Troy Wise Email & Phone Number

Houston, TX, US

Magnolia, Texas, US

Welcome to RECOVERY PROJECT, the newest concept in wellness where recovery is redefined for the mind, body, and community. Our mission is to guide you toward optimal health by integrating cutting-edge recovery amenities and services with our highly informed team, supporting both your physical and mental well-being. At RECOVERY PROJECT, we offer innovative.

Conroe, Texas, US

I'm extremely proud to be developing the latest concept in fitness that combines fitness, health, and community to help you improve yourself, while you improve the world. My professional focus is on building our overall brand messaging with this amazing new concept while building our guest traffic, lead generation, and awareness in our individual clubs. I.

Los Angeles, CA, US

• #1 Fitness Franchise of the World! Manage all marketing, promotions and communication efforts for multiple channel platforms by developing and executing strategy, as well as analyzing on-going key initiatives to ensure.
• Work with the CEO, COO and Vice President of Sales to plan and execute quarterly and annual marketing & media plans for 21+ clubs.
• Take lead role in creating and executing regional marketing programs focused on brand awareness, program awareness/trial, lead generation, new member joins and member engagement/upgrades.
• Ensure understanding and execution of national marketing initiatives while managing an annual budget of $1.8-$2 million dollars.
• Maximize Gold's Gym exposure in the local community through partnerships, events, and promotions.
• Manage community events designed to generate new members and drive brand & program awareness.

Houston, Texas, US

• International Wellness Franchise That Offers Proprietary Fitness Classes, Foods, Retail, and Education To Help You Be Your Best! Authored, developed, and managed all marketing campaigns for DEFINE body & mind via.
• Develop and implement strategic marketing plans and activities with a focus on increasing franchise sales as well as, client acquisition, retention, and retail sales.
• Develop end-to-end business & marketing strategies and manage their implementation including developing the concept, defining the scope of the project, devising detail-oriented plans and timelines, launching.
• Develop and recommend franchise, client, and product positioning, packaging, and pricing strategy to produce the highest possible long-term market share and success.
• Create and execute marketing curriculums and tools for Franchisees through live classes, video and online training portals, including marketing fundamentals, processes and procedures, social media strategies, planning.

Seabrook, Texas, US

• Top 10 International Private, Member-Owned Yacht Club With Over 60 years of Tradition Serving the Clear Lake boating Community. Developed and managed all marketing, social media, PR, event, & membership activities for.
• Successfully rebranded a 60-year-old yacht club with new vision and technologies. These efforts included developing new campaigns, building member-friendly website, creating social media networks and tools, producing a.
• Developed a proprietary Customer Relationship Management (CRM) system to automate and enhance communications with both prospective and active members. Managed all digital media, technology developments, and.
• Proficiently assessed social media marketing strategies to determine rate of return. Identified and tapped into new channels to optimize ROI and fuel revenue growth.
• Redeveloped approach to building membership and improving member retention using an integrated platform that includes social and online media, event participation, and ongoing communications. Coordinate the development.
• Enhance club’s networking efforts through online and personal outreach to build stronger presence geographically, professionally, and politically.

Marrero, LA, US

• Innovator of the Automated Spa Industry With a Mission To Change The Way The World Rejuvenates. Directed all marketing activities for International Franchise Organization that has had 390+ locations in 9 countries..
• Innovatively created, developed, and managed ALL marketing campaigns for Planet Beach while effectively driving brand awareness, consumer engagement, and traffic to all social media, websites, and to all locations..
• Successfully integrated public relations and social media functions with promotional calendar generating over $1.9 million in free publicity using promotional marketing messages, contest tie-ins and focused outreach to.
• Developed budgetary design, implementation and accountability for 3 annual budgets totaling up to $2.1 million along with monthly presentations of Profit & Loss reviews to Executive Team.
• Established and managed national vendor partnerships & facilitated contract negotiations.
• Spearheaded development, distribution and implementation of national promotional campaign calendar improving franchisee participation in company-sponsored programs from 45 - 80%.

• Managed and coordinated all marketing and promotional activities
• Served as liaison between sales representatives and executive department members to ensure most effective marketing and sales strategies were developed
• Conducted market research to determine market requirements for existing and future products
• Analyzed current market conditions and competitor information
• Developed and implemented marketing plans and projects for new and existing products
• Assisted with the development of company’s website and online ordering portal

San Francisco, CA, US

Sales, Customer Service and Merchandising

• Managed, operated, merchandised, and staffed the specialty gift shop to ensure success in the form of foot traffic, sales, and profiltability.
• Marketed merchandise through multiple channels of communication, while analizing customer value and profitability ratios.

Dubai, AE

• Managed, operated, merchandised, and staffed the specialty gift shop to ensure success in the form of foot traffic, sales, and profiltability.
• Marketed merchandise through multiple channels of communication, while analizing customer value and profitability ratios.