Career spotlight: Founding team member of Big Bold Health, an exciting CPG brand that experienced rapid growth in less that 5 years as we introduced a US-grown organic superfood—Himalayan Tartary Buckwheat—into the natural products marketplace. As lead on DTC ecommerce marketing, it has been my honor to work with our small-but-mighty team on the launch of 9 products, as well as the scale up of our list growth, social media footprint, intellectual property development, and freelance creator network. Career touchpoints: Functional Medicine, systems biology, human nutrition, genetics & epigenetics, natural products, dietary supplements, functional & medical foods, regulatory oversight, organic standards, regenerative agriculture, environmental advocacy, lifestyle factors & personal health