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Ivan Trifonov Email & Phone Number
Senior Lifecycle Marketing Manager
at
Sweatpals
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Senior Lifecycle Marketing Manager
Location
Novi Sad, Vojvodina, Serbia
Company size
Who is Ivan Trifonov? Overview
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Quick answer
Ivan Trifonov is listed as Senior Lifecycle Marketing Manager at Sweatpals, a with 29 employees, based in Novi Sad, Vojvodina, Serbia. AeroLeads shows a matched LinkedIn profile for Ivan Trifonov.
Ivan Trifonov previously worked as CRM manager at Ultimate Guitar at Muse Group and CRM marketing manager at Taxdome. Ivan Trifonov holds Bachelor'S Degree, Finances And Banking from Московский Государственный Университет Экономики, Статистики И Информатики (Мэси).
Company email context
Email format at Sweatpals
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Sweatpals
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Profile bio
About Ivan Trifonov
I am a seasoned CRM & Email Marketing Manager with over 8 years of experience. With a strong focus on data-driven marketing, I excel in leveraging customer insights to create personalized and engaging email campaigns. I am skilled in utilizing advanced tools and technologies to deliver segmented and automated campaigns that align with business objectives.Throughout my career, I have successfully implemented CRM systems (Hubspot, ActiveCampaign, Adobe Campaign, Pardot, Salesforce, Mindbox, Expertsender etc.) optimizing customer journeys and enhancing overall experiences. My expertise in CRM analytics allows me to analyze campaign performance, identify trends, and make data-driven recommendations for continuous improvement. I am also known for my project management skills and ability to collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.I am passionate about staying up-to-date with industry trends and emerging technologies in CRM and email marketing (AI, interactive campaign, deep personalization etc.). Constantly seeking professional development opportunities, I bring a drive for results and a commitment to driving growth, optimizing customer engagement, and maximizing ROI and other key metrics.Key expertise points:• CRM strategy: developing and implementing effective CRM strategies to drive customer engagement and satisfaction• Email marketing campaigns: executing targeted and personalized email campaigns for maximum customer engagement and conversions• CRM implementation and integration: implementing and integrating CRM systems for seamless data management• Marketing automation: streamlining email workflows and scale campaigns using automation platforms.• Customer segmentation: utilizing data analysis and insights to segment customers and deliver tailored messaging• A/B testing and optimization: continuous testing and optimizing email campaigns for improved performance• Data analytics and reporting: analyzing campaign metrics and customer behavior to derive actionable insights• Lead nurturing: implementung automated workflows to nurture leads and drive conversions• Personalization and dynamic content: implementing personalized email marketing strategies, including dynamic content, to deliver relevant and engaging experiences to each customer• Email deliverability and compliance: ensuring high email deliverability rates and adherence to email marketing regulations and best practices
Current workplace
Ivan Trifonov's current company
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Sweatpals
14 roles
Ivan Trifonov work experience
A career timeline built from the work history available for this profile.
Crm Manager At Ultimate Guitar
Crm Marketing Manager
Crm Marketing Manager
● Successfully implemented a comprehensive CRM strategy that increased customer engagement by 20% and improved customer retention rates● Developed and executed targeted marketing campaigns using CRM tools and marketing automation platforms, resulting in ~25% increase in email open rates and a ~20% increase in click-through rates● Analyzed customer data using CRM analytics and generated actionable insights that led to the implementation of personalized messaging, resulting in a 10%… Show more ● Successfully implemented a comprehensive CRM strategy that increased customer engagement by 20% and improved customer retention rates● Developed and executed targeted marketing campaigns using CRM tools and marketing automation platforms, resulting in ~25% increase in email open rates and a ~20% increase in click-through rates● Analyzed customer data using CRM analytics and generated actionable insights that led to the implementation of personalized messaging, resulting in a 10% increase in conversion rates● Executed the development and optimization of customer journeys● Collaborated with cross-functional teams to align CRM strategies with broader marketing initiatives● Monitored and reported on CRM performance metrics, providing senior management with actionable insights for continuous improvement and achieving increase in overall CRM effectiveness● Stayed updated on industry trends and implemented new CRM technologies and strategies, resulting in increase in operational efficiency and improvement in data accuracy and integrity● Ensured compliance with data privacy regulations in CRM activities, implementing necessary measures to protect customer data and maintain compliance● Contributed to the overall success of the EdTech company by driving customer-centric initiatives, enhancing the customer experience Show less
Oct 2021 - Dec 2023
Lead Crm Marketing Manager
