Travis Paddock Email & Phone Number

Seattle, Washington, United States

* Guided digital analytics for a team of 12 professionals, leveraging multiple dashboards, native platforms and databases to transform raw metrics into comprehensive, actionable insights, driving consumption, retention, and business expansion within OWN's digital portfolio* Cultivated a collaborative environment, promoting analytical thinking and problem-solving skills among team members to identify growth opportunities and recommend targeted strategies for improving user engagement and content optimization* Fostered strong relationships with stakeholders and support teams across WBD, ensuring the accuracy of critical performance indicators and emphasizing attention to detail within the team* Streamlined performance tracking processes, focusing on trended performance and actionable insights instead of raw data dumps to empower the team to make data-driven decisions that positively impacted financial and non-financial business objectives* Coached team members in developing and delivering engaging presentations, using customized reports and visualizations to effectively communicate digital audience trends, patterns, and opportunities to key stakeholders and decision-makers* Guided the team in conducting regular competitive analyses to monitor industry trends and benchmark OWN's digital performance against market standards, leading to informed, data-driven adjustments to maintain a competitive edge

Los Angeles, California, United States

* Coordinated a team of 7 professionals, leading quantitative and qualitative survey research initiatives for various digital media clients, including Hulu, NBCU, Fox, & ESPN+, in overseeing day-to-day processes, project support, and client relationships* Oversaw the entire survey creation workflow, ensuring on-time delivery of high-quality work by coordinating programming of surveys with internal and external teams, outlining and supervising the data collection process to guarantee objectives were met, and liaising with project supports and internal teams to organize and analyze data* Utilized Microsoft Excel, PowerPoint, as well as proprietary internal platforms to effectively manage and analyze survey data, while demonstrating strong soft skills such as problem-solving, analytical thinking, and attention to detail* Fostered a collaborative and supportive team environment, encouraged open communication, continuous learning, and the development of presentation skills for effective client interactions* Conducted regular performance reviews and provided guidance to team members, facilitating their professional growth and aligning their skills with project and client requirements* Successfully managed and maintained strong relationships with clients, promptly addressing their concerns and ensuring the delivery of actionable insights that aligned with their strategic goals

New York, New York, United States

* Managed a team of 4, serving as the primary resource company-wide for data, trends, and insights in the digital television space* Coordinated product development and testing of audience measurement code implementation, metadata, analysis, vendor feedback, and data harmonization* Strengthened relationships with syndicated digital data providers, such as Nielsen and Comscore, ensuring AMC Networks' proper representation in the digital marketplace* Simplified data reporting, focusing on actionable insights, storytelling, and sophisticated, visually dynamic dashboards and presentations* Ensured that AMCN was properly represented in the digital marketplace, monitored competitive rankings, and collaborated with vendors as products and offerings evolved* Managed participation in and testing of new audience measurement products, including the coordination of the code implementation, metadata, reporting, analysis, vendor feedback, and data harmonization

New York, New York, United States

* Collaborated with internal stakeholders to develop KPIs and segmentations for reporting.* Designed workflow for tracking non-linear audience measurement of BBC brands across video-on-demand, digital streaming (TVE, DTC), digital distribution, social media, and marketing* Developed and oversaw fielding of surveys, then presented qualitative analysis of results* Supervised and mentored a small team of researchers with varying levels of experience* Organized departmental and company-wide team-building activities

New York, New York, United States

* Hired, mentored, and managed the workload of an Analyst and Interns* Established social media metrics and benchmarks, prepared and presented regular reporting* Processed payments and assisted in maintaining relationships with outside research vendors

New York, New York, United States

* Developed, maintained, and oversaw daily, weekly and monthly ratings reports and analysis* Complete ad hoc requests, including BBCA ratings trends and title-specific VOD analysis

New York, New York, United States

After moving to New York, I temped at a number of media and publishing companies in a variety of capacities until I found a good fit. It was a fascinating experience, and led to my position at BBC America.

Portland, Oregon, United States

• Handled the private client caseload of two partners and the senior associate• Worked with clients to communicate legal issues, manage documents and timelines• Trained, mentored and motivated legal assistants, receptionists and interns

Portland, Oregon, United States

• Developed and prepared weekly e-mail newsletter. Edited and designed a monthly newsletter• Delivered disaster preparedness outreach presentations to public groups• Acquired, developed and maintained coalition website, functioning as office technical support

Portland, Oregon, United States

* Developed and prepared a weekly e-mail newsletter for neighbors and city officials* Solicited articles, edited and designed a 4-page monthly newsletter* Responsible for managing coalition and neighborhood historical documents* Oversaw contact information databases for all neighborhood associations* Prepared disaster preparedness outreach presentations to public groups* Assembled peer-to-peer office network* Acquired, developed and maintained coalition website* Functioned as office technical support; main contact with outside tech support services

Ann Arbor, Michigan, United States

* Wrote and edited University press releases for state and national release* Conducted interviews with subjects for feature articles to be published in The University Record, the university’s official weekly campus newspaper