Troy Soo Email & Phone Number

Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, My

Kuala Lumpur, My

Greater Kuala Lumpur

Leading a team of multicultural professionals across multiple countries, overseeing the largest agency in the Greater China region to drive business growth and ensure operational excellence.Dual-role accountability: Balancing team leadership while maintaining responsibilities as an Account Manager, managing key partnerships and delivering client success.Key achievements and responsibilities:Spearheading data-driven sales strategies to achieve quarterly and annual targets.Optimizing workflows through collaboration, task delegation, and cross-functional syncs with internal and external stakeholders.Managing client engagements, driving revenue optimization through business planning, quota tracking, and creative performance analysis.Orchestrating strategic meetings and operational updates to enhance team efficiency and agency-client alignment.Strong focus on achieving excellence while managing operational priorities and enhancing team performance.

Federal Territory Of Kuala Lumpur, Malaysia

Driving strategic partnerships with top advertisers across Greater China, delivering exceptional month-over-month growth and consistently ranking as a back-to-back top performer.Led and managed 3 accounts in Pinterest's first-ever LATAM and APAC market expansion during its beta phase, with all 3 featured in Pinterest's international success stories, out of just 4 selected accounts.Managing and optimizing advertising strategies for global brands, ensuring measurable results and maximizing ROI through data-driven insights.Proactively going above and beyond by taking on additional projects and onboarding high-potential new accounts, contributing to team success and platform growth.Collaborating cross-functionally to unlock Pinterest's full potential for advertisers, fostering long-term partnerships and exceeding revenue targets.

Federal Territory Of Kuala Lumpur, Malaysia

Bayan Lepas, Penang, Malaysia

Business Development and Organizational Development Trainee – IntelAnalyzed and interpreted data from partners across various tiers in the APAC region to identify trends, assess performance, and align strategies with their unique needs.Designed and conducted engaging webinars to educate partners on new product launches, ensuring seamless adoption and enhanced market penetration.Developed and delivered detailed weekly and monthly reports, providing actionable insights on spending patterns and sales performance in the APAC region.Collaborated with cross-functional teams to optimize partner relationships, streamline operations, and support organizational growth initiatives.Supported strategic planning efforts by leveraging data-driven insights to identify opportunities for market expansion and process improvement.

Ipoh, Perak, Malaysia

Sales & Marketing CoordinatorDesigned and implemented tailored marketing strategies for a variety of F&B businesses, including karaoke bars, Chinese cuisine, Vietnamese restaurants, and hotpot establishments.Managed social media marketing campaigns, offline promotions, and customer engagement initiatives to drive brand visibility and sales.Promoted and educated customers on contactless ordering and payment solutions, improving operational efficiency and customer satisfaction.Provided hands-on support in restaurant operations, serving customers and handling day-to-day tasks when needed to ensure seamless service delivery.Gained cross-functional experience by taking on various roles within the restaurant, reflecting adaptability and a deep understanding of SME operations.Collaborated closely with restaurant owners and teams to align marketing efforts with business goals and customer preferences.Analyzed campaign performance and customer feedback to refine strategies and optimize results.

Ipoh, Perak, Malaysia

Brand Ambassador – FaveEngaged directly with customers at various F&B outlets and events to promote and sell the FavePay app, successfully closing sales within 15 minutes on average.Organized and set up promotional banners and booths across the Perak region, ensuring high visibility and impactful brand representation.Delivered personalized product demonstrations to educate potential users about the app’s benefits, driving downloads and adoption.Collaborated with event organizers and venue managers to coordinate smooth on-site operations and maximize promotional impact.Consistently met and exceeded sales targets by adapting strategies to different customer segments and environments.Represented the brand professionally at all times, building positive relationships with both customers and business partners.

Associate Of Science - As, Decision Science, Proud To Graduate With First Class Honours And Receive A Ptptn Loan Waiver!

Activities and Societies: English Debater & President of English Debate Unit

Stpm, Physic, Credit

Activities and Societies: Deputy President of Sixth Form Society