● Implemented a customer segmentation strategy within the CRM system, resulting in a 27% increase in targeted marketing campaign effectiveness and a 16% improvement in customer engagement● Optimized CRM workflows and automated processes, reducing manual effort by 65% and improving overall operational efficiency● Conducted A/B testing of email marketing campaigns, leading to a 35% improvement in email conversion rates and a 20% decrease in unsubscribe rates● Conducted in-depth… Show more ● Implemented a customer segmentation strategy within the CRM system, resulting in a 27% increase in targeted marketing campaign effectiveness and a 16% improvement in customer engagement● Optimized CRM workflows and automated processes, reducing manual effort by 65% and improving overall operational efficiency● Conducted A/B testing of email marketing campaigns, leading to a 35% improvement in email conversion rates and a 20% decrease in unsubscribe rates● Conducted in-depth customer analysis using CRM data and external market research, providing valuable insights that informed product development and marketing strategies● Implemented personalization strategies within the CRM platform, leading to a 25% increase in customer engagement● Developed and executed a customer reactivation campaign, resulting in a 20% increase in re-engagement of dormant customers Show less
Jul 2020 - Oct 2021
Lead Client Marketing Manager
● Implemented personalized recommendations and targeted offers based on customer viewing habits and preferences● Analyzed customer data using CRM analytics to identify trends and preferences, leading to the implementation of targeted recommendations and content suggestions● Conducted customer surveys and feedback analysis
Apr 2020 - Jul 2020
Crm Marketing Manager
● Optimized CRM workflows and automated processes, reducing manual effort and improving overall operational efficiency● Conducted A/B testing of email marketing campaigns, leading to a 45% improvement in email conversion rates and a 10% decrease in unsubscribe rates● Conducted in-depth customer analysis using CRM data and external market research, providing valuable insights that informed product development and marketing strategies● Utilized A/B testing methodologies to optimize… Show more ● Optimized CRM workflows and automated processes, reducing manual effort and improving overall operational efficiency● Conducted A/B testing of email marketing campaigns, leading to a 45% improvement in email conversion rates and a 10% decrease in unsubscribe rates● Conducted in-depth customer analysis using CRM data and external market research, providing valuable insights that informed product development and marketing strategies● Utilized A/B testing methodologies to optimize email subject lines, content, and CTAs, resulting in a 30% improvement in email performance metrics● Collaborated with the data analytics team to analyze user behavior and preferences, leveraging CRM data to segment and personalize email communications● Implemented segmentation strategy based on user preferences and content interests, resulting in a 20% increase in content consumption and a 25% decrease in user unsubscribe rates Show less
Sep 2019 - Apr 2020
Crm Marketing Manager
● Implemented a customer segmentation strategy within the CRM system, resulting in a 20% increase in targeted marketing campaign effectiveness and a 14% improvement in customer engagement● Optimized CRM workflows and automated processes, reducing manual effort by 25% and improving overall operational efficiency● Conducted A/B testing of email marketing campaigns, leading to a 25% improvement in email conversion rates and a 10% decrease in unsubscribe rates● Conducted in-depth… Show more ● Implemented a customer segmentation strategy within the CRM system, resulting in a 20% increase in targeted marketing campaign effectiveness and a 14% improvement in customer engagement● Optimized CRM workflows and automated processes, reducing manual effort by 25% and improving overall operational efficiency● Conducted A/B testing of email marketing campaigns, leading to a 25% improvement in email conversion rates and a 10% decrease in unsubscribe rates● Conducted in-depth customer analysis using CRM data and external market research, providing valuable insights that informed product development and marketing strategies● Developed and executed targeted marketing campaigns using CRM tools and marketing automation platforms, resulting in ~45% increase in email open rates and a ~35% increase in click-through rates● Executed the development and optimization of customer journeys● Collaborated with cross-functional teams to align CRM strategies with broader marketing initiatives● Monitored and reported on CRM performance metrics, providing senior management with actionable insights for continuous improvement and achieving increase in overall CRM effectiveness● Stayed updated on industry trends and implemented new CRM technologies and strategies, resulting in increase in operational efficiency and improvement in data accuracy and integrity Show less
May 2018 - Sep 2019
Email Marketing Specialist
Was responsible for developing and executing effective email marketing campaigns to drive customer engagement, conversions, and brand loyalty. Provided training and workshops to internal teams on CRM best practices, resulting in improved CRM adoption
Jun 2016 - May 2018
Email Marketing Manager
Detstrana
Automated marketing, email batch campaigns, reporting
Dec 2015 - May 2016
Email Marketing Manager
Jul 2015 - Oct 2015
Email Marketing Manager
Etargeting
Apr 2015 - Jul 2015
Technical Specialist
Nov 2014 - Mar 2015
Account Manager
Sep 2014 - Nov 2014
2 education records
Ivan Trifonov education
Bachelor'S Degree, Finances And Banking
Economics
FAQ
Frequently asked questions about Ivan Trifonov
Quick answers generated from the profile data available on this page.
What company does Ivan Trifonov work for?
Ivan Trifonov works for Sweatpals.
What is Ivan Trifonov's role at Sweatpals?
Ivan Trifonov is listed as Senior Lifecycle Marketing Manager at Sweatpals.
Where is Ivan Trifonov based?
Ivan Trifonov is based in Novi Sad, Vojvodina, Serbia while working with Sweatpals.
What companies has Ivan Trifonov worked for?
Ivan Trifonov has worked for Sweatpals, Muse Group, Taxdome, Constructor Group, and Happy Numbers, Inc..
How can I contact Ivan Trifonov?
You can use AeroLeads to view verified contact signals for Ivan Trifonov at Sweatpals, including work email, phone, and LinkedIn data when available.
What schools did Ivan Trifonov attend?
Ivan Trifonov holds Bachelor'S Degree, Finances And Banking from Московский Государственный Университет Экономики, Статистики И Информатики (Мэси).
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