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Trina Boos is regarded as one of the best connected figures in the Canadian marketing, digital, creative and advertising industry and is the President and Founder of Boost Agents, a recruitment agency in downtown Toronto. Since 2011, Trina and her team have matched thousands of talented, world-class candidates in the marketing, advertising, creative, and digital industries with some of the most leading-edge, innovative organizations across North America. Trina’s twenty years of experience in business development, marketing, digital strategy, account management and customer experience roles helped lay the foundation for the success of Boost Agents.Trina speaks regularly at advertising, digital marketing and HR industry conferences and colleges and universities and has been featured in the Toronto Star, Financial Post, Women of Influence and RBC’s “Life & Money” series. She is also the founder of Ad Lounge, sits on advisory boards for the Roger’s Small Business Advisory and TAAFI.ca. Specialties: Marketing recruitment, creative recruitment, creative talent, marketing talent, advertising recruitment, account managers, art directors, graphic designers, web developers, media buyers, media planners, media sales, CRM, business development, online strategy, marketing strategy, customer experience, ROI, event planners, event managers, public relations, social media strategists, training, public speaking, freelance talent, executive search, conference planning, seminars
Boost Academy Of Excellence
View- Website:
- boostacademyofexcellence.com
- Employees:
- 1
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Founder And CeoBoost Academy Of ExcellenceToronto, On, Ca
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Founder & CeoBoost Academy Of Excellence Jun 2024 - PresentWorking towards launching a business etiquette consultancy. Target launch date: Spring 2025
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PresidentBoost Agents Inc. Jan 2011 - PresentToronto, On, CaAt Boost Agents, we believe that people are an organization’s greatest asset.Since 2011, we have transformed organizations by recruiting and developing exceptional marketing, digital, creative and communications talent and transitioning executives. We stay true to our niche status as experts in the industry that we recruit for, and we’re proud of our 98% retention rate and our connected and in-depth approach to recruitment. We place permanent and executive hires within the advertising, marketing, creative and digital industries.Boost Agents is a specialist recruitment provider to the Creative, Digital, Marketing, PR/Communications and Events industries. Our mission is to enable extraordinary things to happen in the industry we know and love by unleashing the power of people and community. We do this through a transparent, attentive, and people-centric approach throughout the recruitment process. -
FounderAd Lounge 2001 - PresentToronto, Ontario, CaAD LOUNGE creates unexpected events that surprise, and that help marketers and agencies stay head of the curve, stay connected, and make us remember why we love the industry that we play in. We concentrate on bringing industry-related trends, and topical, newsworthy items to key decision makers within the advertising and marketing community in the form of innovative and experiential events. We provide our industry with unique opportunities to learn and be inspired, to collaborate across different job functions, and to network and build business alliances. -
Board Of AdvisorsTaafi - Toronto Animation Arts Festival International Jan 2012 - Dec 2024Toronto, On, CaSit on the Advisory Board of Toronto's newest festival celebrating the art of animation from all corners of the globe. . -
President'S Advisory Board Member - Smb & EntrepreneurshipRogers Communications Nov 2016 - Nov 2018Toronto, Ontario, CaHold a seat as an Advisor to the president and a team of Rogers executives with the goal to provide insights into the minds of the SMB customer. The advisory board is designed to help Rogers better market to, and provide cloud-based solutions to this customer. -
Content Programming Council (Dx3 Ambassador Program)Dx3 Jun 2013 - 2016Advisor and strategic partner to Dx3 in programming, event and communications strategy for the Ambassador Program.--Dx3 has since grown into the largest Canadian event focused on digital marketing, retail and advertising, while attracting close to 4,000 professionals from Canada's leading brands, agencies and retailers. In less than three years, Dx3 has garnered support from some of the most well-known digital brands in the world, such as Facebook, Microsoft, LinkedIn, Visa, American Express, Rogers and AOL. Dx3 takes place annually in Toronto, Canada. -
Programming Director, ContractMesh Group Inc. Jun 2010 - Nov 2010meshmarketing is a marketing conference focused on providing attendees with insight, perspective and information to more effectively embrace and capitalize on the fast-growing digital market. It is an event that brings together people who are passionate about the potential of the Web to change how we live, work and play. As Programming Director, Trina was responsible for the planning, program development,speaker selection / recruitment for the entire conference. Pitched and booked speakers from Big Spaceship, Zappos, The Score Media, Canadian Olympic Committee, Porter Airlines, PepsiCo and Whole Foods, to name a few.
