Travis Stoliker Email and Phone Number
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I grow, scale, & sell businesses. Professionally, I have a talent for storytelling, marketing, growth hacking, online advertising, and social media marketing. Personally, I am a father, husband, and active citizen serving my community.Currently: I write and produce a newsletter/podcast called "Year Of The Opposite" where I chronical my journey of self discovery after the death of 3 friends in the span of 5 months. I also serve the community as a Board Member at Haslett Public Schools & Ele's Place. Business Exits/Sales: 2023 - Co-Owner of Saddleback BBQ & Slice by Saddleback. (Hospitality)2015 - Chief Marketing and Sales Officer at Liquid Web. (Internet Technology)As a seasoned entrepreneur with a passion for growing companies, I specialize in transforming complex, technical information into compelling stories that resonate with customers and the community. My expertise spans across multiple industries, from technology to food and beverage.Before selling in 2023, I co-owned Saddleback BBQ and Slice by Saddleback, which have expanded to six profitable restaurant locations since 2015. Our award-winning BBQ sauces are available at major retailers, and we've been recognized as Michigan's Best BBQ by Mental Floss Magazine, Small Business of the Year by SBDC, and named a "Michigan 50 Companies to Watch" in 2023. Food Network named our Rib Sandwich one of the best sandwiches in America.Previously, I served as the Chief Marketing and Sales Officer at Liquid Web Inc., where I played an integral role in the company's growth over a ~10-year tenure. I helped scale the company from a handful of employees to 480, increasing revenue from a few million to $70 million in annual recurring revenues. My responsibilities included marketing strategy, sales management, brand development, and new media advertising. I was also instrumental in launching Liquid Web's proprietary cloud computing platform, Storm On Demand. We successfully sold Liquid Web to a private equity firm in 2015 for $224,000,000.During my time at TechSmith, I held the role of Product Manager for Camtasia SDK. I worked closely with engineers to translate customer feedback into product innovations, created Marketing Requirements Documentation, and traveled globally to engage with customers and partners for strategic sales.Throughout my career, I have consistently demonstrated my ability to drive growth, innovate, and achieve success for the organizations I've been part of. I'm always eager to leverage my skills and experiences to help businesses scale profitably.
Scribe Media
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Vice President MarketingScribe Media Mar 2024 - PresentAustin, Texas, UsHelping authors tell their story! -
Co-FounderOpen Install Alliance Jan 2024 - PresentThe Open Install Forum (OIF) & Alliance (OIA) emerged in response to the evolving needs of today's software ecosystems. Its core mission is to promote a more transparent dialogue about software installation practices, balancing fair application deployment with user security and support. The OIF focuses on fostering understanding, dialogue, and education regarding the development and impact of software policies. Regular meetings are convened, bringing together a diverse group of industry participants, including industry leaders, emerging platforms, and regulatory bodies, to discuss and share best practices.
