Travis Brasseur Email & Phone Number

United States

New York, NY, US

Supporting Private Equity/Venture Capital Backed Food and Beverage Startup Companies with Customer Outreach/Targeting, Strategy, Structure, Staffing, Process, Execution, P&L, Commercialization/Offtake Agreements and Customers/Channels to Achieve Short, Mid/Long-Range Objectives and Key Results While Engaging New Investors/Ensuring Current Investor Returns.

Keokuk, IA, US

Leader for $200MM private equity backed blended ingredients businessMetrics: $36MM EBITDA, 300 People, 4 Manufacturing FacilitiesProducts include value added ingredient blends for the dairy and baking industriesEstablished and executed key strategies of 1) Maximizing return on assets 2) Developing best in class capabilities 3) Creating structure/staffing.

Dublin, Dublin, IE

Reported to the CEO, managing all sales and marketing for $290M Whitehall Specialties’(Now Ornua) Cheese business in U.S. & Canada. Reported business results to board of directors and private equity ownership on a quarterly basis along with progress against short and long-range plans. Structured sales team, customer service, marketing and broker network.

Minneapolis, Minnesota, US

Owned P&L, managed team accountable for sales, strategy development, and execution in General Mills’ $500MM Restaurant, Grocery Foodservice, and Industrial segments. Developed sales, trade, and communication plans for field sales, brokers, and customers exceeding volume and profit goals each year. Implemented $30MM trade structure to ensure maximum growth.

Minneapolis, Minnesota, US

Accountable for growth in foodservice within the $275MM C-Store business. Managed direct selling team delivering category insights to Aramark and Compass enabling the best placement and execution within college retail operations. Partnered with retail C-Store chains such as 7-11, Holiday, Quick Trip, and Casey’s as well as all major C-Store distributors to.

Minneapolis, Minnesota, US

General responsibilities included leading a team of 25 internal resources to enable Sales execution of marketing strategies and plans for $1.2B foodservice business. Team accountabilities included business planning, promotion and program execution, overall sales communication, analytics, gap management, product introductions and discontinuations, training.

Minneapolis, Minnesota, US

Conducted a pilot converting from a broker managed foodservice business to a direct sales force. Hired, trained and managed foodservice sales representatives responsible for distributor and operator accountabilities. Conducted market analysis to ensure significant ROI on direct market coverage. Also grew existing foodservice business within $50MM Market.

Minneapolis, Minnesota, US

Managed $90MM in National Restaurant Account business. Accountable for both fiscal and long-term plans of core business segment and provided cross functional leadership within General Mills exceeding divisional growth objectives. Supervised account managers for key customers such as Dunkin Donuts, Wendy’s, and Tim Horton’s. Called directly on Dunkin Donuts.

Minneapolis, Minnesota, US

Integrated away from home channels including key customer targets and contacts, fiscal growth plans, and trade budgets. Hired and supervised sales and technical account managers for division start up. Accountable for marketing of products including new product development, pricing, and divisional product launches. Drove new category development and growth.

Minneapolis, Minnesota, US

Provided technical and sales support to numerous Industrial Bakery accounts throughout the U.S. Partnered with sales group to identify customer product needs and qualify opportunities based on organizational capabilities. Worked jointly with Marketing to manage product development projects from concept to completion. Acted as a liaison between cross.