Tripti Datta Email & Phone Number

Gurugram, Hr, In

Gurgaon, India

- Responsible for the development and management of Accenture’s Service Offering Portfolio for Software & Platforms companies (i.e. Facebook, Google, Amazon, Microsoft, etc.) which includes areas like SMBs, Cloud and Social Commerce- Working closely with Leadership (Managing Directors), Subject Matter Experts and teams across geos to incubate and develop service offerings, proposition and go-to-market sales material - Previously supported service offering portfolio for Telocs, Broadcasters, Media and High-Tech Companies across North America, Europe and APAC- Also supported one of the strategic initiatives around “Digital Transformation” for the Communications, Media and High-Tech Industry

Gurgaon, India

- Helping International sites like Business Insider, Gizmodo, Lifehacker to establish brands & plan digital marketing strategies in India.- Managing the digital marketing for Gaana.com, one of the India's know online music streaming site and International sites like Business Insider, Gizmodo & Lifehacker.- Leading a strategic role for Mobile App promotions. Helping apps like Gaana, TimesCity, Economics Times to build app promotion strategies & execute the same. Evaluating & deciding on various tools available in mobile ecosystem to understand the user behaviour, effective tracking of campaigns

Gurgaon, India

• Managed the entire gamut of digital marketing communication for brands like Usha International & Fiama Di Wills including planning, developing & executing display & search campaigns, Social Media Marketing.• Managed the launch & design of the Fiama Di Wills Men’s widget based website. (www.fiamadiwillsmen.in) • Worked on Interacative Websites, Mobile & Facebook applications for the brands.• Was responsible to drive the share of investment on Digital Marketing for the brands.

Gurgaon, India

Clients: Vodafone Essar LimitedKey Result Areas:•Headed entire north region business of Vodafone Essar Ltd. for the agency•Led account management team of 4 to deliver communication & strategy solutions to Employee, Retail & Consumer Engagement programs.•Establishing strong client relationships, nurturing existing accounts, and maintaining revenue targets.

Bangalore, India

Clients: Brand Factory (a Future Group concept)Key Result Areas:•Managed all brand & promotional campaigns, in-store branding & Radio spots for all Brand Factory outlets across India.

Bangalore, India

Clients: Infosys BPO Limited, Thomson Education World Class & RCI India Pvt. Ltd., Spice Telecom,Key Result Areas:•Managed recruitment & brand campaigns for Infosys BPO.•Successfully executed employee relationship activities across various centres in & outside India with good recall value.•Managed a complete lead generation project for Thomson Education.

New Delhi Area, India

Clients: Bharti Airtel Ltd. (Delhi & NCR), Airtel Enterprise Services, ABN AMRO Bank, Fidelity India, Business Software Alliance (BSA) Projects Handled:•Certificate of Recognition I & II (BSA & Microsoft)•Telecalling Projects – Hello Tunes, ISD, Club Royale (Airtel NCR)•Fly High with Airtel (Airtel NCR)Key Result Areas:•Managed the highest revenue generator client ‘Airtel Broadband & Telephone Services, Delhi NCR •Successfully executed ‘Certificate of Recognition’ for BSA with 3.9% response rate.•Good exposure in lead generation thru tele marketing for Airtel & BSA•Managed a team of 6 telecallers & 2 database executives for Airtel’s cross sell/up sell & lead generation projects. •Hired, trained, and supervised a team of 5 to deliver a successful project for BSA & Microsoft.

Gurgaon, India