Trường Lê Email & Phone Number

Ho Chi Minh City, Vietnam

- Spearhead the planning and execution of PR and communication campaigns for renowned clients such as Mercedes-Benz, HONOR, Garmin, Biti's, and Unilever (AXE, Rexona, Wall's, Dove).- Leverage market insights and consumer trends to tailor messaging and content that captivates diverse audiences (gen Z, millennials, moms and kids...) and reinforces brand identity.- Drive cross-functional collaboration to ensure seamless integration of creative concepts and messaging across multiple channels (Facebook, Tiktok, POSMs, online media…) and diverse formats (social posts, short/long videos, press releases, articles,…) for Intergrated Maketing Communication (IMC) campaigns.- Assist Line Manager in establishing and nurturing strong relationships with media and journalists, reporters, editors.- Orchestrate high-impact campaigns for industry-leading clients, resulting in substantial increases in brand visibility and customer engagement.

Ho Chi Minh City, Vietnam

Ho Chi Minh City, Vietnam

The Student Coach Program (SCP) is a coaching program specifically designed to assist Vietnamese university students in their personal and professional development. Our core focus involves coordinating a series of sessions, workshops on Career Counseling, Resume Crafting, Interview Readiness, etc. - Lead Branding team of six members. guiding the strategic direction and implementation of our long-term marketing plan. - A mentor/advisor/speaker specializing in foundational skill development for students.Result: - Achieved 10,000 followers on our fanpage within 5 months of its establishment. - Successfully executed over 30 projects in collaboration with more than 20 student clubs from prestigious universities such as FTU, BKU, UEH and TDTU, drawing a total of 714 students.