• Led the digital marketing practice for brands under San Miguel Foods, one of the top F&B companies in the Philippines. • Worked with media and creative agencies to implement, monitor, and optimize campaigns to achieve targets• Led pilot projects with platform partners: Meta, Tiktok, GoogleConcurrent role as Ecommerce Manager• Responsible for achieving sales targets of the total San Miguel Foods business in eCommerce Marketplaces - Shopee, Lazada, and Tiktok Shop. Categories covered canned meats, dairy, frozen meats, and pet food.• Worked with eCommerce agency partners to deliver operational best practices (shipping time, fulfillment, and customer ratings).• Led in-platform and off-platform eCommerce marketing campaigns including store optimization, search, affiliate marketing, Facebook collaborative ads, and livestreaming

-Co-Chair of IMMAP DigiCon 2022-Co-Chair of IMMAP Web Wednesdays 2022-Co-Chair of the Memberships Committee

Future Proof Ph is a start-up events company that aims to innovate the events and learning space in the Philippines. We manage the Digital Congress (DigiCon) of the Internet and Mobile Marketing Association of the Philippines, which has grown to be the largest industry event for digital in the Philippines.We co-organized the Philstar Virtual Summit on Leadership, which is the first online conference title locally.We've done work with the following amazing partners and clients:- IMMAP- Philippine Association of National Advertisers (PANA)- Media Specialists Association of the Philippines (MSAP)- The World Bank Group- Asian Forensic Sciences Network

The Digital Congress (DigiCon), organized by the Internet and Mobile Marketing Association of the Philippines, is the largest event for digital in the country.In 2017, we gathered 2,500 delegates from the marketing, advertising, technology, and start-up space, to listen to over 90 speakers form across the globe.For more details: www.digicon.com.ph

5D is a digital marketing agency specializing in Performance Marketing. We're new for a reason. We want to challenge clients: Pay us only per performance - whether that's a sale, a lead, an app download, a loyal app user, or any other outcome that matters to the business. We love working with clients who see digital as a main driver of business performance. We can work backwards with them - they tell us their revenue target while we recommend their digital investment to help them hit - if not go beyond - this target. I lead the Content Marketing team and is acting Social Media Head for our small yet growing agency.

The Digital Congress is the largest Digital Marketing event in the country and is organized by the IMMAP, the country's largest network of digital marketing professionals, coming from brands, agencies, suppliers, and publishers.I handle the event's Program and Content and have brought in 100+ speakers globally for the 1st Digital Congress.

Transitioned from marketing to account management to be more fully immersed in mobile marketing campaigns and programs of brands.Handled the following accounts: McDonald's, San Miguel - Magnolia Chicken and Monterey, and Manulife.

New Leaf Ventures (now Bridge Southeast Asia) helps businesses achieve their goals through technology. We provide powerful SaaS technology, along with unparalleled customer support.Our solutions include:- PayrollHero- PipelineDeals - Zendesk- TradeGeckoAs Marketing Manager, key tasks include 1. Lead generation through digital marketing (advertising and content marketing)2. Organizing events for prospects and clients3. PRs4. Industry association partnerships

- Key tasks include driving and nurturing leads through digital marketing, events, and special projects of the agency's local and Asia-Pacific markets.- Handles corporate communications for the agency. - Leads research initiatives released by Mobext Philippines.- Co-organizes industry events such as: CMO Mobile Summit 2013, Mobile Marketing Academy 2013, Mobile Festival 2013

- Led the production (both content and overall design) of client-sponsored pages and sections across 11 titles and special supplements- Led content production and editorial coordination, including the implementation of budgets and timelinesKey projects:- Makati Leads magazine (bi-monthly publication for the city of Makati)- MutiSport Sourcebook 2013 (available in bookstores)- AdCongress planner 2012- Unilever Signature Dishes Cookbook (2012)

Apart from writing news, features, reviews, and profiles, as Editorial Coordinator, I was also responsible for managing contributors, including writers, photographers, and stylists. The job also includes managing editorial budgets and timelines.

Ideates and executes all client-sponsored pages for HIP's 11 magazine titles.