Technical Marketing Manager
CurrentManage and maintain corporate website and joint ventures websites. Create landing pages for lead generation. Create and modify Google & Facebook ads month over month. Funnel leads into Salesforce. Program features on the website to help leads using PHP, JavaScript, HTML and CSS. Create digital ads for individuals loan officers and corporate branches. Run heatmaps and check landing pages with analytics to update landing pages. Run A/B testing to improve landing pages for more lead conversion.Manage and train loan officers on VIP's mobile app. Manage bugs, design and mock up new features, Create resources to help borrowers, realtors, and loan officers to use the mobile app. Integrate 3rd party software and API's into websites or with internal software. Streamline processes, collect data, run reports, create digital tools for Marketing team to make their jobs more efficient.Deploy automated emails using Top of Mind SureFire. Setup automation and fix HTML issues. Maintain servers and management for all corporate websites and joint ventures.