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Owner, Writer, & PodcasterYear Of The Opposite - Newsletter & Podcast Mar 2022 - PresentDocumenting my Year Of The Opposite on Substack. Sharing how the loss of 3 friends started me on a journey of self discovery and self improvement. #YOTO
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Co-OwnerSaddleback Bbq Llc Apr 2015 - Dec 2023Saddleback BBQ & Slice By Saddleback. 2 BBQ and 2 Pizza Locations with presence in Spartan Stadium and Breslin Center. A bootstrapped profitable startup since founding in 2015. A retail product line of BBQ Sauce & Rubs available in 50+ retailers. Food Network: Saddleback Rib Sandwich is one of the Best Sandwiches in America. Mental Floss Magazine: Best BBQ in Michigan. Awards: Michigan 50 Companies to Watch, SBDC Small Business of the Year, and the Greater Lansing Business of the Year.In December of 2023, I successfully sold my share of the business to the Founder of the company. -
Chief Sales And Marketing OfficerLiquid Web (Acquired) May 2006 - Jun 2015Lansing, Mi, UsI was one of two executives at Liquid Web that handled the day to day operations with my close friend and colleague, Chris Strandt. Chris and I were a team that shared the responsibility to manage all the day to day operations of the company. Chris specialized in the technical side of the business while I handled the strategy, marketing, sales, and human resources. We were not big on titles, but my official title was Chief Marketing & Sales officer at Liquid Web Inc, a privately held web hosting company in Michigan. My team and I execute every aspect of Sales and Marketing including but not limited to public relations, advertising, website creation, social media, evangelism, marketing and strategy. My team was agile and dynamic. Generally we prefered to handle all aspects of our campaigns in-house from Photography, Time-lapse, Video Production, Ad Production, Distribution, Advertising, Performance Tracking and Optimization. This allowed us to control our brand and create real-time marketing. I personally handled the advertising campaigns on Adwords, Facebook Ads, Adroll, Twitter and many other independent properties. I personally monitored Google Analytics to analyze performance, increase conversions and discover opportunities. I monitored Google Analytics and Adwords daily. I personally manage a national TV commercial campaign and optimized performance based on advanced tracking techniques. I used an annual billboard campaign to drive a dramatic increase in new potential employees to meet the incredible need Liquid Web has for qualified labor.Remarketing: I utilized Google Remarketing and Adroll Retargeting to create incredibly high performing advertisements and to convert a greater percentage of new-visitors to closed sales. I have extensive experience with Google Video Marketing, Youtube Marketing, Instream-Ad's, Google Content Network, Google Dynamic Search Ads and Advanced Remarketing strategies. -
Software Product Marketing ManagerTechsmith Corporation Mar 2003 - May 2006East Lansing, Michigan, UsI was on the product management team of two products: Camtasia Studio and Screen Recorder SDK. I traveled globally to meet with customers and present at tradeshows. I was responsible for translating customer feedback into actionable product roadmaps for our internal development team. I was also responsible for marketing, sales training, and product growth. -
Advertising Sales ExecutiveMillenium Digital Media Mar 2002 - Nov 2002I sold cable television advertising campaigns to local businesses. I was responsible for discovering and closing new advertising accounts. I worked with the client and an media creation company to develop a plan that satisfied the clients advertising objectives.
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Master Control OperatorWilx Aug 2000 - Aug 2001Lansing, Mi, UsControlling all on-air video from 4-12midnight. I was also in charge of live shots, tape dropping for newscasts, floor direction and I was the UAW union steward for our department.
Travis Stoliker Skills
Travis Stoliker Education Details
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Northwood UniversityBusiness -
Lansing Community CollegeMedia Technology - Audio Recording -
Holt High School
Frequently Asked Questions about Travis Stoliker
What company does Travis Stoliker work for?
Travis Stoliker works for Scribe Media
What is Travis Stoliker's role at the current company?
Travis Stoliker's current role is I grow & scale companies. Exits: Liquid Web & Saddleback BBQ. Industry agnostic. Writer of 'The Year Of The Opposite'. Husband, Father, Entrepreneur, Investor, Citizen..
What is Travis Stoliker's email address?
Travis Stoliker's email address is ts****@****web.com
What is Travis Stoliker's direct phone number?
Travis Stoliker's direct phone number is +151798*****
What schools did Travis Stoliker attend?
Travis Stoliker attended Northwood University, Lansing Community College, Holt High School.
What are some of Travis Stoliker's interests?
Travis Stoliker has interest in Water Sports, Guitar, Mobile, Clean Technology, Health Care, Music, Motorcycle, Consumer Internet, Software Management, Enterprise Software.
What skills is Travis Stoliker known for?
Travis Stoliker has skills like Product Marketing, Marketing Strategy, Social Media, Advertising, Marketing, Google Adwords, Social Media Marketing, Management, Facebook, Public Speaking, Leadership, Customer Service.
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