Travis Culwell Email & Phone Number

California, United States

Berkeley, Ca

I lead the design and marketing group at A3 Ventures, the innovation lab and capital investment engine of AAA Northern California (NCNU). We support definition, launch and growth of A3's venture teams with an integrated portfolio of marketing and design skillsets – combining digital/ content/ SEO/ growth marketing, product roadmapping, facilitation, UX design, UX research, visual/ brand design, photo, video + motion graphics, copywriting and in-house ad creative. You wouldn't believe the great stuff we get to work on here. (That's our view up there with my profile photo!)

San Francisco, Ca

Modular Design was an independent design and strategy consulting firm. We helped entrepreneurs turn vision into action, absorbing our clients' vision and expressing it in the design of identities, interfaces and products. https://twitter.com/ModularSFGreatest Hits:• Brand creation: Developed product names and naming architecture for autonomous vehicle technology.• Digital product strategy: Millennial women. Advised major publishing house in developing web- and app-based product to help millennial women define identity, purpose and life path.• Tablet product strategy: For major electronics manufacturer, developed product strategy for Android tablet product targeting families. Identified market opportunity and competitive gaps, then conceptualized hardware, service and content ecosystem to expand client's existing product roadmap.• VR product strategy: Developed prototypes for virtual reality product and service ecosystem for major electronics manufacturer. Conducted market and audience analysis to identify opportunity space for early leadership in VR. Developed concepts for VR content and service platform to tie together client's current and future hardware devices.• Updating brand for maturing startup: Developed strategic brand platform for late stage machine learning/ education company. Articulated core values, brand positioning and manifesto to guide design of customer experiences.• TV product strategy: Developed strategy for new interactive TV product, positioning major manufacturer to leverage disruptive trends in streaming, subscription, and network TV• Social sector brand creation: Created new name, identity and launch plan for New Door Ventures, a San Francisco nonprofit.

San Francisco, Ca

Led brand strategy practice and client engagements.Cibo is an integrated brand experience agency dedicated to using innovative technologies, strategy and creative to gain competitive advantage and return on marketing investments for our clients. Our team has significant experience across consumer electronics, high tech, retail, consumer packaged goods, B2B, luxury, financial services, food and beverage, and travel and hospitality industries.

Member of leadership team guiding education reform initiatives in the Los Angeles Unified School District, funded by the Bill and Melinda Gates Foundation. Change programs focused on brand development, culture, curriculum and facilities in comprehensive high schools district wide.

San Francisco, Ca

SYPartners combines strategy, design thinking, and a user-centered approach in its consulting work to help C-suite executives and senior leaders innovate, create new growth, lead more effectively, and manage culture change. As strategist I led client teams in brand and culture initiatives, serving as consultant, advisor and coach.

Led a team of strategists in 2 Frog offices, defining the practice and leading key engagements in development of brand and product strategy.

A leader of the San Francisco brand strategy practice and key accounts.

Mba

Master Of Architecture

Bachelor Of Arts, Architecture