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Director Of Business DevelopmentTorque Customer Strategy 2008 - 2009Toronto, Ontario, CaTorque is a consumer insight and strategy shop. Responsible for overall business growth and strategic development on core accounts. Lead new business development efforts including organic growth and new account procurement. Requirements include RFP development, strategic proposals, and senior client presentations.Advisory role with clients, helping to identify key areas of focus in their marketing planning and areas for opportunity and partnership. -
Account Director, New BusinessMaclaren Mccann 2007 - 2008Toronto, On, CaManaged the ongoing operation of national online and integrated programs for several high profile clients, which included overall planning and strategic development for clients including Columbia House, Canadian Marketing Association, Ontario Lottery & Gaming Corporation, LifeScan (J&J Company), Ministry of Health Promotion, and STAPLES Business Depot.Successfully managed the RFP process for STAPLES and Ministry of Health Promotion.Identified and presented opportunities at executive level to capitalize on new SEO tactics. Work to manage and bridge the gap between internal partners on integrated promotions.Conduct post-campaign analysis of results and present findings to clients. -
Interactive StrategistLifecapture Interactive 2006 - 2007Key senior account lead on pitching business – successfully won a handful of accounts for the company including Roots Canada, Microsoft, and Alliance Atlantis.Lead the new business development efforts, including RFP development, strategic proposals, client presentations and staffing recommendations. Prepare final budgets, negotiate pricing, finalize contracts for any new business acquired.Development and integration of new process into the corporate culture of this growing company, emphasizing high quality standards.Responsible for recruitment and hiring of staff, including setting up administration and hiring processes for the organization.
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New Business Development ManagerCreative Niche Inc. 2003 - 2007Toronto, Ontario, CaGrew the company’s interactive business rapidly, to a point where about 60+% of the business was web-based.Proposal development, pricing negotiation for new business. Demonstrated strong technical understanding to closely manage and consult with clients and evaluate their technical needs, budgetary limitations and provide consulting solutions. -
Intern - Sales RepresentativeNow! Magazine 2001 - 2001Toronto, Ontario, CaTrina began her career in sales at NOW Magazine. This began as an internship opportunity and she was hired on to act as a Sales Assistant for the marketing and sales department. She quickly saw the potential and opportunity for growth there, and created a presentation to the VP to allow her to take on a sales role and to develop a new side of the business – she was approved and was given the responsibility to develop a new section in NOW Magazine's classifieds section. She spent the majority of her time making cold calls, doing inbound and outbound sales, and developing a solid roster of clientele. Only a summer student, Trina went back to school to complete her Advertising education and the section ran in the paper for a year after her leave.
Trina Boos Skills
Trina Boos Education Details
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Sheridan CollegeAdvertising -
Durham CollegeDesign Fundamentals
Frequently Asked Questions about Trina Boos
What company does Trina Boos work for?
Trina Boos works for Boost Academy Of Excellence
What is Trina Boos's role at the current company?
Trina Boos's current role is Founder and CEO.
What is Trina Boos's email address?
Trina Boos's email address is tr****@****unge.ca
What is Trina Boos's direct phone number?
Trina Boos's direct phone number is +141690*****
What schools did Trina Boos attend?
Trina Boos attended Sheridan College, Durham College.
What are some of Trina Boos's interests?
Trina Boos has interest in Poverty Alleviation, Children, Arts And Culture.
What skills is Trina Boos known for?
Trina Boos has skills like Marketing Strategy, Digital Marketing, Marketing, Social Media Marketing, Advertising, Public Relations, Event Management, Strategy, Digital Media, Digital Strategy, Business Strategy, Integrated Marketing.
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