Mochamad Tritiya Kurniawan Email & Phone Number

Jakarta, Indonesia

Indonesia

• Increase number of Farmer Active Transaction by 60% from 2H23 to 1H24 through farmer loyalty program• Strengthened Fish Aggregator GMV performance by boosting 42.75% & ARAP performance by boosting 43.17% through FLB program• Increase 44% GMV per day in avg Wholesaler who participated in Wholesaler program• Increase 10.25% GMV and 73.08% Customer Active Transaction vs L6M from community program • Develop journey and program to shift from offline to online transaction

Bandung, West Java, Indonesia

• Strengthened business performance by boosting promotional contribution 40% relative to total GMV through the utilization of diverse programs designed around the customer journey• Increase number of new Farmers by 10% through Event Acquisition• Enhance the Cost Ratio by 1.08% from 2022 to 2023• Achieve an average of 90% promotional budget utilization through strategic allocation of funds to high-potential areas and farmers• Develop Way of Working and Standard Operating Procedures for Trade Marketing• Develop programs to support in achieving GMV in Feed & Feeder

Jakarta

• Maintain an average quarterly budget utilization of 80%• Complete POSM execution across 4,000 GT outlets with a team of 15 individuals within 3 weeks• Develop successful and productive strategy in 2020 with 0% disposal POSM• Initiated & Implemented 100% POSM Covid measures in Wholesale Pareto Partner• Successfully execute fraud prevention strategy for the 1-2-1 program of new product launch (Camel Option Purple)• Enhance revenue by an average of 15 - 20% through bottom-up approach strategy

Jakarta

• Develop end-to-end POSM concept for all trade channels (GT, MT, WS) and all brands (Camel, Winston, Mevius, Apache)• Achieve 95% reduction in POSM Disposal from 2018 to 2019• Ensure 100% On Time In Full (OTIF) and complete nationwide POSM shipment before launching a new product• Manage POSM material quality to have long-time period usage• Oversee all POSM brand strategies by managing calendar and coordinating with other stakeholders to ensure production and distribution of POSM

Jakarta, Indonesia

• Create business canvas model• Responsible for market research to update fashion style• Analyze competitor pricing strategy• Responsible in decide final design to produce & breakdown qty to produce based on market-test result• Find a vendor to do mass production• Quality control for whole production• Create a strategy to sell product to consumer

Sahid Sudirman Center

• Manage target & manpower in Nine West, Steve Madden, Preety Fit & Beetle Bug stores at Kuningan City Jakarta• Achieve an average of 100% of the target volume per month and quarter• Increase time motion by max 1 mins to find SKU at storage by implement Kaizen strategy to improve SOP in store

Indonesia

• Doing KYC analysis to set consumer segmentation• Develop market research to set a competitive price• Analyze competitor marketing activity & pricing strategy•Build relationship with buyer to deal a goods with best price• Create online promotion to increase attraction in website• Create loyalty program to retain existing consumer• Monthly performance monitoring in online and offline activity• Create a new behavior of consumer buying through seasona/tacticall promotion

Grand Indonesia

• Build SOP & WoW offline store• Manpower management• Routine stock opname by month• Maintain relationship with tenant• Present analysis & evaluation report by month

Bachelor Of Business Administration (Bba), Retail Business

Activities and Societies: President University Futsal Club, Music Community, President University Tennis Club

Social, Social

Activities and Societies: Duri Tennis Club & Pelita Cendana