● Developed and implemented comprehensive digital marketing strategies to increase online visibility and engagement for multiple clients. (strategies on Meta, Google)● Utilized Google Analytics and other tools to monitor and report on key performance indicators (KPIs).● Planned and executed GoogleAds campaigns with a focus on segmentation by brand words, competitive words, and regions, and managed SEO.● Delivered weekly speeches on industry trends and market research to multiple clients, e-commerce festival trends, e-commerce hot product plans, website optimization guides, etc.

•Work together with local social media teams to ensure prompt internal communication and effective external communication.•Conduct digital/social media campaigns/events to drive the growth of fans, social voice, and engagement rate.•Develop and control creative content with a close connection to brand and product for daily operation•Support the company’s large events and other business promotions. For example, global online launch event and Mi fan festival.

● Implemented digital marketing initiatives to increase followers of the page.● Developed engaging content for blogs, and social media to attract and retain customers.● Monitored and reported on digital marketing metrics to track progress and identify areas for improvement.