Trip Kucera

Trip Kucera Email and Phone Number

VP of Research and Content Strategy @ PowerSchool
Brookline, NH, US
Trip Kucera's Location
Brookline, New Hampshire, United States, United States
About Trip Kucera

Tech marketing strategy leader with extensive brand development, strategic communications and demand generation experience. Currently EVP of Marketing for Canvs AI, a text analytics platform for insights and CX. Formerly led marketing for Blackbaud's Higher Education, K–12 and Faith vertical businesses, marketing communications for Oracle Dyn and demand generation best practices for Oracle North America Marketing. Prior to Oracle, I pioneered Aberdeen’s research on the “Hidden Sales Cycle” and marketing best practices.Specialties: marketing leadership, content marketing, demand generation, marketing analytics, marketing strategy, positioning and messaging, product marketing, marketing communications, public relations, analyst relations, social media, lead management, inbound marketing, thought leadership

Trip Kucera's Current Company Details
PowerSchool

Powerschool

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VP of Research and Content Strategy
Brookline, NH, US
Trip Kucera Work Experience Details
  • Powerschool
    Vp Of Research And Content Strategy
    Powerschool
    Brookline, Nh, Us
  • Canvs Ai
    Evp Of Marketing
    Canvs Ai Nov 2021 - Present
    Manhattan, New York, Us
    Privileged to lead marketing team @ Canvs AI, transforming unstructured feedback into critical market, customer, and employee insights with real-world AI. We help the world's best brands elevate their empathy through a deeper understanding of consumers. Hiring at multiple positions and levels!
  • Blackbaud
    Director Of Marketing, K–12, Higher Ed & Faith Verticals
    Blackbaud Feb 2021 - Oct 2021
    Charleston, South Carolina, Us
  • Blackbaud
    Director - Head Of K12 Marketing
    Blackbaud Aug 2019 - Feb 2021
    Charleston, South Carolina, Us
    Head of marketing for Blackbaud's K12 vertical business.
  • Dyn
    Head Of Marketing Communications
    Dyn 2016 - Jul 2019
    Manchester, Nh, Us
    Lead development of brand, content and communications, developing integrated campaign strategies for cloud DNS / infrastructure-as-a-service leader. Dyn was acquired by Oracle in January 2017 and became an Oracle GBU in April 2017 and part of the Oracle Cloud Infrastructure group.
  • Oracle
    Senior Director, Demand Generation
    Oracle 2014 - 2016
    Austin, Texas, Us
    Led operations and strategy for Oracle's demand generation organization to accelerate modern marketing best practices across the Oracle North America Marketing team. Focus included revenue marketing analytics, waterfall reporting, sales & marketing alignment, and content strategy.
  • Aberdeen Group
    Vice President Of Client Delivery & Success
    Aberdeen Group 2013 - 2014
    Waltham, Ma, Us
    Aberdeen's principal marketing consultant and evangelist, helping clients maximize their investment in Aberdeen's research-based content marketing. I also lead business development, forging partnerships to further Aberdeen's brand and strategy. Additionally contributed as a research analyst for Aberdeen's Marketing Effectiveness & Strategy practice, conducting research on Best-in-Class marketing and sharing the results via content & public speaking.
  • Aberdeen Group
    Senior Research Analyst, Marketing Effectiveness & Strategy
    Aberdeen Group 2011 - 2013
    Waltham, Ma, Us
    Lead Aberdeen's Marketing Effectiveness and Strategy practice, covering the technology and tactics that marketing organizations deploy to become best-in-class.
  • Plateau Systems
    Head Of Global Corporate Communications
    Plateau Systems 2010 - 2011
    San Mateo, Ca, Us
    Led corporate communications (PR, AR, thought leadership, etc.) for Plateau Systems through their acquisition by SuccessFactors.
  • Logmein
    Director, Corporate Communications
    Logmein 2009 - 2010
    Boston, Massachusetts, Us
    Managed worldwide corporate communications program for leading software-as-a-service (SaaS) provider.
  • Progress Software
    Product Marketing Manager
    Progress Software 2008 - 2008
    Burlington, Massachusetts, Us
    Developed positioning and go-to-market messaging for the Progress SOA Portfolio.
  • Progress Software
    Senior Manager, Media & Analyst Relations, Emea
    Progress Software 2006 - 2008
    Burlington, Massachusetts, Us
    Led media and analyst relations for Progress Software, an application infrastructure software leader, in EMEA region.
  • Progress Software
    Public Relations Manager - Sonic Software
    Progress Software 2001 - 2006
    Burlington, Massachusetts, Us
    Part of Sonic Software division of Progress. Helped Sonic establish the Enterprise Service Bus (ESB) market category.
  • Schwartz Communications, Inc.
    Account Executive
    Schwartz Communications, Inc. 1999 - 2001
    Cut my teeth in the trenches of tech PR.

Trip Kucera Skills

Product Marketing Demand Generation Strategy Saas Marketing Strategy Marketing Communications Analyst Relations Lead Generation Social Media B2b Marketing Marketing Content Marketing Go To Market Strategy Enterprise Software Crm Thought Leadership Digital Marketing Messaging Online Marketing Lead Management Corporate Communications Public Relations Mobile Applications Entrepreneurship Positioning Public Speaking Sem Marketing Operations Seo

Trip Kucera Education Details

  • Babson F.W. Olin Graduate School Of Business
    Babson F.W. Olin Graduate School Of Business
    Master Of Business Administration (Mba)
  • Harvard University
    Harvard University
    Humanities
  • Masconomet Regional High School
    Masconomet Regional High School

Frequently Asked Questions about Trip Kucera

What company does Trip Kucera work for?

Trip Kucera works for Powerschool

What is Trip Kucera's role at the current company?

Trip Kucera's current role is VP of Research and Content Strategy.

What is Trip Kucera's email address?

Trip Kucera's email address is tr****@****aud.com

What is Trip Kucera's direct phone number?

Trip Kucera's direct phone number is +160366*****

What schools did Trip Kucera attend?

Trip Kucera attended Babson F.w. Olin Graduate School Of Business, Harvard University, Masconomet Regional High School.

What skills is Trip Kucera known for?

Trip Kucera has skills like Product Marketing, Demand Generation, Strategy, Saas, Marketing Strategy, Marketing Communications, Analyst Relations, Lead Generation, Social Media, B2b Marketing, Marketing, Content Marketing.

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