Manager - Portfolio Media StrategyPepsico Jan 2021 - May 2022Plano, TxOversaw strategic media investment for Frito-Lay's Better For You category of brands, D2C channel, and Loyalty ProgramManaged internal SMEs and external agencies with activity spanning the media value-chain, including media strategy, planning, activation, optimization, and measurementSpearheaded strategic media innovation programs, including Frito-Lay's Paid Product Integration and AI-enabled media buying efforts, involving Frito-Lay's total portfolio of brandsEstablished Frito-Lay's Gaming Media Investment strategy to extend portfolio presence in gaming environmentsHosted and contributed to regular training seminars to equip internal brand teams with foundational paid media & digital acumenLeveraged media analytics and consumer research to develop bi-annual advertising performance reports delivered to the marketing department (MMM, Closed-Loop, Brand Lift, etc.) -
Analyst - Media AnalyticsPepsico Jul 2019 - Dec 2020Plano, TxAssisted in the relaunch of Frito-Lay's loyalty/CRM program - Tasty Rewards - adopted by total PepsiCo in Fall 2021 Improved the Tasty Rewards program's 1P data acquisition efficiencies by 44% through implementation of consumer forward ad productsOnboarded new Content Management Service (CMS) and managed the launch of 4 brand websitesLeveraged Salesforce and Google Analytics to analyze digital consumer behavior and improve consumer experience on paid and owned media channels
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Media PlannerThe Richards Group Dec 2016 - Jun 2019Dallas/Fort Worth AreaManaged Subject Matter Expert teams to activate full-funnel paid media campaigns for for-and-non-profit agency clientsContributed to competitive audits, landscape assessments, and client business opportunity analysesExecuted The Salvation Army’s full-year National Red Kettle campaign, accruing $15MM+ in donations directly attributable to advertising annuallyDeveloped regular campaign performance audits; insights contributed to establishment of $5MM+ Joint Business Plans with key media partners for GameStop Implemented strategic CRM strategies to drive bespoke 1:1 advertising messaging for the American Bible Society client, contributing to an 11% improvement in the brand’s key performance indicator (KPI)Served as a thought leader for existing and perspective clients by leveraging emerging trends reports to contribute to The Richard’s Group annual Digital Trends report; youngest published contributing author in agency history -
Media Planning InternAms Pictures Jan 2016 - May 2016Executed weekly client website audits to recommend client website optimizationsSourced and developed organic social content to drive consumer engagement
Travis Brannon Skills
Travis Brannon Education Details
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Master Of Business Administration - Mba
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Advertising -
Advertising, Texasmedia
Frequently Asked Questions about Travis Brannon
What company does Travis Brannon work for?
Travis Brannon works for Delta Air Lines
What is Travis Brannon's role at the current company?
Travis Brannon's current role is Commercial Strategy at Delta Air Lines.
What is Travis Brannon's email address?
Travis Brannon's email address is tr****@****ico.com
What schools did Travis Brannon attend?
Travis Brannon attended Auburn University, The University Of Texas At Austin, The University Of Texas At Austin.
What are some of Travis Brannon's interests?
Travis Brannon has interest in Children.
What skills is Travis Brannon known for?
Travis Brannon has skills like Social Media, Microsoft Office, Public Speaking, Event Planning, Customer Service, Leadership, Microsoft Excel, Social Networking, Powerpoint, Fundraising, Target Marketing, Media Planning.
Who are Travis Brannon's colleagues?
Travis Brannon's colleagues are John Cash, Sam Sam, Jamie Guzzetti, J. Bradley Mcgonigle Iv, Emma Santoro, Steven Branch, Donovan Brown.
Not the Travis Brannon you were looking for?
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Travis Brannon
Liberty Hill, Tx2trugreen.com, trugreen.com1 (800) 4XXXXXXX
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Travis Brannon
Mba Student With A Customer Service Background Eager To Implement My Business Education To Identify Opportunities And Embark In An Entertainment Industry Career.Jersey City, Nj -
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