Travis Murdock's Location
Greater Seattle Area, United States, United States
Travis Murdock's Contact Details
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About Travis Murdock
As the EVP and General Manager of US at Sonus PR, I lead a team of talented professionals who help clients in the security, telco and artificial intelligence sectors grow their brands and tell their stories. I have over 25 years of experience in the technology industry, working with innovators and disruptors across B2B and B2C segments.Before joining Sonus PR, I held senior leadership roles at Ruder Finn and Edelman, where I built and managed a strong client portfolio, launched and led the Security and AI practice, and doubled new business revenue and headcount on the West Coast. I also served as the global head of marketing at Xinova, a collective of 14,000 inventors, and at Atlas Informatics, a startup that grew its user community to 48,000 in two months. I am passionate about supporting startups and entrepreneurs and mentoring early-stage companies through Techstars Seattle.
Travis Murdock Work Experience Details
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Head Of GtmCopilotkitKirkland, Wa, Us -
Vp Of MarketingAugment Ai Sep 2024 - PresentSeattle, UsAugment Decision Site improves B2B sales processes by creating a centralized hub for each buyer, housing all essential documents, sales sheets, conference call transcripts, and video demos. Our advanced AI technology assists buyers with better information, enabling informed decisions, faster deal closures, and a transparent record of promises made. Buyers love it because all the essential information is readily available to everyone on the buying committee.For sellers, the Augment Decision Site focuses on creating meaningful moments and tailored artifacts guided by AI suggestions that land with buyers and their stakeholders.Sales leaders gain actionable insights into top performer habits, enhancing team performance and training the system to improve the performance of the entire sales team. -
Evp And General Manager Of UsSonus Pr Mar 2022 - Sep 2024San Francisco, Ca, UsI served as the EVP and General Manager for Sonus PR team, building $3 million in ARR and 25 colleagues across many time zones from Australia to the UK. As the head of new biz, I doubled the firm's revenues and landed the business's largest client in its 20-year history. The firm focuses on cutting-edge tech such as security, AI, 5G, space rockets and other challenging B2B stories. We have worked with great clients like VIAVI, Panzura, Optiva, Aurigo, ExpertusOne, Orbex, DE-CIX, MindsDB, STL, Wireless Broadband Alliance, and Capgemini Engineering. -
Executive Vice PresidentRuder Finn Oct 2019 - Mar 2022New York, Ny, UsRuder Finn is one of the largest independent global marketing communications agencies with dual headquarters in the United States and China. The company’s revenue grew by double digits over the last two years.• Leader in the Ruder Finn West Technology and Innovation practice with annual revenue of $5 million and launched the firm’s growth strategy in the Pacific Northwest• Over two years, doubled new business revenue and headcount on the West Coast by implementing the firm’s first new biz management system and an agile recruiting process that produces inclusive, high-performing, and remote-friendly teams• Launched and led the Security and Artificial Intelligence Practice landing eight new clients in 18 months. Practice clients include AWS, Huawei, Elastic, Pensando, Privoro, Balbix, ORDR, and Brain.ai. Revenue in excess of $2 million a year.• Served on the Management Committee guiding the company’s strategy, employee communication, new business, and thought leadership.• Served on the Executive Leadership Team of SPI Group to drive integration between the two firms after acquisition. -
Vp Of MarketingXinova Nov 2017 - Oct 2019Seattle, Wa, UsXinova acquired Atlas Informatics in November of 2017. Xinova is a collective of 14,000 inventors dedicated to turning big problems into bigger solutions. The company partners with companies like Pepsi and Honda to help them solve their largest research and product development challenges.• Global head of marketing overseeing a budget of $3.5 million per year across 9 offices• Recruited and managed six employees in product marketing, public relations, digital marketing and demand generation roles to support sales and grow brand awareness• Served on Leadership Staff guiding the company product strategy, fundraising, employee communication, and reputation management• Built the first scalable content engine to engage the 14k Xinova Network members• Marketing team grew Network connections and registrations by 300% in 2019• Shifted previous Marketing focus from brand building to scalable demand gen and sales growth• Personally sourced and helped close one of the company’s marquee customers• In close coordination with new Sales leadership, recruited new sales team, built training materials, and deployed the company’s first CRM system -
