Tricia Lee Email and Phone Number
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🌟 Revenue and Growth Marketing Leader 🌟 Global Campaigns & ABM/ABXAward-winning B2B marketing leader with management and leadership experience in eCommerce, marketing technology, and fintech software businesses. Known as a driven and innovative professional with a growth mindset and a proven track record of successfully scaling marketing through numerous stages of a company's growth to obtain topline revenue. Expert at leading the development and execution of strategies that improve, promote, and drive engagement with SaaS products and services. Empathetic and motivating people leader. Accustomed to driving substantial increase in new and recurring revenue as well as overall growth for the business by leveraging adeptness in developing and refining a comprehensive marketing and growth strategy involving detailed customer acquisition, retention, and go-to-market initiatives. Equipped with the ability to conduct and convert market analysis into significant business insights and actionable plans.Deep marketing expertise in ABM/ABX, demand gen, digital marketing, campaign and content marketing, performance marketing, data analytics, product marketing, operations, partner marketing, events, sales process at both Fortune 500 companies and start-ups.
Servicechannel
View- Website:
- servicechannel.info
- Employees:
- 384
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Senior Director, Demand Gen MarketingServicechannelLos Angeles, Ca, Us
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Senior Director, Demand Gen, Commercial & SmbServicechannel Jan 2024 - PresentPleasanton, California, UsServiceChannel's SaaS platform helps clients' local operations to focus on running the business instead of worrying about reactive & proactive maintenance across trades such as HVAC, plumbing, electric, refrigeration. Our managed services (SCM) takes it one step further by allowing our clients to completely outsource their maintenance needs to ServiceChannel. We deliver exceptional service quality by partnering with the best provider network, along with highly trained facility coordinators that are augmented by AI-enabled tools to keep facility & asset downtime to a minimum. Our customers include Adidas, AMC, The Cheesecake Factory, Chipotle, CVS Health, Levi's, Louis Vuitton, Trader Joes and many more.
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MemberPavilion 2023 - PresentNew York, Ny, Us -
MemberRevgenius 2023 - PresentNew York, Us -
Senior Director Of Demand And Integrated MarketingVidmob Dec 2022 - Nov 2023New York, New York, UsLed global demand gen team (campaigns, website, paid media, email, webinars) and overall integrated ABM/ABX strategy for Enterprise and Growth/SMB segments, enablement, reporting and execution for VidMob. -
Director, Demand & Integrated MarketingVidmob Apr 2022 - Dec 2022New York, New York, Us
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Head Of Enterprise Demand Generation, Nurture & Abm, Adobe Experience CloudAdobe 2021 - 2022San Jose, Ca, UsLed a talented team of 5 performance based rockstars focused on prospect and install base demand creation programs at scale, ABM/ABX strategies, cross-sell and progression nurtures, personalization, testing and optimization for a portfolio of AEC products for Enterprise segment. Winner of the leadership and peer nominated Q3 FY 21 DX Marketing "Be a Leader" Award for inspiring my team to achieve. -
Head Of Customer Demand Gen, Growth, Adobe Commerce & Marketo EngageAdobe 2019 - 2021San Jose, Ca, UsPromoted to lead the customer demand gen team of rockstars driving cross-sell/upsell into the Adobe Commerce & Marketo Engage install base via integrated campaigns and programs across web/chat, email, webinar, paid media, direct mail channels for the SMB/Commercial segment. Scaled Open Source (freemium model -> paid) upsell program from grounds up to 40% of total commerce revenue.
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Senior Manager, Growth Marketing, Adobe CommerceAdobe 2018 - 2019San Jose, Ca, UsLed all SMB acquisition and prospect demand gen efforts via integrated campaigns and programs across all marketing channels for Adobe Commerce.
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Senior Manager, Demand & Growth MarketingMagento, An Adobe Company 2017 - 2018San Jose, California, UsJoined Magento Commerce to lead SMB demand gen efforts with cross functional team across sales, partner, product marketing, analytics, and marketing operations leading to 20% revenue growth YOY. Magento Commerce was successfully acquired by Adobe for $1.7B in July 2018. -
Director Of MarketingBill.Com Apr 2016 - Oct 2017San Jose, Ca, UsLed SMB accountant channel acquisition marketing efforts for fintech SaaS business including strategic planning and forecasting, demand gen and product marketing, building its first scalable paid and organic digital acquisition channel, free trials, email marketing, social media, content, tradeshows. Managed a team of 3 with additional cross functional collaboration with creative, web development, and analytics. Bill.com had its successful IPO in December 2019. -
Head Of Demand GenerationTrulia 2014 - 2015San Francisco, Ca, UsLed demand gen team efforts to drive new logo and upsell campaigns for Trulia's marketplace/SaaS business including targeting small and mid sized real estate agents (SMB). Leveraged email marketing, inbound lead gen, content marketing, social media, and SEM to drive acquisition of new monthly subscribers for inside sales. Results generated 50K new agent subscribers, 58% YOY growth with 25% ARPU growth among install base. Trulia was successfully acquired by Zillow, Inc. for $2.5B in 2015. -
Head Of MarketingUltimate Medical Academy 2009 - 2014Tampa, Florida, UsI joined as part of the founding team to launch a high growth online education start-up initially reporting to CEO/COO as part of a private equity firm (Conversion Partners). Generated 65K leads/month for a high volume sales team and recruited over 8,000 students in healthcare online education in 4 years from a lean start-up. Built all digital media efforts and DR channels from grounds up. Leveraged email marketing, social media, virtual graduations, and live chat to increase student retention rates. Maintained over 20 leading national online advertising lead relationships. Responsible for $13 million in annual media spend. UMA was successfully acquired in March 2015 that resulted in a 9 figure exit with a 30X ROI. -
Marketing Manager, Network CampaignsAmerican Express 2006 - 2009New York, Ny, UsLed B2B merchant partner offer sell-in for WishList multi-channel cardmember online marketing campaign in retail and travel industries. Managed internal and agency teams across all aspects of consumer incentive program including partner sell-in, promotion and site design. Promoted from Sr. Marketing Analyst, Campaign Performance.
Tricia Lee Skills
Tricia Lee Education Details
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William & MaryFinance -
Stanford Continuing StudiesSocial Media And Seo Online Marketing
Frequently Asked Questions about Tricia Lee
What company does Tricia Lee work for?
Tricia Lee works for Servicechannel
What is Tricia Lee's role at the current company?
Tricia Lee's current role is Senior Director, Demand Gen Marketing.
What is Tricia Lee's email address?
Tricia Lee's email address is tl****@****obe.com
What is Tricia Lee's direct phone number?
Tricia Lee's direct phone number is +131075*****
What schools did Tricia Lee attend?
Tricia Lee attended William & Mary, Stanford Continuing Studies.
What skills is Tricia Lee known for?
Tricia Lee has skills like Marketing Strategy, Analytics, Lead Generation, Online Marketing, Email Marketing, Strategy, Management, Online Advertising, Competitive Intelligence, Marketing, Seo, Web Marketing.
Who are Tricia Lee's colleagues?
Tricia Lee's colleagues are Ben Curl, Justin Cloninger, Ester Solera Delgado, Renée Rhodes, Cameron O'reilly, Chris Choi, Rick Verow.
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