Tripti Rose (/Rawal) Email & Phone Number

Portland, Oregon, United States

New Jersey, United States

Amplo Global Inc. is an AI-driven company committed to empowering organizations to take control of their future through their breakthrough, D-I-Y strategy tool, AmploFly4.0Creating, writing, reviewing, and scheduling content for the Amplo Global website, collaborating with product and design teams to display and define the Amplo brandCoordinating and creating technical content for marketing campaigns centered around sustainability, supply chain efficiency, and design thinkingDeveloping thought leadership content on Industry 4.0 practices and technological advancement as applied to strategy consulting

Bloomington, Indiana, United States

Middle Way House is a non-profit that provides resources for survivors of domestic violenceRe-designed their website, creating and curating relevant web content, and helping refresh the MWH brand.

Greater New York City Area

• Designed integrated Brand Book and Voice Guide by defining brand attributes through benchmarking and brand personification to create positioning strategy for target segments, saving $100 K in ad agency fees • Revamped content marketing strategy by analyzing of company’s content landscape, consumer behavior data, and industry best practices, increasing category revenue by 104% • Created award-winning brand content by communicating company’s value proposition and client success to create PR submissions that placed Dataminr #5 in Forbes AI 50 TM, #55 in Forbes Cloud 100TM, and #109 in Deloitte Fast 500 TM• Collaborated with Chief People Officer to redesign company’s talent brand by establishing success metrics, developing candidate personas, and creating ads on LinkedIn and other hiring channels, increasing clickthrough rate by 26%

Portland, Oregon Area

• Created customized content for five international markets by conducting feasibility analysis and evaluating market size, investment requirements, and strategic vision alignment, identifying 500+ new international leads

Bengaluru Area, India

• Conceptualized and developed interactive employee recognition portal by writing copy and coordinating with cross-geographical UI and UX design teams to create content, improving employee satisfaction by 15%• Designed marketing collateral for new client services and delivered information sessions to key stakeholders by devising comprehensive marketing strategy and content roadmap, winning 4000 new customers• Spearheaded email marketing campaign across 40 countries by managing a team of four contractors and planning weekly and monthly marketing communications, resulting in $18 MM in incremental revenue• Created and distributed technical and business content and whitepapers for 1000 Microsoft customers worldwide, increasing number of leads generated by 110% within first fiscal year

Bengaluru Area, India

Developed wireframes and web content by collaborating with web designers and UX managers and by copywriting social media posts with the creative team, increasing user engagement by 35%

Gurgaon, India

Copywriting intern in the creative department, responsible for several, radio, print and TV ads for Coca-Cola company, KFC, ENO, Navbharat times etc.

Madhya Pradesh, India

Conducted research for Grasim Chemical division of Aditya Birla Group and suggested new strategies for optimization of chemical production processes.

Master Of Business Administration - Mba, Marketing, 4.0

Activities and Societies: • Conducted market research and competitor analysis for Intel Corp. to improve existing go-to-market strategies.

Bachelor’S Degree, Electronics And Instrumentation Egineering

Activities and Societies: • Created award-winning radio and video ads as part of Print and Audio-Visual Advertising course • Coordinator.