• Manage multiple strategic initiatives programs within Growth Marketing Operations by collaborating with cross-functional teams to drive go-to-market strategy plans and execute regional marketing programming.• Partnered with sales leaders, product marketing and communication program teams to build customer-facing presentations and deliver marketing assets, in person events, webinars, content marketing campaigns and pitch- decks, increasing lead generation and opportunity conversion win rate by 8%.• Created and activated NY Hub Alumni social media strategy by implementing both marketing technology solutions as well as tactical digital marketing communications, resulting in a 23% increase in member enrollment.• Managed relationships with key internal stakeholders and supported senior leadership by crafting financial analysis, dashboards, playbooks, project management plans, and creative best practices to influence decision making that improved business outcomes.•Orchestrated multi-faceted small- and large-scale generative AI events. Aligned with various senior and executive-level business stakeholders to drive collaborative solutions for critical client challenges. Achieved 91% event attendance.• Collaborated with data and revenue operations teams to assess campaign effectiveness. Leveraged salesforce and marketing automation tools to inform strategic decisions and enhance future initiatives.

In my role as a Senior Associate at Grant Thorton LLP, I drove revenue by 32% to improve outstanding accounts receivable, leading a 5-member multi-functional project team to conceptualize, design, and re-engineering workflows to increase collections effectiveness for Financial Management Division. Provided business and systems analysis, supported plans for product selection, implement and optimize automation workflows and processes. Additionally I managed the Automated Allocation Request process on SharePoint to enhance monitoring of balances and funding levels, and reduced response time from five days and two days. I Identified opportunities for process improvements, system integrations, and automation to enhance business intelligence projects. I co-led the contract closeout team consisting of five team members and validated, as well as verified, 300+ contract balances and closeout status.

As an Analyst at Deloitte, I analyzed, processed, and provided solutions with departmental leadership to develop stakeholder engagement strategies on Deloitte’s closeout processes, which helped shape and improve the overall operations of the business. I also optimized operating budget through financial efficiency improvement of the obligation validation and verification system, resulting in a 10% recovery in undelivered orders. Served as the main point of contact and trusted advisor for multiple workstreams and managed day-to-day operations including facilitating team stand up meetings, client updates and reports. I improved obligation recording time by 65% by redesigning the contract reconciliation tool and implementing new controls to avoid the risk of audit findings. Additionally, I oversaw working groups of 5 and partnered with clients daily to formulate and implement strategies for improving financial efficiencies throughout the organization, thus resulting in a 44% client retention rate.

As a Branding On-Premise Manager at Strategic Experiential Group, I examined essential marketing through demographics and engagement data to drive product roadmap innovations resulting in increased turnover as well as improved profitability. I recommended consumer engagement strategies to drive sales and profitability, resulting in a 6% increase in account revenue. I also partnered with regional field management to build and execute re-branding of product launches and commercial sales, increasing client relationships. Additionally, I tracked brand perception and increased brand visibility by 30% in the Washington, DC area, which resulted in increased customer loyalty and translated to sales increment.

In my role as an Acquisition Specialist at the US Navy, I upgraded business with new and existing suppliers by renegotiating contracts and performed sourcing to produce better savings and further value. I researched and presented product expansion opportunities and filed cost analyses data, including Price Negotiation Memoranda (PNM), thus resulting in increased market share that ultimately contributed to revenue growth. I also offered budgetary justification information for drafting contract modifications, including administrative, terminations, options year renewals, and optimized cost savings. Additionally, I evaluated cost estimates and conducted two negotiation walkthroughs for the contract recording and reconciliation process with external clients resulting in zero errors.

Selected among 27 other college students nationwide to serve as a paid UNCG Ambassador on behalf of the Partnership for Public Service and the federal government to promote federal careers. Executed marketing strategies in collaboration with UNC University Counselor and PPS to implement career workshops, career day, and digital training services, which helped develop a competitive edge that drove more revenue.