Travis Roberson Email & Phone Number

San Francisco, CA, US

• Boutique Software Consulting for Pre-seed to Series C startups
• Designed and developed a new Next.JS web application increasing user engagement by 200% and reducing page load time by 35%
• Developed a proof-of-concept digital art streaming prototype app leveraging AWS Lambda, MediaConvert, SQS and S3
• Defined and drove Martech solution using Segment CDP, HubSpot CRM, along with MixPanel and FullStory to increase user retention by 30% through enabling event driven architecture
• Increased React Native app stability from 97.6 -> 99.8%
• Reduced AWS Infrastructure costs by 40% by reducing idle RDS and MQ cluster configurations

San Francisco, California, US

• Lead an engineering team of 8 people, responsible for performance, evaluation, career development, and growth
• Built and shipped a green field Android app in 6 months
• Launched 26 feature releases over 12 months increasing user transaction frequency by 38%
• Interviewed, hired, and onboarded 5 new engineers with a retention rate of 100%
• Realized 45% decrease in CAC by leading integration of cross platform attribution analytics
• Increase new user conversion rate by 35% rate by implementing funnel refactor on iOS

New York, NY, US

• Lead PicMonkey mobile integration into the ShutterStock ecosystem.

US

• Lead team of 15, responsible for performance, evaluation, career development, and growth
• Decreased development time for a complex new feature by 40% by simplifying the architecture to re-use previously built functionality
• Developed a new funnel flow contributing to 60% YoY mobile revenue growth
• Drove design and development of new features resulting in a 40% increase in paid subscriber base
• Increased iOS paid conversion rate from <1% to 5.8% through continuous improvement of design and features
• Boosted Google Play Store app rating from less than 3 stars to over 4 stars, in 45 days, by introducing a new in-app review strategy

US

• Co-developed photo editing and design app from the ground up, leveraging a hybrid of native Android and shared C++ rendering library utilizing OpenGL.
• Redesigned a chat application into a photo editing app and shipped in 6 months
• Built key features which contributed to app revenue growth from $300K/annually to $2.4M in 12 months

Chicago, IL, US

• Built a standalone Android travel deals app from scratch, Getaways by Groupon.
• Launched to the domestic US Play Store Market.
• Contributed to hiring new team members through interviews, technical screenings.

• Developed key aspects of an eCommerce platform processing $200M annual sales including order, inventory management, and fulfillment
• Developed a fraud detection systems reducing chargebacks by ~80%
• Designed and built an Android mobile application supporting a Bluetooth Low Energy (BLE) watch
• Built a smart traffic light proof-of-concept for Intel