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Travis Rice is a Founder at Polder Growth. He possess expertise in market research, salesforce.com, marketing, social media marketing, social media and 22 more skills. Colleagues describe him as "My company was looking to get our digital ad campaigns back up on google, linkedin and a display network and needed immediate expertise to guide us. We lucked out with finding Travis and a spot open for a new client. He did a phenomenal job of getting our ads up, optimized in no time and producing leads. Additionally, he took a lot of time to educate us and help us transition to bringing this skill set in-house. I can't recommend Travis strongly enough because 1) he is extremely technically competent and 2) puts himself in the shoes of a prospect and comes up with compelling copy and optimization recommendations. He took the time to understand our complicated products and value props and was always friendly and professional. 5 stars!", "Travis worked for me for almost 4 years. He was part of the inaugural hiring class when we launched our Denver office and was subsequently promoted twice due to his strong performance. His digital marketing tool kit and client manage skills were both superb. However, the two qualities that really stand out about Travis are his proclivity for finding growth opportunities and his contributions to our company culture. On the growth front, he was always one of the agency leaders at growing his client accounts. When he was promoted to a Senior Manager role, it was a role he created to more systematically push revenue and lead growth opportunities across all our clients. He effectively leveraged his individual talent to scale the impact across the company. Culturally, he started in a co-working space with 3 others and helped us ramp the Denver office to over 30 people in just three years. He was a champion of the company's values, incredibly empathetic and ensured that we built a team that loved their work.", and "I have had the pleasure of working the past several months with Travis in a fast-paced SaaS start-up environment where straightshooters, self-starters and efficient innovators thrive. Travis has proven himself a very valuable team member, bringing an energy to the team that keeps customers moving and morale high. Travis is not afraid to speak up when constructive feedback is needed even when others might be timid due to personal risk. I have been particularly impressed with his ability to wear multiple hats as I have watched up hold his own from pre-sales to product steering committee and renewal discussions. Travis is a great addition to the team."
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FounderPolder GrowthAmsterdam, Nh, Nl
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FounderKayode Mar 2021 - PresentDenver, Colorado, UsKayode gives health-conscious dog parents an easy way to take charge of their dog's heath. There is a growing gap between dog food and vet visits. Our functional treats and vitamin sauces take a modern approach to the treats and supplements we give our dogs. We use clean ingredients, modern science-backed formulas, and flavor dogs go bonkers for. Why? Because a commitment to a healthy lifestyle means better routines for the whole family. The supplements available to people looking to improve their own health and wellness routine have only gotten better with time. But the pet industry is stuck in the past. Dated formulas, heat manufacturing, and questionable ingredients are widespread. We're changing that. We aim to make heath a treat and give dog parents the personalized nutrition that makes a difference. -
Consultant - Digital MarketingSelf-Employed Jun 2016 - PresentCa-Advise clients on digital marketing strategies, demand generation, conversion rate optimization, analytics insights, lead quality and forecasting- Manage paid advertising across paid search & paid social (Google, LinkedIn, Meta)- Directly manage $1.5M+ in annualized paid advertising spend between paid search (SEM/PPC), display, social, and remarketing channels- Work directly with C-level and Director-level to analyze and propose strategies for digital marketing and growth strategies. Coordinate across client teams to ensure strategy is properly executed. - Provide training/coaching sessions for paid search including account structure, optimizing accounts, data interpretation and reporting -
Senior Account Manager (Customer Success) - EnterpriseOmnia Retail May 2019 - Aug 2020Amsterdam , Noord-Holland , Nl -
