Tray Epps Email & Phone Number

New York, NY, US

Spearheaded and executed over 50 creative projects, utilizing project management skills to align with Yelp’s branding, resulting in a 15% increase in campaign engagement.- Partnered with designers, copywriters, and marketing specialists to deliver 20+ high-impact campaigns, boosting brand visibility by 25%.- Crafted and managed project timelines, budgets.

Greater New York City Area

- Crafted and optimized digital ad strategies on Facebook and Google Search, resulting in a 30% increase in audience engagement and a 25% boost in conversion rates.- Directed and motivated a multidisciplinary team to create and launch innovative digital marketing campaigns, increasing brand engagement by 35%.- Managed the entire video creation life cycle.

- Utilized analytics and user feedback to implement data-driven decisions, optimizing content selection and presentation, resulting in a 25% increase in user engagement.- Oversaw content schedules, coordinated promotions, and maintained content libraries, ensuring a dynamic user experience and a 20% increase in content freshness.- Managed the product.

Greater New York City Area

- Led a global creative team, managing designers, creatives, and marketing managers, improving team efficiency by 25%.- Directed scheduling, creative direction, copy editing, and quality control, ensuring high standards for all produced materials.- Revamped video capabilities, boosting social engagement and brand awareness by 40%.

Greater New York City Area

- Directed the production of various TV programs from pre-production to post-production, ensuring timely, high-quality, and within-budget delivery.- Developed pitches, creative outlines, activity breakdowns, storyboards, and schedules, enhancing project clarity and execution.- Researched and produced innovative content, securing location permits and.

- Led the development and execution of impactful content and advertising campaigns, enhancing brand recognition and boosting audience engagement by 30%.- Conceived, wrote, directed, and produced daily videos for Huffington Post and AOL brands, increasing daily video viewership by 40%.- Managed specialized post-production processes, including color.

Greater New York City Area

- Led video, interactive, and event production projects from inception to completion, ensuring seamless execution across all stages.- Coordinated teams and vendors to plan, develop, and execute print and digital ad campaigns, achieving a 20% increase in engagement.- Analyzed digital traffic, created comprehensive reports, and provided data-driven.

Greater Los Angeles Area

- Developed, wrote, and produced scripts for web series, ensuring engaging content and high-quality production.- Coordinated production support staff activities to maintain content quality, style, and program image.- Assisted show producers in planning and organizing show content, contributing to a cohesive and compelling program.

Greater New York City Area

- Created and executed original branded content, from ideation and writing to final production, resulting in increased brand recognition.- Researched, vetted, and completed video episode scripts, ensuring accuracy and relevance.- Utilized available resources and creative thinking to deliver the program's message, successfully pitching ideas internally and.

Greater New York City Area

- Developed creative concepts that aligned with the objectives of prospective partners, enhancing partnership success.- Brainstormed and collaborated across the Creative department to generate proactive formats and ideas for partner pitches.- Executed strategic PR plans for clients/projects, including pitching, research, and media coverage, achieving.

New York, NY

- Took meeting notes and pitched story ideas, maintaining storyboard schedules to ensure timely project completion.- Acted as a runner for writers and field producers, coordinating talent and logistical needs efficiently.- Ran errands (food and supply runs) to support production needs, ensuring smooth operations.

Bachelor Of Arts (Ba), English Language And Literature/Letters

Master Of Fine Arts (M.F.A.), Creative Writing

Master Of Arts (M.A.), Public Relations/Image Management

Master Of Business Administration - Mba

Certificate, Product Management

I've mastered Agile software management practices to lead a team of developers and interact with clients.