Troy Backus, Mba, Pmp Email & Phone Number

Bedford, Texas, United States

West Jordan, Ut

Salt Lake City, Utah, United States

Built and lead a product development/management program and team responsible for product strategy, roadmaps, production and profitability analysis, member experience and satisfaction, and competitive benchmarking and research.Maintained vendor relationship management, contract and offering reviews, new and existing product demos and analysis, new product launches and related functions.Managed and directed team of business analysts responsible for data warehousing and visualization, organizational and departmental KPIs, performance reporting, and analysis.Developed and delivered marketing strategies, programs, campaigns and promotions that drove business KPIs.Lead and participated in organizational strategic initiatives and projects.

Responsible for development, enhancement and growth of Small Business product line for Zion Bancorporation's network of regional banks.Conceptualized, researched, introduced and lead product enhancement and process improvement initiatives and projects for business services and treasury solutionsHelped develop and deliver sales and marketing strategies and programs that contributed to exponential growth. Directed and communicated strategy with Senior and C-Level stakeholders and delivered tactical resources to operational teams and front line to ensure the success of organizational goals.Lead multiple projects involving resources from multiple organizations and departments and cross-functional teamsDeveloped and distributed program performance metrics and reporting, including detailed production and profitability analysis.

Greater Salt Lake City Area

• Lead team of organizational Business Analysts, Strategists and Implementation Specialists in process improvement development and implementation with Agile development and operational teams.• Own and champion organizational Continuous Improvement core value and all related processes from ideation through development and implementation focused on OKR and KPI attainment.• Head Organizational Research and Development team responsible for market research, competitive benchmarking, product reviews, voice of the customer and customer satisfaction, proformas, business case presentation, proposals, development, implementation and reporting of new initiatives, products, and product enhancements.• Directed all aspects of Customer Relationship Management (CRM) product and program development.

West Jordan, Utah

• Directed product team, strategy, roadmap, Agile development, and associated teams for Loan Origination System (LOS).• Grew targeted portfolio annual profit by over 100% and provided superior member benefits and experience through product and process enhancements and contract negotiations across several product lines.• Implemented process efficiencies that reduced required work by 35% and turn-around times by 75%.• Directed operational teams and the development of member support, procedures, service standards, OKR, KPIs and reporting for several operational functions including insurance, CPI, and consumer lending

Mountain America Credit Union

• Managed CRM product, development, administration, and process automation.• Managed the development and launch of core and value-add products including all checking products.• Developed and implemented a process for internal product and program review, competitive benchmarking and introduction and analysis of potential product offerings.• Created and delivered Sales Training Program for front-line employees. • Managed and administered Sales Incentive Program

• Developed and delivered all online and in-person training for mortgage team members.

Bs, Finance

Mba