Account Manager - Growth SegmentMarketo Jan 2018 - Sep 2018San Jose, California, Us- Own customer relationship totaling $5M+ responsible for selling into customer base including renewals, upsells, service packages, education products. - Achieved 192% and 112% of sales quotas- First to sell new Content AI product into existing customer base. Created outbound and discovery messaging and tactics for the team that led to 6x demos and multiple deals in same quarter. - Owned a project with marketing department executing go-to-market strategies for new partnership product.- Work to align customer goals, needs and process with Marketo solutions through regular customer calls, executive business reviews, maturity assessments and new product demos. - Trained on Value Selling System optimized for B2B SaaS sales -
Solution Consultant - (Martech)Captora Nov 2016 - Feb 2017Mountain View, California, Us- Consultant on the Professional Services team. Developed strategies and advised customers on paid search and organic channel strategies and Captora's technology.- Led customer reviews, upsell and renewal meetings.- Created an internal health audit program to identify status of customer relationship in order to increase retention and identify upsell opportunities. - Member of product counsel team, comprised of executives, engineers and consultants, to identify and map out new product features or updates. Worked closely with Product Manager on these features. -
Senior Manager - Client DevelopmentMetric Theory Dec 2014 - Nov 2016San Francisco, California, Us- Develop new revenue program to pitch and execute upsell & growth opportunities for existing SEM clients to drive additional agency MRR and increase client retention. Program drove 200%, 200% and 350% year-over-year growth in revenue contribution for consecutive quarters.- Own upsell & cross-sell opportunities from initial pipeline creation through pricing & packaging services, negotiations, and closed business.- Consult with 20+ Account Managers & 60+ accounts to develop strategy and pitch growth opportunities to current clients and ensure strategy complements overall business goals. - Evaluate potential agency partnerships and internally coordinate how to best align client goals with our current partnerships.- Create 14 client communication training decks for paid search analysts to complete prior to promotion to account manager. Personally conducted training sessions for 13 Analysts.- Continue to manage own client portfolio totaling $400k+ in monthly ad spend, mainly with growth-focused lead gen and technology companies.- Act as team lead for larger clients in portfolio. Responsible for overall strategy, account work, and results while coordinating with internal teams up to 3 members on account execution. -
Account ManagerMetric Theory Dec 2013 - Dec 2014San Francisco, California, Us- Autonomously managed client paid SEM, display, and remarketing accounts totaling around $400k in monthly ad spend both in B2B and e-commerce industries.- Developed high-level strategy, monitored KPIs, analysis, budgets, reporting as well as the day-to-day changes made in each account. - Point of contact for clients from Managers to Owners and C-Level Executives on strategy and performance via phone and screen share meetings. Occasional travel to client sites. - With client input, regularly adjust high-level strategy and proposed next steps in order to drive strongest ROI. - Drove 320% increase in YoY leads for a large B2B company in the technology industry while cutting their CPA by 76% within the first 6 months. -
Ppc AnalystMetric Theory Aug 2013 - Dec 2013San Francisco, California, Us- Completed rigorous training program in Search Engine Marketing (SEM) with a rapidly growing agency- Demonstrated proficiency in Google AdWords, Bing AdCenter, Product Listing Ads, Remarketing, Display, and Kenshoo Platform.- Assisted Account Managers with client analysis, account optimizations and strategy on 25+ accounts.- Promoted in the program to Account Manager after 4 months to manage a portfolio of client accounts autonomously
Travis Rice Skills
Travis Rice Education Details
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University Of Colorado Boulder - Leeds School Of BusinessBusiness Administration; Marketing
Frequently Asked Questions about Travis Rice
What company does Travis Rice work for?
Travis Rice works for Polder Growth
What is Travis Rice's role at the current company?
Travis Rice's current role is Founder.
What is Travis Rice's email address?
Travis Rice's email address is tr****@****ado.edu
What is Travis Rice's direct phone number?
Travis Rice's direct phone number is (650) 376*****
What schools did Travis Rice attend?
Travis Rice attended University Of Colorado Boulder - Leeds School Of Business.
What are some of Travis Rice's interests?
Travis Rice has interest in Politics, Education, Economic Empowerment, Health.
What skills is Travis Rice known for?
Travis Rice has skills like Market Research, Salesforce.com, Marketing, Social Media Marketing, Social Media, Strategy, Google Analytics, Sales, Crm, Google Adwords, Sem, Training.
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