Vp Of MarketingAtlas Informatics May 2015 - Nov 2017Atlas Recall gives you a searchable photographic memory of your entire digital life. The Atlas team was acquired by Xinova in November 2017. Funded by Gates Ventures and Microsoft Ventures. • Grew the Atlas Recall community to 48k users in two months by building a scalable integrated acquisition engine including media relations (50+ news stories), performance marketing, content marketing and directly engaging with 100 influencers in 100 days— on a startup budget. • Served on the executive management team growing the team from 10 to 60 employees in 12 months• Oversaw consumer marketing, brand management, internal communications, and investor communications. • Influencer-focused marketing strategy engaging with 1000+ productivity authors, bloggers, analysts, and journalists
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Senior Vice PresidentEdelman May 2007 - Apr 2015New York, Ny, UsDriven senior leader who loves to build new business and grow productive teams.• Passion for new business; built and managed a strong book of PR and digital marketing work across more than a dozen clients billing $4.5 million per year including Polycom, SecondLife, ad:tech conference, LiveStrong, Zagat, and CableLabs.• Launched the Marketing Tech Practice that sells to the CMO. Led clients such as Conversant Media, HootSuite, Meltwater and NinthDecimal (JiWire) and TapJoy • Led technology accounts with high client satisfaction in consumer tech, digital marketing, mobile, social media, security, and enterprise sectors• Strong people builder that recruited and managed large teams spread across Edelman offices• Years of international PR experience leading digital marketing and PR teams in Europe, Australia, Latin America, and Asia• Deep domain expertise in early-stage tech branding, messaging, media relations, and fundraising -
Interim Executive DirectorMeltwater Apr 2011 - Jun 2012San Francisco, California, UsMeltwater is global provider of digital intelligence that helps businesses turn insight into action by leveraging external data with annual revenue $100+ million, 25k customers with 60+ offices.• Interim Executive Director reporting to CEO during executive search• Oversaw digital marketing, PR, social media and internal communications• Managed team of 15 PR and digital marketing in Europe and North America (in-house and agency staff) -
Corporate Communications DirectorNovariant Nov 2004 - May 2007• Led domestic and international public relations in Europe, South America and Australia• Drove over 100 trade shows annually in the US and international markets that drove significant sales leads• Created print and online advertising campaigns • Built internal communications and employee engagement campaigns• Outbound lead generation including website and direct marketing• Deployed lead tracking database and drove adoption to measure marketing campaign effectiveness
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Director Of MarketingCloudmark Jan 2001 - Nov 2004San Francisco, Ca, UsDrove product marketing and community management for Cloudmark. Launched Cloudmark's first security and anti-spam product that grew to a community of over one million spam fighters. -
Public Relations And Promotions ManagerXtime Dec 1999 - Oct 2001Mission, Kansas, UsLed public relations, analyst relations and outbound marketing promotions for Xtime. -
International Public Relations ManagerPowerquest (Now Symantec) Oct 1996 - Dec 1999UsLed international public relations efforts in Europe and Latin America. Hired and led a network of agencies to drive corporate communications and product marketing campaigns.
Travis Murdock Education Details
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Brigham Young UniversityBusiness
Frequently Asked Questions about Travis Murdock
What company does Travis Murdock work for?
Travis Murdock works for Copilotkit
What is Travis Murdock's role at the current company?
Travis Murdock's current role is Head of GTM.
What is Travis Murdock's email address?
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What is Travis Murdock's direct phone number?
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What schools did Travis Murdock attend?
Travis Murdock attended Brigham Young University.
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